Talent.com
Strategic Marketing Specialist
Strategic Marketing SpecialistAdvanSix • Parsippany, NJ, United States
Strategic Marketing Specialist

Strategic Marketing Specialist

AdvanSix • Parsippany, NJ, United States
9 days ago
Job type
  • Full-time
Job description

AdvanSix plays a critical role in global supply chains, innovating and delivering essential products for our customers in a wide variety of end markets and applications that touch people's lives, such as building and construction, fertilizers, plastics, solvents, packaging, paints, coatings, adhesives, and electronics. Our reliable and sustainable supply of quality products emerges from the vertically integrated value chain of our three U.S. based manufacturing facilities. AdvanSix strives to deliver best-in-class customer experiences and differentiated products in the industries of nylon solutions, chemical intermediates, and plant nutrients, guided by our core values of Safety, Integrity, Accountability and Respect.

Please view a short video about our company here, AdvanSix Video. For more information on AdvanSix, please visit our website at

Why work at AdvanSix?

  • We provide benefits that are industry competitive and focused on employee well-being
  • Total Rewards program includes a competitive compensation, health, dental, vision & wellness programs, paid vacation, 401K with company matching, health savings programs, disability & life insurance, employee assistance program
  • Tuition reimbursement for continued education, certifications, training, and development
  • Work within a fast paced and innovative company, meeting passionate colleagues and partners with diverse backgrounds and experiences

The Strategic Marketing Specialist plays a critical role in advancing the Nylon Solutions business by developing and executing data-driven marketing strategies and insights. This role integrates market intelligence, competitive analysis, and macroeconomic trends to inform business decisions, shape go-to-market (GTM) strategies and strengthen value propositions. The Specialist will partner cross-functionally with Product Management, Sales, Technology and other key stakeholders to drive visibility, alignment, and execution around strategic priorities - including sustainability and growth initiatives.

Duties and Responsibilities :

Market Intelligence

  • Collect and synthesize market data, customer trends, and competitor activity across key end markets.
  • Track macroeconomic and regulatory trends that could impact demand for all nylon LoBs
  • Support the creation and maintenance of Market Maps, segmentation models, and TAM / SAM / SOM sizing to inform portfolio strategy.
  • Maintain and own subscriptions in alignment with business needs.
  • Establish, optimize, and govern the use of AI / Digital Agents autonomously and continuously harvest and structure high-fidelity market, competitive, and customer sentiment data.
  • Lead comprehensive competitive and market analysis, synthesizing digital intelligence with traditional research to deliver clear, data-driven strategic narratives, models, and forecasts for executive leadership.
  • Serve as the primary subject matter expert (SME), consulting with Product, Sales, and Marketing teams to translate synthesized market insights into concrete, targeted strategic plans and effective go-to-market execution.
  • Insight Delivery

  • Develop and maintain dashboards and reports using tools like Excel, Power BI, etc. to provide visibility to market dynamics and internal performance.
  • Assist in building business cases and opportunity assessments by integrating external market research with internal data.
  • Compile and summarize Voice of Customer (VOC) feedback from customer interviews, surveys, and third-party research platforms.
  • Organize and maintain a library of key intelligence resources including reports, interviews, customer insights, and analyst commentary.
  • Own the monthly end-to-end Market Insights Reporting across segments, deliver to the leadership team and refine for relevant cross functional team
  • Translate Complex Technical features into customer value
  • GTM Leadership

  • Serve as the primary subject matter expert (SME), consulting with Product, Sales, and Marketing teams to translate synthesized market insights into concrete, targeted strategic plans and effective go-to-market execution.
  • Lead NPIs guiding projects through stage-gate processes with clear commercial input and disciplined execution.
  • Work with customer marketing to lead and upkeep conferences planning that deliver value to the organization.
  • Coordinate the scheduling and logistics of strategic research initiatives, external interviews, and internal workshops.
  • Support marketing campaign development and positioning through competitor audits and product benchmarking.
  • Collaborate with Commercial and Product teams to track key metrics and support go-to-market (GTM) readiness.
  • Lead development of marketing narratives, solution briefs, and positioning frameworks to support commercial teams.
  • Support pricing strategy through value-based narratives and competitive benchmarks.
  • Champion Leads to Opportunity Pipelines across all end-markets
  • Sustainability Support

  • Work with Sales Support execution of the Nylon Solutions Sustainability Strategy by tracking progress on PIR / PCR initiatives across verticals.
  • Assist in managing the lead-to-revenue pipeline for PIR / PCR opportunities through lead tracking, stakeholder follow-up, and metrics reporting.
  • Maintain and enhance tools that track PIR / PCR sales volumes, certification statuses (e.g., ISCC+, SCS), feedstock availability.
  • Lead coordination of annual PIR / PCR certification renewals (e.g., SCS, ISCC+) and ensure ongoing compliance through documentation and internal coordination.
  • Support go-to-market efforts including sustainability-related conference planning, content review, and capturing leads and insights post-events.
  • Qualifications :

  • Bachelor's degree in marketing, Business, Engineering, or a related field is required. A Master's degree is preferred.
  • 5+ years of experience in marketing, business analysis, or commercial support roles, preferably within chemicals, materials, or manufacturing industries.
  • Digital Intelligence Expertise : Proven, hands-on experience utilizing or managing specialized digital agents, web scraping tools, or advanced AI / ML models for market and sentiment data extraction and analysis (e.g., using Python, R, specialized platforms).
  • Analytical Skills : Exceptional ability to model, forecast, and synthesize data from multiple disparate sources (quantitative and qualitative).
  • Proficient in Microsoft Excel, PowerPoint, Word, and market analysis tools (e.g., Power BI, Dynamics).
  • Strong project management skills, communication and organizational skills with a detail-oriented, collaborative work style.
  • Understanding go-to-market strategies and new product commercialization processes.
  • Exposure to SAP, CRM systems, or certification databases preferred.
  • The expected base pay for this position is $143,800 - $215,600

    We offer a range of market-competitive total rewards that include periodic pay rate adjustments based on market competitiveness. Hired applicants will be eligible for paid holidays, paid time off including vacation, eligibility to purchase company stock, tuition reimbursement, and a 401K with a competitive company match. Certain roles may be eligible for discretionary financial benefits such as incentive pay, equity awards, and participation in a deferred compensation plan.

    Hired applicants will be eligible for medical, dental and vision insurance, flexible spending and health savings account eligibility, employer-provided short term disability benefits, eligibility to purchase long term disability benefits, employer-provided basic life insurance and eligibility to purchase voluntary life coverages.

    The pay range, incentives and benefits listed above are general guidelines only and not a guarantee of total compensation or benefits. The final offer will depend on multiple factors, including but not limited to, the responsibilities of the job, experience, education, knowledge, skills, and abilities, as well as the job location, applicability of a collective bargaining agreement, length of service, internal equity, and alignment with market data. The incentive pay is dependent on your role, business results and individual performance. All aspects of total rewards offered are subject to the terms and conditions of the specific plans.

    At AdvanSix, we are dedicated to building a diverse, inclusive, and authentic workplace, so if you're excited about this role but your past work experience doesn't perfectly align with every qualification in the job posting, we encourage you to still apply. You may just be the right candidate for this or other roles.

    AdvanSix is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, veteran status, or any other protected classification.

    To all agencies : Please, no phone calls or emails to any employee of AdvanSix about this opening. All resumes submitted by search firms / employment agencies to any employee at AdvanSix via-email, the internet or in any form and / or method will be deemed the sole property of AdvanSix, unless such search firms / employment agencies were engaged by AdvanSix for this position and a valid agreement with AdvanSix is in place. In the event a candidate who was submitted outside of the AdvanSix agency engagement process is hired, no fee or payment of any kind will be paid.

    Create a job alert for this search

    Marketing Specialist • Parsippany, NJ, United States

    Related jobs
    Manager, Strategic Marketing

    Manager, Strategic Marketing

    WebMD • Newark, NJ, US
    Full-time +1
    WebMD Ignite, a division of WebMD and Internet Brands, is the growth partner for healthcare organizations.We guide people to better health at all stages of their journey, from discovery to recovery...Show more
    Last updated: 30+ days ago • Promoted
    Senior Marketing Specialist

    Senior Marketing Specialist

    Azenta • South Plainfield, New Jersey, USA
    Full-time
    At Azenta new ideas new technologies and new ways of thinking are driving our future.Our customer focused culture encourages employees to embrace innovation and challenge the status quo with novel ...Show more
    Last updated: 14 days ago • Promoted
    Channel Marketing Specialist

    Channel Marketing Specialist

    Ansell • Iselin, New Jersey, USA
    Full-time
    At Ansell we stay two steps ahead of workplace risk to deliver innovative safety solutions that enhance peoples quality of life. As a global leader in protection solutions we design and develop a wi...Show more
    Last updated: 5 days ago • Promoted
    Executive Director, Marketing Strategist Fabhalta Renal

    Executive Director, Marketing Strategist Fabhalta Renal

    Novartis • East Hanover, New Jersey, USA
    Full-time
    As the Executive Director Marketing Strategist you will be responsible for shaping and applying a consistent marketing approach to Fabhalta and the Renal Portfolio reporting directly into the Vice ...Show more
    Last updated: 19 days ago • Promoted
    Marketing Communications (MarCom) Manager / Sr. Manager - Parasiticides and Vaccines

    Marketing Communications (MarCom) Manager / Sr. Manager - Parasiticides and Vaccines

    Zoetis, Inc • Parsippany, NJ, United States
    Full-time
    The Marketing Communications (MarCom) Manager / Sr.Manager is a vital contributor within the US Petcare marketing team.This role supports the success of marketing initiatives by assisting in the deve...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Specialist

    Marketing Specialist

    IBSA USA • Parsippany, NJ, United States
    Full-time
    HCPs) and patients, and support IBSA USA’s pharmaceutical portfolio.This role involves content creation, digital marketing, public relations, and ensuring messaging aligns with brand objectives and...Show more
    Last updated: 7 days ago • Promoted
    Marketing Specialist

    Marketing Specialist

    Interra Brand • Goshen, New York, USA
    Full-time
    As a Marketing Specialist you will support the execution of Interra Credit Unions traditional marketing initiatives to increase awareness engagement and brand consistency across all member and comm...Show more
    Last updated: 5 days ago • Promoted
    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    Senior Director - Strategic Marketing (Surfscan Group Portfolio)

    New Jersey Staffing • Totowa, NJ, US
    Full-time
    Strategic Marketing Leader For Surfscan Portfolio.KLA is a global leader in diversified electronics for the semiconductor manufacturing ecosystem. Virtually every electronic device in the world is p...Show more
    Last updated: 9 days ago • Promoted
    Digital Marketing Specialist

    Digital Marketing Specialist

    Fresenius Kabi USA, LLC • Newark, NJ, United States
    Full-time
    The Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity...Show more
    Last updated: 30+ days ago • Promoted
    Global Marketing Manager - BD Vacutainer Tubes

    Global Marketing Manager - BD Vacutainer Tubes

    BD (Becton, Dickinson and Company) • Franklin Lakes, NJ, United States
    Full-time
    The Specimen Management business is seeking a Global Marketing Manager to support its Lab Specimen Management portfolio.BD is the global market leader in Specimen Management, with leadership positi...Show more
    Last updated: 30+ days ago • Promoted
    Performance Marketing Manager

    Performance Marketing Manager

    Groupe Seb • Parsippany, New Jersey, USA
    Full-time
    Background & Purpose of the Job.The mission of the Performance Marketing Manager is to drive the growth of.This role will lead end-to-end performance marketing across paid social search and pro...Show more
    Last updated: 18 days ago • Promoted
    Associate Director, Marketing Strategist Immunology

    Associate Director, Marketing Strategist Immunology

    Novartis • East Hanover, New Jersey, USA
    Full-time
    The Associate Director (AD) Marketing Strategist will define the HCP marketing strategy for Immunology and work with the Marketer Director for a newly launched brand promoted to Allergists and Derm...Show more
    Last updated: 5 days ago • Promoted
    Marketing Strategist, Commercial

    Marketing Strategist, Commercial

    Valley National Bancorp • Morristown, NJ, US
    Full-time
    Responsibilities include but are not limited to : .Develop and implement comprehensive marketing strategies that align with business objectives and sales targets. Plan and execute multi-channel market...Show more
    Last updated: 30+ days ago • Promoted
    Sr. Vertical Marketing Manager

    Sr. Vertical Marketing Manager

    Securitas • Parsippany, New Jersey, USA
    Full-time
    Reports To : VP Commercial Strategy.Location : Remote quarterly travel.At Securitas we help make your world a safer place. We are seeking a strategic and results-oriented Sr.Vertical Marketing Manager...Show more
    Last updated: 6 days ago • Promoted
    Marketing Communications (MarCom) Manager / Sr. Manager - Petcare Pain andInternal Medicine

    Marketing Communications (MarCom) Manager / Sr. Manager - Petcare Pain andInternal Medicine

    Zoetis, Inc • Parsippany, New Jersey, United States
    Full-time
    The Marketing Communications (MarCom) Manager / Sr.Manager is a vital contributor within the US Petcare marketing team.This role supports the success of marketing initiatives by assisting in the deve...Show more
    Last updated: 30+ days ago • Promoted
    Sr. Marketing Coordinator / Proposal Specialist

    Sr. Marketing Coordinator / Proposal Specialist

    CHA Consulting, Inc. • Parsippany-Troy Hills Twp, NJ, United States
    Full-time
    Drive Marketing Excellence as a.Marketing Coordinator / Proposal Specialist.Collaborate, Strategize, and Make an Impact.Are you ready to turn your marketing expertise into real-world results for clie...Show more
    Last updated: 9 days ago • Promoted
    Marketing Specialist

    Marketing Specialist

    Coca Cola • Warwick, NY, USA
    Full-time
    Join the Coca Cola team and be part of a world-renowned company committed to sustainability, diversity, and innovation.As a Marketing Specialist, you will work with a team to develop and execute ma...Show more
    Last updated: 21 days ago • Promoted
    Marketing & Community Engagement Specialist

    Marketing & Community Engagement Specialist

    Interra Brand • Goshen, New York, USA
    Full-time
    As Marketing & Community Engagement you will support the execution of Interra Credit Unions community engagement initiatives. This role focuses on coordinating logistics for community events spo...Show more
    Last updated: 5 days ago • Promoted