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Product Marketing Manager, Ads Measurement

Product Marketing Manager, Ads Measurement

GoogleSan Francisco, CA, US
1 day ago
Job type
  • Full-time
Job description

Product Marketing Manager, Ads Measurement

Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.

The Ads Measurement Product Marketing team is at the forefront of Google's strategic mandate to deliver AI-powered return on investment to our global advertisers. This role is the primary execution engine for our strategy to establish industry trust and validation through deeper partnership and scalable programs with key members of the third-party (3P) partner ecosystem. Our mission is to accelerate adoption by activating our most influential partners including global media agencies and 3P measurement vendors to advocate for and successfully deliver value for their businesses using Google's solutions. In this role, you will own a key strategic component of our GTM, translating high-level strategy into tangible programs that build trust and grow Google's Ads business by supporting first-party data strength and adoption of our media effectiveness stack.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

The US base salary range for this full-time position is $114,000-$163,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include bonus, equity, or benefits. Learn more about benefits at Google.

Minimum Qualifications :

  • Bachelor's degree or equivalent practical experience.
  • 4 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
  • Experience managing cross-functional or cross-team projects.
  • Experience working directly with or marketing to a segment of the digital advertising ecosystems, such as Global Media Agencies, Measurement providers (e.g., MMM / Incrementality vendors), or Ad-Tech platforms.
  • Experience developing and executing B2B go-to-market plans for technology products or solutions.

Preferred Qualifications :

  • Ability to manage and execute complex cross-functional projects with multiple internal and external stakeholders.
  • Responsibilities :

  • Lead the execution and management of scaled co-marketing programs with key measurement partners and global media agencies, turning strategy into tangible market impact and adoption of our measurement solutions.
  • Develop and maintain a partner enablement toolkit (e.g., training, sales collateral, case studies) to empower partners to successfully promote and service products (e.g., meridian our open-source Marketing Mix Modeling (MMM)).
  • Drive cross-functional alignment with Product, Engineering, Business Development, Sales and Partnerships teams to simplify the partner and agency experience and accelerate the time-to-market for new integrations.
  • Manage direct relationships with a portfolio of strategic partners, serving as the Google's measurement story and actively gathering customer and agency insights to inform GTM plans.
  • Translate engaged and market insights into actionable, audience-aligned recommendations for messaging and feature prioritization to ensure our 3P strategy is resilient and maximizes impact.
  • Information collected and processed as part of your Google Careers profile, and any job applications you choose to submit is subject to Google's Applicant and Candidate Privacy Policy.

    Google is proud to be an equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity / expression, national origin, disability, age, genetic information, veteran status, marital status, pregnancy or related condition (including breastfeeding), expecting or parents-to-be, criminal histories consistent with legal requirements, or any other basis protected by law. See also Google's EEO Policy, Know your rights : workplace discrimination is illegal, Belonging at Google, and How we hire.

    If you have a need that requires accommodation, please let us know by completing our Accommodations for Applicants form.

    Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

    To all recruitment agencies : Google does not accept agency resumes. Please do not forward resumes to our jobs alias, Google employees, or any other organization location. Google is not responsible for any fees related to unsolicited resumes.

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