Job Description
Job Description
Location : Atlanta, GA
Counter Culture Coffee was founded in 1995 and is headquartered in Durham NC, with regional offices in 12 major cities across the country. Counter Culture Coffee has been continuously innovating in the coffee industry and we’re looking for passionate, dynamic, diverse team members to help us expand our efforts.
Counter Culture Coffee is :
- A relentless pursuit of coffee perfection
- A dedication to real environmental, social, and fiscal sustainability
- A commitment to creating cutting edge coffee people
Our Core Values are :
Quality Coffee | We continue to cultivate relationships with growers and organizations around the world in order to build trust, improve quality, and foster transparency.Education | We believe the pursuit of coffee perfection includes educating ourselves, our partners, and our customers about the coffee supply chain and the best methods of preparation.Sustainability | Our commitment to affecting positive change in every community to which we are connected is driven by our belief that we can–and should–always strive to improve upon the present.Transparency | We are committed to sustainability and holding ourselves and our peers accountable for creating a more sustainable future of coffee.Position : Regional Team - Sales & Business Development
Department : Sales
Location : Atlanta, GA
Reports To : Regional Manager
FLSA Status : EXEMPT , 8742
Job Overview :
Counter Culture regional team members are smart, resourceful, and reliable, but, first and foremost, they genuinely care about people and coffee. Regardless of role, every regional team member contributes to the success of their region and the wholesale channel as a whole. Collaboration, dedication, and a shared commitment to excellence drive our collective success.
The Regional Sales & Business Development team is responsible for driving regional growth by winning new business and strategically managing sales efforts with a focus on both wholesale and foodservice accounts. This role emphasizes consultative selling to build lasting relationships with partners and aligns with Counter Culture Coffee’s mission to deliver exceptional products and services. By identifying key opportunities, nurturing leads, and coordinating with internal teams, the Regional Sales team contributes to the overall growth and profitability of the wholesale channel.
Job Duties :
Identify, pursue, and close new wholesale opportunities in the region, with an emphasis on profitable and accretive wholesale and foodservice accountsPresent and pitch Counter Culture Coffee’s products and services to prospective partners, tailoring the unique value proposition to a variety of high value potential customersDevelop and execute strategic sales plans to achieve or exceed regional sales targetsConduct regular in-person and digital cold calls to maintain a strong sales pipeline with a focus on good fit high value businessFacilitate onboarding for new accounts, ensuring a smooth transition to the aftersales team for long-term supportPerform regular market analysis to identify trends, opportunities, and competitive dynamicsCultivate and grow relationships with key foodservice partners, including large-scale operators, restaurants, and hospitality providersRequirements :
A team player that will work well with regional aftersales teammates to achieve growth and retention goalsPassion for coffee and a commitment to Counter Culture Coffee’s mission and valuesAt least two years of proven experience in specialty coffee sales or a related industry, with a focus on B2B, foodservice, or large-scale accounts preferredStrong communication, presentation, and negotiation skillsAbility to work independently, prioritize tasks, and manage a sales territory effectivelyProficient in CRM systems, G-Suite, and relevant communication toolsEnjoys travel, including occasional overnight tripsWilling to work hours may be outside of normal business hours including some weekends and or holidaysMust have a valid US driver’s license and ability to drive a company vehiclePhysical Aspects of this Job :
The physical activity of this position : [Refer to the physical tasks and demands that a job entails]
Reaching : extending hand(s) and arm(s) in any direction;Standing : particularly for sustained periods of time;Walking : moving about on foot to accomplish tasks, particularly for long distances or moving from one work site to another;Fingering : picking, pinching, typing or otherwise working, primarily with fingers rather than with the whole hand as in handling;Grasping : applying pressure to an object with the fingers and palm;Feeling : perceiving attributes of objects, such as size, shape, temperature or texture by touching with skin, particularly that of fingertips;Talking : expressing or exchanging ideas by means of the spoken word, those activities in which they must convey detailed or important spoken instructions to other workers accurately, loudly, or quickly;Hearing : perceiving the nature of sounds at normal speaking levels with or without correction, ability to receive detailed information through oral communication, and to make the discriminations in sound;The physical requirements of this position : [detail the physical tasks and demands associated with the role]
Light work - exerting up to 20 pounds of force occasionally, and / or up-to 10 pounds of force frequently, and / or a negligible amount of force constantly to move objects.The visual acuity requirements (including color, depth perception, and field vision) of this position :
Requires close visual acuity to perform an activity such as : preparing and analyzing data and figures; transcribing; viewing a computer terminal; and extensive reading.The conditions the worker will be subject to in this position :
Subject to environmental conditions - protection from weather conditions but not necessarily from temperature changes; subject to noise - there is sufficient noise at times to cause the incumbent to shout in order to be heard above the ambient noise level.90 Day Goals : [help focus and achieve significant progress in a short period]
Attend New Employee Orientation, where applicable.Strong understanding of LEAN, GGOB, B-CORPStrong understanding of Counter Culture’s vision, mission, values, and planCome to a comprehensive understanding of our wholesale program including our products, services, and best practicesMaster scheduling and communication via G-suite applicationsBecome proficient in Counter Culture’s CRM system and sales reporting toolsMaster scheduling and communication via G-suite applicationsIdentify and engage with key wholesale prospects to build a pipeline by conducting daily outreach in person and digitallyIdentify and engage with key prospects in the foodservice sector, setting initial meetings and building a pipelineClose at least one new high-volume accountBenefits : Currently, the offered benefits include, group health (medical, dental and vision), available the first of the month after 30 days of employment; Flexible Spending Accounts for Healthcare and for Dependent Care; short- and long-term disability; life insurance; Wellness Benefits; 401(k) program; paid time off; eight company holidays; Stock Option Plan; A Stake in the Outcome.
Counter Culture Coffee a growth-oriented company, team of coffee driven individuals working together on continuous improvements.
Counter Culture Coffee is an Equal Opportunity Employer in both policy and practice.
Counter Culture Coffee assesses candidates for employment based on their knowledge, skills, and abilities to perform the job for which they are applying and without regard to any non-job-related category as protected by federal, state or local law.
Finalist candidates for employment will be required to demonstrate USA employment eligibility - per federal and state law, Counter Culture Coffee participates in the federal E-Verify program. Candidates must have the legal right to work in the United States without sponsorship.
