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Senior Growth Marketing Manager
Senior Growth Marketing ManagerCheckr, Inc. • San Francisco, CA, United States
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Senior Growth Marketing Manager

Senior Growth Marketing Manager

Checkr, Inc. • San Francisco, CA, United States
27 days ago
Job type
  • Full-time
Job description

Overview

Senior Growth Marketing Manager role at Checkr, Inc.

What You’ll Do

  • Growth Strategy : Define the growth and user acquisition strategy for the B2C product line; spanning search (organic & paid), web, email, social, and programmatic channels, while overseeing execution through appropriate team stakeholders.
  • AI-driven SEO : Lead B2C content strategy, utilizing AI tools to generate efficiencies across our entire content generation process.
  • Website Strategy : Collaborate with core marketing team to enhance B2C website performance, experimentation, and optimization strategies.
  • Paid Acquisition : Define the strategic direction and performance goals for B2C paid campaigns across social, display, search, and video; partnering with internal teams or external agencies to steer execution and optimization.
  • Product Positioning : Refine personas and value propositions in collaboration with Product for stronger resonance and differentiation.
  • Channel Testing & Analytics : Design and run experiments across acquisition channels, analyze performance data, refine targeting, and attribute results to inform strategy.
  • Cross-functional Collaboration : Work closely with product and engineering teams to continuously adapt our strategy based on the product roadmap and insights into what is working.

What You Bring

  • 6+ years experience in digital marketing across SEO, performance marketing, email, social, and product marketing, ideally in high-growth B2C environments.
  • Familiarity with AI-driven content engineering tools and workflows.
  • A creative, test and learn mindset, particularly when it comes to testing cutting edge AI solutions and tools.
  • Background in B2C marketing, preferably in a high-growth tech environment.
  • Demonstrated experience in quickly testing and scaling new marketing channels, with a focus on speed and efficiency.
  • Strong analytical skills and a data-driven approach to decision-making.
  • Ability to work collaboratively across teams and manage multiple projects simultaneously.
  • Proficient with basic analytical tools (Google Sheets / Excel, Looker, Google Analytics).
  • A desire to constantly improve and zero patience for inefficiency.
  • Self starter : go-getter attitude who likes to get things done on their own initiative.

    • What You’ll Get

  • Opportunity to work with the latest AI and machine learning technologies in a dynamic and innovative environment.
  • A fast-paced and collaborative environment
  • Learning and development allowance
  • Competitive cash and equity compensation and opportunity for advancement
  • 100% medical, dental, and vision coverage
  • Up to $25K reimbursement for fertility, adoption, and parental planning services
  • Flexible PTO policy
  • Monthly wellness stipend, home office stipend

    • At Checkr, we believe a hybrid work environment strengthens collaboration, drives innovation, and encourages connection. Our hub locations are Denver, CO, San Francisco, CA, and Santiago, Chile. Individuals are expected to work from the office 2 to 3 days a week. In-office perks are provided, such as lunch four times a week, a commuter stipend, and an abundance of snacks and beverages.

    We’re a team that thrives on solving complex problems with innovative solutions that advance our mission. Checkr is recognized on Forbes Cloud 100 2025 List and is a Y Combinator 2024 Breakthrough Company.

    About The Team / role

    Checkr is looking for a Senior Growth Marketing Manager to support and elevate the expansion of our consumer-facing offerings. These products are new and have witnessed exponential growth year to date - validating both the opportunity and momentum in the B2C space. Given the success of this business line and the sizable market potential, we’re excited to make our first marketing hire in this area of the business. This role will report to Checkr’s Website & SEO Manager and will be instrumental in shaping and scaling growth across search (organic & paid), performance marketing channels, web, social, email, and product marketing. The ideal candidate will have a generalist growth marketing background, with proven success building and executing B2C marketing strategies. This is a high-leverage opportunity to rapidly scale new products within a mature marketing organization.

    Equal Employment Opportunities

    Checkr is committed to building the best product and company, which requires hiring talented and qualified individuals with a diverse set of perspectives and lived experiences. Checkr believes in hiring people of all backgrounds, including those whose histories are impacted by the justice system in accordance with local, state, and / or federal laws, including the San Francisco’s Fair Chance Ordinance.

    Seniority level

  • Mid-Senior level

    • Employment type

  • Full-time

    • Job function

  • Marketing and Sales

    • Industries

  • Technology, Information and Internet, Business Consulting and Services, and Marketing Services

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