VP of Sales and Marketing

Vice President of Sales & Marketing

Location : Orlando, FL (Onsite)

Compensation : $150,000 + Performance-Based Bonus

About the Opportunity

A well-established national organization in the event logistics and rental industry is seeking a dynamic Vice President of Sales & Marketing to drive strategic revenue growth, expand market share, and strengthen brand visibility. This high-impact executive role will oversee sales operations, marketing strategy, and client engagement across federal, commercial, and event-based markets.

The ideal candidate is a proven sales leader with extensive experience in large-scale project management, federal contracting, or event logistics. This position offers significant executive visibility, autonomy, and the opportunity to directly shape the company's long-term growth strategy and national market presence.

Key Responsibilities of the Vice President of Sales & Marketing

Sales Leadership

Develop and execute comprehensive sales strategies targeting federal, commercial, and event sectors.

Lead, mentor, and scale a high-performing national sales team focused on growth, retention, and profitability.

Build and maintain strong relationships with key decision-makers, contracting officers, and industry partners.

Oversee government contracting processes, including SAM registration, GSA schedules, bid submissions, and compliance documentation.

Negotiate complex, high-value contracts and partnerships that maximize long-term business performance.

Define and track performance KPIs to ensure consistent sales achievement across all markets.

Marketing Strategy

Lead the development of integrated marketing campaigns that promote large-scale rental and logistics capabilities.

Strengthen the company's national brand positioning through digital strategy, content, and event marketing.

Oversee the creation of marketing collateral, proposals, and business development materials that support growth initiatives.

Monitor industry trends, competitor activity, and emerging opportunities to refine strategy and improve market penetration.

Represent the organization at trade shows, conferences, and government contracting events to elevate brand visibility.

Collaboration and Growth

Partner with operations, finance, and logistics teams to align service delivery with sales commitments.

Collaborate with leadership to develop innovative pricing, customer engagement, and service strategies.

Support business development planning and forecasting, ensuring all growth initiatives are data-driven and sustainable.

Qualifications

Required :

Bachelor's Degree in Business, Marketing, or a related field

10+ years of progressive experience in sales and marketing leadership

5+ years of experience managing government or federal contracts (RFPs, RFQs, GSA processes)

Proven track record of driving growth and achieving national-level recognition or performance awards

Strong knowledge of federal procurement standards and large-scale contracting processes

Exceptional leadership, negotiation, and communication skills

Strategic thinker with strong financial acumen and experience overseeing multimillion-dollar portfolios

Preferred :

MBA or advanced degree

Background in event rentals, logistics, or government contracting industries

Experience building and scaling high-performing sales and marketing teams

Why You'll Love Working Here

Competitive base salary ($150K+) with performance-based incentives

Comprehensive medical, dental, and vision benefits

401(k) with employer match

Life insurance coverage and flexible PTO policy

Strong leadership culture that values innovation, accountability, and collaboration

Opportunity to drive national growth in a fast-paced, entrepreneurial environment

This is an exceptional opportunity for a Vice President of Sales & Marketing who thrives in high-growth settings and is ready to take on a leadership role that combines strategy, execution, and impact on a national scale.

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