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Global Market Development Manager
Global Market Development ManagerThermo Fisher Scientific • Carlsbad, California, United States
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Global Market Development Manager

Global Market Development Manager

Thermo Fisher Scientific • Carlsbad, California, United States
1 day ago
Job type
  • Full-time
Job description

This job is with Thermo Fisher Scientific, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

Work Schedule

Standard (Mon-Fri)

Environmental Conditions

Office

Job Description

As part of the Thermo Fisher Scientific team, you’ll discover meaningful work that positively impacts customers at a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner, and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world’s toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer!

Our Single Use Flexibles Solutions Business Unit is part of our Single-Use Division. Our innovative single-use technologies enable customers to accelerate their biological manufacturing processes to build flexibility and operate more dynamically within their upstream and downstream workflows.

In this forward-thinking Global Market Development position, you will support the development and deployment of marketing strategies for a diverse range of single-use consumables. We are in search of a candidate who can successfully work within a highly matrixed organization to develop global, multi-channel marketing campaigns, build and lead tactical execution to achieve marketing and revenue targets. This individual should have a strong background in B2B marketing, with demonstrated ability to optimize marketing efforts by channel and funnel stage.

This position involves collaborating with various teams, such as regional and business partners, to shape worldwide go-to-market strategies and comprehensive multi-channel marketing plans to achieve significant critical metrics.

Responsibilities include :

Develop strategic annual marketing plans, including analysis of customer segments, competitor analysis, business trends, and market opportunities.

Regularly report performance to key leaders and build improvement plans as needed.

Drive demand generation programs and evaluate the performance and optimization plans.

Ensure focus on customers and addressing their pain points.

Craft marketing content across customer journey optimized for various channels, including web, video, social media, paid search and display advertising.

Create channel promotional plans.

Develop selling tools and customer-facing materials.

Act as a brand ambassador, understanding, upholding, and communicating our multi-brand strategy in all aspects of our marketing programs.

Coordinate with global functions to ensure consistency with brand profiles and company standards.

Partner with regional marketing development managers to build and implement marketing programs within their regions.

Keys to success :

Bachelor’s degree Required

Life Sciences, Marketing or related field preferred

5+ years of marketing experience Required

Biopharma / Biotech segment is preferred

Ability to work effectively in a matrixed organization

Knowledge of the following key competencies : value proposition development, 4Ps, 3Cs and marketing mix, marketing communication, communication channels, channels-to-market, customer segmentation, voice of customer

Experience with product area marketing plans, general knowledge of operating plans or industry practices for promoting and selling similar products

Experience developing messaging for sales and customer-facing materials

Outstanding communication skills as well as analytical, project management and planning skills necessary

Strong business sense and customer focus

We offer competitive remuneration, annual incentive plan bonus scheme, healthcare, company pension, and a range of employee benefits!

Thermo Fisher Scientific offers employment with an innovative, forward-thinking organization, and outstanding career and development prospects. We offer an exciting company culture that stands for integrity, intensity, involvement, and innovation.

Compensation and Benefits

The salary range estimated for this position based in Massachusetts is $103,100.00–$154,700.00.

This position may also be eligible to receive a variable annual bonus based on company, team, and / or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes :

A choice of national medical and dental plans, and a national vision plan, including health incentive programs

Employee assistance and family support programs, including commuter benefits and tuition reimbursement

At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy

Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan

Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount

For more information on our benefits, please visit :

https : / / jobs.thermofisher.com / global / en / total-rewards

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Market Development Manager • Carlsbad, California, United States

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