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Audience Insight Manager (Hybrid)
Audience Insight Manager (Hybrid)American Medical Association • Chicago, IL, United States
Audience Insight Manager (Hybrid)

Audience Insight Manager (Hybrid)

American Medical Association • Chicago, IL, United States
1 day ago
Job type
  • Full-time
Job description

Digital Analytics Manager (Hybrid)

Chicago, IL (Hybrid)

The American Medical Association (AMA) is the nation's largest professional Association of physicians and a non-profit organization. We are a unifying voice and powerful ally for America's physicians, the patients they care for, and the promise of a healthier nation. To be part of the AMA is to be part of our Mission to promote the art and science of medicine and the betterment of public health.

At AMA, our mission to improve the health of the nation starts with our people. We foster an inclusive, people-first culture where every employee is empowered to perform at their best. Together, we advance meaningful change in health care and the communities we serve.

We encourage and support professional development for our employees, and we are dedicated to social responsibility. We invite you to learn more about us and we look forward to getting to know you.

We have an opportunity at our corporate offices in Chicago for a Digital Analytics Manager on our Scientific Publication team. This is a hybrid position reporting into our Chicago, IL office, requiring 3 days a week in the office.

This role applies digital analytics to JAMA Network's social

media and communications strategy, independently managing complex tasks and

workflows, and delivering insights that enhance engagement and visibility. This

role drives innovation by proposing and implementing new approaches, and by

researching and recommending emerging analytics tools that align with JAMA Network's business goals. The role is responsible for

delivering quantifiable impact, improving operational efficiency, and

continuously optimizing audience engagement.

RESPONSIBILITIES :

Digital Analytics & Engagement Innovation

Apply analytics and data intelligence approaches to identify predictive insights and trend forecasts that inform content planning, audience targeting, and continuous performance optimization.

Propose and implement innovative methods, including AI tools, automation, and advanced dashboards, to enhance social media workflows, operational efficiency, and content lifecycle management.

Document and maintain scalable workflows, automation protocols, and system integrations to support long-term growth.

Research, evaluate, and recommend new platforms or tools to ensure JAMA and the JAMA Network remain at the forefront of data-driven communications.

Translate analytics findings into actionable recommendations for posting cadence, platform usage, and engagement tactics.

Partner with the digital analytics team to monitor, analyze, and report on social media and news media performance across all key platforms.

Conduct competitive benchmarking and social listening to identify emerging opportunities and inform proactive content and global engagement strategies.

Content Creation & Execution

Partner with the Manager in scheduling and distributing editorial content across JAMA Network's social media platforms, aligning with audience behavior and engagement trends.

Design and produce compelling, high-quality social media content, ensuring consistency with brand identity and audience expectations.

Continuously monitor emerging social media platforms, tools, and trends, both domestically and internationally, to proactively identify opportunities for innovation and audience expansion.

Media Relations & Communications Intelligence

Collaborate with the communications team to amplify global earned media coverage of JAMA Network journals across digital platforms, including integration into content calendars.

Monitor media coverage and sentiment using digital monitoring tools and compile regular reports to assess reach, tone, and impact.

Track and analyze media engagement metrics to evaluate campaign effectiveness and inform future outreach efforts.

Leverage intelligence insights to identify emerging trends and international developments that may influence public perception, media narratives, or communications planning.

May include other responsibilities as assigned

REQUIREMENTS :

1. Bachelor's degree required.

2. 5+ years of experience in social media, marketing, or communications, with strong knowledge of platform best practices.

3. 3+ years of experience in applying data analytics to communication work, including working knowledge of SQL (relational databases, Pivot Tables), and experience with dashboard development (e.g., GA4, Looker Studio, Tableau).

4. 2+ years of hands-on experience with automation tools and workflows, with the ability to support implementation of AI-driven solutions.

5. Strong analytical and problem-solving skills, with the ability to manage complex tasks, prioritize effectively, and continuously optimize processes.

6. Proven ability to translate data into actionable recommendations for communication planning.

7. Excellent written and verbal communication, combined with strong teamwork skills, for effective cross-functional collaboration.

The American Medical Association is located at 330 N. Wabash Avenue, Chicago, IL 60611 and is convenient to all public transportation in Chicago.

This role is an exempt position, and the salary range for this position is $85,680.00 - $113,526.00. This is the lowest to highest salary we believe we would pay for this role at the time of this posting. An employee's pay within the salary range will be determined by a variety of factors including but not limited to business consideration and geographical location, as well as candidate qualifications, such as skills, education, and experience. Employees are also eligible to participate in an incentive plan. To learn more about the American Medical Association's benefits offerings, please click here.

We are an equal opportunity employer, committed to diversity in our workforce. All qualified applicants will receive consideration for employment. As an EOE / AA employer, the American Medical Association will not discriminate in its employment practices due to an applicant's race, color, religion, sex, age, national origin, sexual orientation, gender identity and veteran or disability status.

THE AMA IS COMMITTED TO IMPROVING THE HEALTH OF THE NATION

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