Integrated Marketing Manager

Description

Who We Are

The Center for Creative Leadership (CCL) is a top-ranked global provider of leadership development, training, and solutions servicing a global customer base. From team-builders and problem solvers to creative thinkers and transformational visionaries, our people are the drivers behind our business. At CCL, you'll have an opportunity to contribute to our mission of building better leaders and a better world. You will feel challenged and inspired while collaborating with a global team of thought leaders, practitioners, researchers, and partners. We share a collective passion for contributing to our clients' success, helping our teammates and colleagues grow and making a real difference in the lives of people around the globe.

Overview

The Integrated Marketing Manager, Product Strategy plays a key strategic role as a subject matter expert on products, customer needs, and buyer journeys. Driven by insatiable curiosity, analytical rigor, and customer obsession, you will consult across the organization-providing deep insights, differentiated messaging frameworks, and essential validation for global and regional integrated marketing initiatives.

You will partner with your global marketing team to weave product and solution expertise throughout thought leadership, demand generation, and brand-building activities-focusing on communicating customer value, sharpening market relevance, and enabling sales success through practical storytelling and influence.

This is a highly collaborative, impact-driven role suited to marketers who thrive on tackling complex challenges, who love combining data with creativity, and who excel at connecting solutions to genuine buyer needs by synthesizing a symphony of cross-functional viewpoints.

Key Responsibilities

Product & Buyer Insights

• Work closely with market insights teams to uncover customer needs, market trends, competitive intelligence, and purchase decision drivers-transforming data and qualitative feedback into actionable strategies.
• Demonstrate intense curiosity and expertise in product features, capabilities, and emerging industry trends, serving as a subject matter expert for internal teams and external customers.
• Advocate for the customer in every project, ensuring their pain points, perspectives, and aspirations shape product strategy, messaging, and go-to-market plans.

Positioning & Messaging

Go-To-Market Strategy & Product Lifecycle

Sales Enablement Support

Strategic Consultation

Qualifications

Pay and Benefits

Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities

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