Marketing Director

Join a Legacy of Sweet Innovation

Since 1939, Sconza Chocolates has been delighting generations of consumers with irresistible confections. As a proud 4th-generation family-owned business, we blend time-honored tradition with bold innovation-crafting everything from everyday favorites to premium treats.

We are one of the largest private label candy companies in the country, trusted by leading retailers and loved by customers nationwide. Working at Sconza means joining a company with the scale, stability, and reputation of an industry leader-while still fostering the creativity, collaboration, and entrepreneurial spirit that drive innovation.

At Sconza, you'll experience the joy of working in the candy industry, where every day brings opportunities to launch exciting products, spark smiles, and contribute to a delicious legacy more than 85 years in the making. Here, your ideas matter, your impact is visible, and your work helps shape the future of one of America's most respected confectionery companies.

Director of Marketing

The Director of Marketing is a hands-on leadership role that provides strategy and oversight across the full marketing lifecycle - from market research and planning to execution, measurement, and optimization. This role is responsible for shaping and advancing the company's branding, communications, and corporate identity initiatives, with the goal of strengthening awareness and driving growth across all business segments.

This leader unifies consumer-facing marketing (Sconza brand in retail, e-commerce, and digital) with business-to-business marketing (wholesale, contract manufacturing, and private label), ensuring that all initiatives reinforce the company's longstanding reputation for quality, innovation, and trusted partnership.

Key Responsibilities

Strategic Marketing Leadership

• Develop and implement comprehensive marketing plans, including promotional calendars and programs that drive seasonal, retail, and e-commerce initiatives.
• Develop Go-to-Market strategies by channel (retail, e-commerce, and alternative) to support the product portfolio and innovation pipeline.
• Establish and grow market share by implementing programs that deliver measurable ROI across B2C and B2B.

Branding & Content Development

Execution & Revenue Growth

Operational & Team Leadership

Competencies

Education & Experience