Senior Product Marketing Manager

Senior Product Marketing Manager

Influ2 brings your ABM to the contact-level. With Influ2, you can act on contact-level intent, reach specific buyers with ads, and make the revenue impact clear.

180+ enterprises and mid-market companies worldwide, including industry leaders such as Snowflake, Datadog, and Capgemini, love our technology. We hope you will love it too.

We are seeking a dynamic Senior Product Marketing Manager to drive the next growth phase for Influ2. If you have a passion for technology and a knack for building and scaling marketing initiatives from the ground up, we want to hear from you.

As a Senior Product Marketing Manager, you will play a crucial role in supporting key pillars of the product marketing function.

What You'll Do :

• Sales enablement : Equip front-line teams with the sales tools and training they need to confidently position the value of Influ2 to win more deals.
• Competitive intelligence : Lead competitive intelligence by tracking key competitors, analyzing market shifts, and translating insights into actionable guidance for Sales, Product, and Marketing.
• Go-to-market strategy : Implement go-to-market plans to bring new products and features to marketsupporting positioning, launch execution, and front-line readiness.
• Product positioning and messaging : Create clear and compelling product positioning and messaging that resonates with our target audience.
• Content creation / enablement : Develop high-quality marketing materials, including product demos, videos, white papers, presentations, and more.
• Performance tracking : Measure and analyze the effectiveness of product marketing initiatives. Use data to optimize strategies and report on key performance metrics.

Your Experience :

Your Skills :

At Influ2, we highly appreciate a wide range of experiences and backgrounds. So, even if your history doesn't perfectly match our list, we would still be delighted to receive your application and learn more about you!

What's In It For You?