Full-time
Description
The Non-Alcohol Brand Manager will be responsible for managing relationships with Pepin Distributing Companys non-alcoholic beverage suppliers and overseeing the performance of multiple non-alcoholic and emerging brands. This individual will play a key role in driving growth for established brands while strategically introducing and expanding new products in the market.
Primary Responsibilities
- Assist Total Beverage Manager with new brand training / sampling / introduction with Sales Teams monthly.
- Serve as the primary contact for non-alcoholic beverage suppliers building and maintaining strong collaborative relationships.
- Work closely with suppliers to align brand goals market strategies and annual growth objectives.
- Conduct joint sales calls with all sales teams suppliers and PDC KAMs.
- Monitor industry trends and consumer insights to drive brand positioning and adapt strategies to maximize market impact.
- Collaborate with the sales team to set targets and develop tactics for maximizing distribution and sales across non-alcoholic brands.
- Provide the sales team with training and insights on brand priorities product knowledge and promotional strategies to support effective execution.
- Utilize VIP / iDig and Salient data and market analysis to shape go-to-market strategies for new brands identifying key distribution channels and growth opportunities.
- Regularly communicate brand performance market insights and promotional results to suppliers leveraging data from VIP / iDig to provide actionable insights.
- Take the initiative to build a positive relationship with all retail customers and exceed their sales and service expectations.
- Responsible for attending special activities (i.e. grand openings samplings promotions etc.)
Requirements
3-5 years of experience in beverage brand management preferably overseeing a portfolio of multiple suppliers.Proficiency in Microsoft Office with heavy focus on Excel and Power Point.Experience with VIP / iDig and Salient systems for performance tracking reporting and strategic planning.Strong communication and relationship management skills with a demonstrated ability to work effectively with both internal teams and external suppliers.Ability to develop and execute brand strategies with an emphasis on supporting new-to-market brands and product growth.Familiar with Supplier Forecasting Portals Chain Retailer Reporting and Shelf Set Analysis.Strong work ethic with passion to be an industry leader at retail market.Salary Description
$60000 - $90000 per year
Required Experience :
Manager
Key Skills
Apache,Control System,Data Structures,Hotel Front Office,Clinical
Employment Type : Full-Time
Experience : years
Vacancy : 1
Yearly Salary Salary : 60000 - 90000