About the Role
We are seeking an experienced UX Designer to lead the user experience design for a new CRM system initially targeted at the travel industry and later scalable to additional sectors. This is a highly strategic and hands-on role where you will shape the entire UX architecture, user flows, wireframes, and interface logic for a new platform that will be used by travel agencies, tour operators, travel advisors, and eventually businesses across multiple industries.
The ideal candidate will have strong UX expertise , a deep understanding of CRM systems , and industry experience in the travel sector . You will work closely with product managers, developers, and business stakeholders to design a CRM that is intuitive, efficient, and aligned with the specific workflows of travel professionals.
Requirements
Key Responsibilities
UX Strategy & Research
- Conduct user research within the travel industry (agents, operators, travel consultants).
- Gather requirements and translate them into UX strategies tailored to industry workflows.
- Analyse existing travel CRMs and identify gaps, pain points, and areas for innovation.
- Create user personas, client journeys, and workflow maps.
UX Design & Prototyping
Develop UX architecture, system flows, and information hierarchy for the CRM.Create wireframes, low-fidelity prototypes, and high-fidelity interactive mock-ups.Design intuitive dashboards, booking workflows, lead management interfaces, and automation screens.Ensure the platform is scalable for future expansion into non-travel industries.Collaboration & Delivery
Work closely with developers to translate UX designs into functional product components.Collaborate with UI designers, product owners, and business leaders.Provide clear UX documentation, guidelines, and interaction specifications.Participate in sprints, design reviews, and feedback cycles.Usability Testing & Iteration
Conduct testing sessions with travel professionals.Use feedback to refine and optimise user flows.Continuously improve usability, accessibility, and user satisfaction.Skills & Experience Required
Essential
Minimum 4+ years’ experience as a UX Designer.Strong knowledge of CRM systems , including workflow logic, lead management, reporting, pipelines, and automation features.Experience designing SaaS or enterprise applications .Proven experience in UX research, wireframing, and prototyping (Figma, Sketch, Adobe XD, etc.).Ability to design complex user journeys and data-heavy interfaces.Strong communication skills and ability to work with cross-functional teams.Highly Advantageous
Experience in the travel industry (travel tech, booking systems, GDS tools, tour operator systems, travel agency operations).Understanding of travel sector workflows :Trip planningBooking managementSupplier interactionEnquiry-to-booking lifecycleItinerary buildingFamiliarity with travel CRM tools (e.g., TravelJoy, Travefy, Salesforce Travel extensions, etc.).Personal Qualities
Strategic thinker with strong attention to detailEmpathetic towards user needsCreative problem-solverAble to work independently and take ownershipStrong analytical and conceptual abilitiesPassionate about creating world-class UXBenefits
What We Offer
Competitive salaryRemote work flexibilityOpportunity to design a flagship CRM product from the ground upChance to shape a system that will expand across multiple industriesCollaboration with innovative teams in technology, UX, and product developmentLong-term involvement in product evolution