Produce Specialist

Position Summary :

This is a professional sales position responsible for growing new business within the fresh produce category, with the expectation of achieving assigned business goals while enhancing the customer experience. This will be accomplished through maintaining industry and category specific certification status and direct selling of the category to customers. Specialists will prioritize time, targets, and team selling efforts based on market insights and data analytics.

Responsibilities :

• Develop and execute targeted produce sales strategies to achieve region and individual annual business goals, delivering profitable sales growth and penetration across the fresh produce category, specialty segments, and Sysco brand
• Identify the needs of customers and prospects to assemble a product mix that delivers solutions and helps achieve business objectives
• Utilize data analytics to prioritize produce opportunities
• Actively seek, qualify, and support top prospect conversion to Sysco
• Be informed of market conditions, product innovations, and competitors' products, prices, and sales; share information with customers as part of value-added services provided
• Track activities and results, collaborate on opportunities, and champion the team selling process through use of Salesforce (Sysco’s CRM tool)
• Leverage sampling in a solutions-oriented manner to close sales
• Provide feedback to specialty companies and merchandising on product quality, product integrity, product mix, customer satisfaction, perceived value and competition
• Develop and maintain relationships with customers, chefs and sales team members
• Support execution of prioritized sales strategies through direct selling and engagement of customers and prospects at Sysco events (e.g. food shows, industry events)

QUALIFICATIONS

Education / Experience :

Knowledge & Skills :

(Internal Certification & External Certification may be required)

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