Relationship Marketing Specialist - Private Wealth

What it's about

Our Private Wealth Marketing division drives initiatives to further raise Partners Group's brand awareness in the wealth channel and increase lead generation for our portfolio of evergreen products. They address the unique needs of each region while also aligning with the global brand, optimize the digital presence of Private Wealth and ensure cohesive & impactful marketing campaigns.

To strengthen our efforts in the Americas region, we are hiring a relationship marketing specialist to create targeted outreach programs by channel and distribution partner to foster relationship and fundraising efforts and elevate our presence at client events & conferences.

Key activities :

• Partnership marketing : Lead high-impact partnership marketing initiatives by collaborating closely with National Accounts and key distribution partners (wirehouses, FinTech platforms, independent broker dealers, etc.) to co-develop and execute strategic product launches, thematic macro-driven narratives, and advisor engagement objectives. Drive scalable marketing solutions to deepen partner relationships and accelerate fundraising momentum.
• Channelized campaigning : Drive data-informed, channel-specific marketing strategies that resonate with distinct advisor personas (RIAs, wirehouse, independent broker dealers). Implement segmentation and targeting strategies to develop and execute multi-touch, sequenced campaigns across email, social, webinar, and event platforms to maximize engagement and impact. Own the Americas outreach calendar to coordinate content distribution that ensures cohesive messaging, marketing rhythm, and measurable campaigns.
• Internal event support : Definition and management of 6-8 "Academies" each year, which bring 100+ advisors to our campus for due diligence event spanning two days. Responsibilities include invitation process, agenda and content preparation, liaison with Events team for event logistics, development & and execution of pre-& post-event marketing plan.
• Industry conference support : Support evaluation of available industry conferences based on business objectives fit & brand building ability, lead conference preparations with conference providers as well as internally - speaker definition & content preparation, collaterals, invitations & in-person meetings, pre-& post-event promotion through owned channels

What we expect

What we offer

Partners Group is a global financial institution that retains the culture, pace and agility of a start-up. As a growing firm, we are committed to attracting, developing and retaining the very best talent, by offering a workplace where results are truly recognized and rewarded. Our offerings include :

Make an impact on the organization by taking a leading role in the growth of our US business. Our working environment is humble, inclusive and transparent; the structure of the firm is flat. At Partners Group, we thrive on new ideas for the benefit of our clients, our employees and our communities. We are proud to be an equal opportunity employer and support diversity of perspectives.

www.partnersgroup.com

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