Senior Analyst, Customer Marketing (Bangkok-based, relocation provided)

Senior Analyst, Customer Marketing (Bangkok-based, relocation provided)

We are hiring a Senior Analyst for our Customer Marketing team in Bangkok. This role focuses on scaling new and emerging marketing channels to grow Agoda’s customer base.

About Agoda

Agoda is an online travel booking platform that connects travelers with a global network of 4.7 million hotels, flights, activities and more. As part of Booking Holdings, we employ 7 100+ people representing 95 + nationalities across 27 markets. Our culture is driven by experimentation, ownership, and collaborative innovation, empowering our teams to deliver the best experiences for customers worldwide.

Responsibilities

• Spearhead the development, execution, and optimisation strategy for growing Agoda’s new & emerging marketing channels
• Conduct end‑to‑end analysis of large, complex datasets related to channel performance, user behaviour, and market trends, translating raw data into actionable insights
• Develop hypotheses, design experiments (e.g., A / B tests), and build structured analyses to rigorously evaluate campaign effectiveness and drive data‑driven decisions for channel growth
• Partner closely with various business functions to identify opportunities, analyse, and interpret trends or patterns in complex data sets using different techniques and tools such as SQL or Tableau
• Communicate complex findings, performance updates, and strategic recommendations clearly and concisely to key stakeholders, including senior management

Qualifications

Equal Opportunity Employer

At Agoda, we pride ourselves on fostering an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics. For more details please read our privacy policy.

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