Head of Marketing

Own the marketing strategy and go-to-market plan across all marketing functions. Lead market research, branding, competitor analysis, product positioning, channel mix plan, media relations, social media, partnerships, referral programs

Build a clear brand image that extends across all marketing channels

Inspire your team to find creative ways to make the brand stand out in a fiercely competitive industry

Cultivate media relationships to help promote public relations campaigns

Own the marketing growth targets, budgets, and expenses

Develop and monitor KPIs for the team and individuals

Optimize conversion funnels across channels

Build strong internal relationships and collaborate with product, engineering, customer success, analytics, and finance teams to operationalize and grow Solo’s business units

Ensure marketing campaigns align with product delivery schedules

Build and nurture a high-performing team; leverage external agencies for specialized marketing functions

Requirements :

8+ years leading different marketing functions and implementing successful go-to-market strategies

Track record building and leading a marketing dream team at a high-performing, high-growth fintech company is highly desirable

Deep understanding of how to conduct marketing research, build brand awareness, solidify product positioning, and develop media plans, partnerships, and referral programs

Experience with digital marketing and solid understanding of cutting-edge marketing technologies, platforms, integrations and trends

Comfortable interpreting large-scale analytics to make data-driven marketing decisions

Crisp communication skills and an ability to influence outcomes across teams to drive company results

Creative vision with the talent to bring out the best in your team.

Strong interpersonal skills with the ability to build rapport quickly, both internally and externally

Solid executive presence and excellent presentation skills

Experience in fintech, SaaS, cloud, and software

• For this role, we are seeking candidates who meet the criteria of a Level L11 according to Solo’s Job Level Framework published on

Benefits :

Work in the cutting-edge field of fintech with an attractive compensation package and flexible time off

Enjoy generous coverage for health, vision, dental, disability, and 401k

Take on huge responsibilities from day one with a high level of autonomy and ownership

Help build Solo.co and be rewarded for your contributions with top of market compensation spanning salary, bonus, and an extremely attractive employee equity program