Overview
We are authentic, professional providers of fun, focused on building a Great Place To Work For All by staying true to our mission : 'Life's a Party, We're Makin' It Fun!' and 'So Much Fun It's Scary!'
At Spencer's and Spirit Halloween, we do the right thing always-integrity, fairness, respect, and transparency are our foundation. You will find our culture to be inclusive, passionate, resilient, and one that values differences and embraces all.
One Team / One Goal
We are leaders and owners of our business success. Whether it's developing new and exclusive costumes, quality testing products, or implementing technology solutions, our teams understand the value of working collaboratively to embrace change through innovation, curiosity, and thoughtfulness.
We offer a comprehensive benefits package that includes :
- Flexible work environment
- Career advancement
- Competitive base salary
- Bonus opportunity
- Vacation, Personal, Sick and Holiday pay
- Medical, Dental, Vision, Disability, Life and AD&D insurance
- 401k with a company match
- 30% merchandise discount
Responsibilities
The Associate Manager, Social Media will play a key role in shaping the brand's presence across social platforms by developing strategic content calendars, leading campaign and content execution and reporting while fostering an engaged online community. This role collaborates closely with cross-functional partners to create social-first content, optimize performance through analytics, and ensure all social initiatives align with broader marketing and brand goals .
Support the Sr. Manager in developing and executing a comprehensive social media strategy across key platforms (Instagram, TikTok, Facebook, Pinterest, LinkedIn, X / Twitter, YouTube, etc.) to drive brand awareness, in-store excitement, and community engagementBuild and maintain detailed monthly social content calendars that align with omni-channel marketing campaigns, product launches, cultural moments, and broader brand initiativeLead the development of clear and actionable photoshoot concepts, campaign briefs, and timelines for major brand initiatives across organic, paid, and influencer-driven social programsMaintain weekly performance reports on channel health and key campaignsCreate and publish compelling static and video content using platform-specific tools and best practices across all three brandsPartner with the Social Media Assistant to develop creative concepts for branded content execution to share on our paid and organic social channelsCollaborate cross-functionally with creative, merchandising, e-commerce, and licensing teams to ensure all social content is executed on time and aligned with brand guidelinesManage daily community engagement in partnership with the Social Media Assistant, fostering meaningful interactions, responding to customer inquiries, and sourcing high-value UGCLead the development and distribution of recurring social analytics reports; provide thoughtful insights and recommendations to optimize content performance and audience growthMonitor cultural, social, and retail trends in real time to identify timely, relevant content opportunities that strengthen brand voice and audience connectioUtilize social listening tools to gather customer insights and inform content, engagement strategy, and cross-functional business decisions.Use project management platforms (PageProof, Workzone, Monday.com, MS Office Suite, etc.) to manage workflows, maintain organization, and communicate effectively across teamsManage influencer marketing initiatives, including outreach, product coordination, content tracking, and campaign documentationQualifications
Bachelor's degree in Marketing, Communications or related field and 3–5 years of experience in social media management and digital campaignsExpertise in content creation and curation across multiple platformsProficiency with social media tools (CapCut, Canva, Adobe Express, Instagram Reels editor, TikTok editor, etc.)Familiarity with analytics and management platforms such as Emplifi, Meltwater, or Sprinklr (preferred)Understanding of retail environments and brand positioningAbility to lift 25+ lbsReliable transportation for product drop-offsWillingness to travel up to 25%Excellent verbal and written communication skillsHighly organized, detail-oriented, and able to manage multiple high-volume projectsSelf-starter with a proactive, solution-oriented mindsetStrong time management skills and ability to adapt to shifting prioritiesThrives in fast-paced, high-growth environmentsSense of urgency, accountability, and commitment to continuous improvementThe pay range reflects the potential base salary range for this role. Individual base pay is determined by various factors such as relevant experience and skills, and the scope and responsibilities of the position.
Pay Range
$70,000 - $80,000