Help Scale the Future of Social Media Engagement (VP of Sales)
Are you a sales leader who can build a high-performing team, install world-class process, and scale revenue fast - while still rolling up your sleeves on big enterprise deals? This is your chance to lead the revenue engine at one of the fastest-growing social media engagement SaaS companies.
BrandBastion is at an inflection point : social has become the primary channel where brands are built, trust is won (or lost), and performance marketing lives and dies. AI is transforming how brands can engage at scale—but the winners will be the companies that combine automation with authenticity. That’s what we do.
We’re hiring a VP of Sales to take us to the next level by building the team, process, and operating system that scales. This is a remote role ; the right person can be based anywhere as long as they can work hours aligned with selling to North America. The role reports to our CEO & Founder Jenny Wolfram.
About BrandBastion
The vision for BrandBastion was born from seeing how major brands struggled to manage social media engagement at scale while maintaining authenticity. Since founding BrandBastion, we’ve grown explosively :
- Partnered with iconic brands like Netflix, Uber, Sephora, GrubHub, The North Face, Red Bull, and NARS
- Integrated with Facebook, Instagram, TikTok, LinkedIn, YouTube, Trustpilot , and more
- Maintained 96%+ client retention
- Built a global team across 16 nationalities , with legendary retreats that bring our remote-first culture to life
- Processed 1B+ social media interactions for our clients
Why BrandBastion is Positioned for Massive Growth
We’re in a rare window where :
Social media is the front door of every brandThe volume and speed of engagement has explodedAI is making scalable engagement possible , but brands still need a human layer to protect voice, handle nuance, and resolve crisesUnlike legacy social media management tools, we built BrandBastion from the ground up with engagement at the center —and for the AI era. We’re not just “managing comments.” We help brands create loyalty, protect reputation, and drive measurable growth .
The VP of Sales Opportunity
This is a “builder-leader” role. You’ll inherit a small team and will be responsible for :
Hiring and scaling the team (we plan to hire +2 AEs in Q1 who can hunt new business)Coaching and leveling up performance through call reviews and deal strategyInstalling a sales operating cadence, methodology, and CRM disciplineOwning forecasting, pipeline rigor, and scalable go-to-market executionPartnering cross-functionally with Marketing, Product, and Customer Experience to improve how we sell and what we sellWhat You’ll Do as VP of Sales
Leadership, Hiring & Performance Management
Recruit, hire, onboard, and ramp high-performing Account Executives and BDRsCoach AEs by listening to calls, improving discovery, driving deal progression, and sharpening executive communicationSet expectations and accountability for outbound performance and pipeline generationAddress underperformance quickly and professionally; make tough calls when neededSales Process, Methodology & HubSpot Discipline
Design and continuously refine a clear, repeatable sales process (stages, exit criteria, deal steps)Implement and operationalize a sales methodology that fits our motionEnsure pipeline hygiene and HubSpot discipline (next steps, stakeholders, stage accuracy, close dates, decision process)Build the weekly / monthly cadence : pipeline reviews, forecasting, coaching, and metrics trackingOutbound Strategy, ICP Focus & Territory Planning
Lead ICP deep dives and define vertical focus by quarterCreate account lists and outbound strategy; drive multi-threading into buying committeesHold AEs accountable for consistent, high-quality outreach—not burstsRun experiments to improve pipeline creation and conversionDeal Leadership & Enterprise Execution
Join strategic calls, support multi-threading, lead higher-stakes conversations, and help close enterprise dealsImprove proposals, pitch decks, business cases, ROI narratives, and competitive positioning (Sprinklr, Sprout, Emplifi, etc.)RevOps Collaboration & Revenue Infrastructure
Own the sales tech stack, process, reporting, and forecasting - supported by a RevOps resource (hiring)Partner with RevOps on HubSpot configuration, reporting, automation, workflows, and deal desk support (legal / admin)Cross-Functional Revenue Leadership
Bring structured feedback from the field to marketing / product / CXShare data-driven recommendations to leadership on pricing / packaging, trials vs. no trials, and positioning to win more dealsRequirements
What We’re Looking For
Proven experience leading and scaling a B2B SaaS sales teamStrong operator : highly organized, process-driven, and reliable cadence / forecast ownerExcellent coach who can materially improve AE performance through structured enablementStrong outbound and enterprise GTM chops (account-based strategy, multi-threading, executive selling)Confident in HubSpot / CRM discipline, pipeline management, and forecastingHigh integrity and professionalism -sets the tone for the teamBenefits
Competitive compensation and OTE (more shared in interview process)
Huge impact : You’ll build the revenue engine that takes us to the next stage
Remote-first, global culture with an ambitious, high-ownership team
A seat at the leadership table shaping GTM, product feedback loops, pricing / packaging, and growth strategy