Marketing Manager
As a marketing manager with SERVPRO, you play a pivotal role in building our brand and educating people about the services that we offer. You will be responsible for engaging with current and potential customers utilizing various marketing techniques. We are a growing company and looking to add to our marketing team. We have a sincere drive toward the goal of helping make fire and water damage "like it never even happened!" We are a family-owned, veteran-ran company with a welcoming and energetic culture.
Primary roles and responsibilities include managing all marketing efforts and materials, conducting 2-3 marketing / canvasing days per week, ensuring company involvement in the local Chamber of Commerce, attending industry trade shows, following up with current clients and obtaining Google reviews, utilizing social media for new and existing client engagement, monitoring keyword search results for search engine optimization (SEO), and tracking competitor results. You will also track attribution to incoming business and perform other job duties as assigned.
Necessary experience and skill set includes a bachelor's degree in marketing, business administration, or a related field, the ability to meet new or different people in difficult situations, a strong understanding of Google Analytics and social media platforms, a proven track record of successful marketing efforts, excellent communication, organizational, and multitasking skills, excellent attention to detail and problem-solving skills, and a goal-oriented and results-driven approach.
Physical and work environment requirements include occasionally lifting objects up to 50 lbs. and constant sitting, walking, working with hands, using a computer, using a telephone, and driving.
Normal working hours, additional working hours, and travel requirements include this being a full-time position with working hours varying between 7 : 00am-7 : 00pm, MondayFriday, minimum of 40 hours per week. This position requires occasional longer hours (beyond 8 hours a day), including some evening and weekend work. This position requires regular travel throughout service areas in a company provided vehicle.
Marketing Manager • Grand Rapids, MI, US