Director, Alliance Marketing (Google Alliance)

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KPMG is currently seeking a Director, Alliance Marketing to join our Clients and Markets organization.

Responsibilities :

• Own and execute a joint strategic marketing plan for the Google alliance that aligns with the alliance's business plan and growth ambitions.
• Drive the development and execution of a content strategy focused on creating differentiated messaging, value propositions, and sales enablement tools such as videos, social assets, and case studies.
• Create, plan, and project manage a portfolio of demand generation programs, including KPMG's presence at alliance-specific conferences, joint webinars, client roundtables, and digital campaigns focused on data and AI readiness to ensure on-time, on-budget, and high-quality delivery.
• Oversee program-level budgets and marketing development funds (MDF), ensuring they are used effectively to achieve the best results from marketing programs; includes forecasting, reporting on actuals, and leveraging lead management tools to measure program effectiveness and sales impact.
• Execute plans to increase the visibility and awareness of our alliance solutions through integrated tactics including social media, podcasts, advertising, and the creation of co-branded marketing assets.
• Proactively build and foster strategic relationships within Google's marketing organization to identify and position KPMG for unique, high-impact co-marketing opportunities, and support alliance partner sales kick-off events.
• Act with integrity, professionalism, and personal responsibility to uphold KPMG's respectful and courteous work environment

Qualifications :

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Follow this link to obtain salary ranges by city outside of CA :

https : / / kpmg.com / us / en / how-we-work / pay-transparency.html / ?id=5746_9_25

California Salary Range : $155000 - $311000

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KPMG recruits on a rolling basis. Candidates are considered as they apply, until the opportunity is filled. Candidates are encouraged to apply expeditiously to any role(s) for which they are qualified that is also of interest to them.

Los Angeles County applicants : Material job duties for this position are listed above. Criminal history may have a direct, adverse, and negative relationship with some of the material job duties of this position. These include the duties and responsibilities listed above, as well as the abilities to adhere to company policies, exercise sound judgment, effectively manage stress and work safely and respectfully with others, exhibit trustworthiness, and safeguard business operations and company reputation. Pursuant to the California Fair Chance Act, Los Angeles County Fair Chance Ordinance for Employers, Fair Chance Initiative for Hiring Ordinance, and San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.