About The Role
Summary The Product Marketing Specialist is an entry-level position that works closely with the Product Marketing Manager on strategic implementation across multiple product lines. Our approach to strategy and execution is unique given our Glacier Bancorp “family of banks” operating model. We collaborate with stakeholders at the bank and corporate level to develop product positioning and messaging that communicates a differentiated story for our products, capabilities, and services. We then partner with our banks on a go-to-market approach that meets their brand and market requirements. This unique approach means you’ll build relationships across the company as you work with our banks and Senior Product Managers to optimize revenue opportunities, drive new customer acquisition, and engage existing customers. You’ll be part of the Customer Experience (CX) department and must be passionate about the customer experience while influencing the organization to have the same approach.
You’ll develop excellent work products while managing multiple competing priorities. Your success will depend on your ability to be highly self-motivated, learn new things, communicate effectively, and deliver solutions that are responsive to the needs of our customers and stakeholders. This is a Corporate position which may be located at an available bank division location across our eight-state footprint in AZ, CO, ID, MT, NV, UT, WA, or WY. The entry rate for this position is $24.38+ / per hour (calculated for Kalispell, MT). All compensation offers are analyzed individually and take into consideration multiple factors including but not limited to geographic location, years of experience, and educational background. WA Applicants ONLY range : Wenatchee, WA range $27.61 to $41.40 an hour. Spokane, WA range $27.22 to $40.84 an hour. Description Strategic Implementation. Assist the Product Marketing Manager in effective implementation of the Product Marketing vision, in line with the Bank’s Annual Operating Plan, strategic initiatives and product line strategies. Coordinate multiple projects within the overall Product Marketing plan, ensuring timely completion and adherence to set milestones. Operate in a decisive, iterative and agile manner that facilitates achievement of goals and improvement of both the customer and employee experience. Product Positioning, Product Go-to-Market, and Sales Enablement. Develop strong understanding of our product lines and related value propositions. In collaboration with Product Managers and banks, support product marketing activities to ensure a smooth launch for our employees and success with our banks’ customers. Coordinate and contribute to the development of marketing materials, including written content and design. Other activities include but are not limited to managing components of product marketing efforts across multiple product lines, such as communication delivery (internal and external), targeting, messaging, training delivery, and vendor coordination. Relationships and Collaboration with Cross-Functional Teams. Nurture key relationships with cross-functional teams at the corporate and bank level, with particular emphasis on division Business Development and Marketing stakeholders. Deliver routine, effective communications with this group to ensure alignment and successful campaigns or new product rollouts. Administrative Support. Provide direction and assistance to employees, vendors, and other stakeholders. Organize and maintain creative assets and digital files, assist with event coordination, and support various compliance-related processes. Reporting. Support reporting and analysis surrounding our products and the profitability of the initiatives. Communicate the availability and value of reporting capabilities. Prepare materials for updates to Executive Leadership, Senior Management, and Bank Division Executive Teams on strategy and metrics tracking product or initiative performance. Must comply with all company policies and procedures and all applicable laws and regulations, including but not limited to, the Bank Secrecy Act, the Patriot Act, and Office of Foreign Assets Control. Must completed the assigned online training courses and achieve a passing score by the due date.
About You
Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education Required : High School Diploma / GED Preferred : Bachelor’s Degree in Marketing Experience 1 year experience with product marketing or similar general marketing experience (such as messaging and positioning, content marketing, copywriting, design, social media management, sales enablement, etc.) OR Three years selling bank / financial services products required. 1 year experience of technical understanding of the product portfolio (such as retail and business deposits, loans, payment services, etc.) and ability to effectively communicate those capabilities to a large audience with varying levels of product knowledge required. Advanced demonstrated experience with the ability to effectively network across multiple functional areas in an organization is preferred. Advanced experience with one or more Adobe design applications or similar design software is preferred. Required Skills and Abilities Strong written, oral, and time management skills. Great people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Self-starter with demonstrated ability to work independently. Excellent organizational and time management skills. Ability to distill complex concepts and topics in written and visual format. Passion and curiosity about the technology-driven world, and empathetic to solving our customer’s needs. A results-oriented mindset with the desire and ability to push through obstacles to achieve goals. Ability to engage with diverse stakeholders on the journey to achieve the product vision. Data-centric approach. Ability to use data for improved decision making. Exceptional customer orientation. Must ensure the customer stays at the center of the multi-channel experience. Ability to make judgments based on information provided. Ability to work and complete tasks with minimal direct supervision. Ability to maintain high level of confidentiality. Employee must be capable of interacting calmly and professionally with a variety of people from diverse backgrounds at various levels within and outside of the organization. Employee must be capable of regular, reliable, and timely attendance. Would an equivalent combination of relevant education and work experience be considered? : Yes Additional Requirements Travel - Occasional travel required : (less than 10 days per year) by automobile (as driver and passenger), commercial airlines, rental vehicles and public transportation and be able to lodge in public facilities. WORK ENVIRONMENT :
No hazardous or significantly unpleasant conditions. PHYSICAL DEMANDS :
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is often required to : sit; use hands in repetitive motions to finger, grasp, handle or feel; and talk or hear. The employee is occasionally required to : stand; walk; and lift or reach with hands and arms. Must be able to operate routine office equipment including computer terminals and keyboards, telephones, copiers, facsimiles, and calculators. Must be able to routinely perform work on computer for an average of 6-8 hours per day, when necessary. Must be able to work extended hours or travel off site whenever required or requested by management. Must be capable of regular, reliable and timely attendance. Must be capable of climbing / descending stairs in an emergency situation.
Specific lifting abilities required by this job include : Exerting up to 10 pounds of force occasionally and / or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.
Specific vision abilities required by this job include : The worker is required to have close visual acuity to perform an activity such as : preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading; visual inspection involving small defects, small parts, and / or operation / inspection of machines and / or using measurement devices at distances close to the eyes.
What We Offer
COMPENSATION & BENEFITS :
Starting salary is dependent upon relevant experience and may vary based on the geographic location of the position. We offer an extensive benefits package that includes, but is not limited to medical, dental, vision, and life insurance. Coverage is available to employees and their eligible dependents in accordance with our written plan documents. You may also be eligible for a health savings account option, an Employee Assistance Program (EAP), a health rewards program, a retirement savings plan, including 401(k) and Profit-Sharing plans, short and long-term disability benefits, education and training benefits, and discounts on banking products and services. We also offer a generous Paid Time Off (PTO) plan and paid holidays. PTO accruals begin at .0745 per hour worked for our part time employees up to a maximum accrual of 240 hours per year for certain Full-Time employees. PTO accruals are dependent on position, status (Full time or Part time), and years of experience in accordance with our PTO policy. Most Full-Time employees are also offered 6 paid holidays and Part Time employees are offered pro-rated paid holidays. In addition, employees in Utah and Nevada may be eligible for pay for certain state recognized holidays. Visit our website for more details.
Check it out! We are an Equal Opportunity Employer and qualified applicants, or employees will receive consideration for employment without regard to race, color, religion, national origin, sex (including pregnancy), sexual orientation, gender identity, mental or physical disability, genetic information, protected veteran status, or any other category protected by applicable federal, state, or local laws. Glacier Bancorp, Inc. does not sponsor applicants for work visas. All applicants must be legally authorized to work in the US. No Recruiters or unsolicited agency referrals please. COMPENSATION & BENEFITS :
Starting salary is dependent upon relevant experience and may vary based on the geographic location of the position. We offer an extensive benefits package that includes, but is not limited to medical, dental, vision, and life insurance. Coverage is available to employees and their eligible dependents in accordance with our written plan documents. You may also be eligible for a health savings account option, an Employee Assistance Program (EAP), a health rewards program, a retirement savings plan, including 401(k) and Profit-Sharing plans, short and long-term disability benefits, education and training benefits, and discounts on banking products and services. We also offer a generous Paid Time Off (PTO) plan and paid holidays. PTO accruals begin at .0745 per hour worked for our part time employees up to a maximum accrual of 240 hours per year for certain Full-Time employees. PTO accruals are dependent on position, status (Full time or Part time), and years of experience in accordance with our PTO policy. Most Full-Time employees are also offered 6 paid holidays and Part Time employees are offered pro-rated paid holidays. In addition, employees in Utah and Nevada may be eligible for pay for certain state recognized holidays. Visit our website for more details.
Check it out! We are an Equal Opportunity Employer and qualified applicants, or employees will receive consideration for employment without regard to race, color, religion, national origin, sex (including pregnancy), sexual orientation, gender identity, mental or physical disability, genetic information, protected veteran status, or any other category protected by applicable federal, state, or local laws. Glacier Bancorp, Inc. does not sponsor applicants for work visas. All applicants must be legally authorized to work in the US. No Recruiters or unsolicited agency referrals please. Qualifications To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and / or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Education Required : High School Diploma / GED Preferred : Bachelor’s Degree in Marketing Experience 1 year experience with product marketing or similar general marketing experience (such as messaging and positioning, content marketing, copywriting, design, social media management, sales enablement, etc.) OR Three years selling bank / financial services products required. 1 year experience of technical understanding of the product portfolio (such as retail and business deposits, loans, payment services, etc.) and ability to effectively communicate those capabilities to a large audience with varying levels of product knowledge required. Advanced demonstrated experience with the ability to effectively network across multiple functional areas in an organization is preferred. Advanced experience with one or more Adobe design applications or similar design software is preferred. Required Skills and Abilities Strong written, oral, and time management skills. Great people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Self-starter with demonstrated ability to work independently. Excellent organizational and time management skills. Ability to distill complex concepts and topics in written and visual format. Passion and curiosity about the technology-driven world, and empathetic to solving our customer’s needs. A results-oriented mindset with the desire and ability to push through obstacles to achieve goals. Ability to engage with diverse stakeholders on the journey to achieve the product vision. Data-centric approach. Ability to use data for improved decision making. Exceptional customer orientation. Must ensure the customer stays at the center of the multi-channel experience. Ability to make judgments based on information provided. Ability to work and complete tasks with minimal direct supervision. Ability to maintain high level of confidentiality. Employee must be capable of interacting calmly and professionally with a variety of people from diverse backgrounds at various levels within and outside of the organization. Employee must be capable of regular, reliable, and timely attendance. Would an equivalent combination of relevant education and work experience be considered? : Yes Additional Requirements Travel - Occasional travel required : (less than 10 days per year) by automobile (as driver and passenger), commercial airlines, rental vehicles and public transportation and be able to lodge in public facilities. WORK ENVIRONMENT :
No hazardous or significantly unpleasant conditions. PHYSICAL DEMANDS :
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is often required to : sit; use hands in repetitive motions to finger, grasp, handle or feel; and talk or hear. The employee is occasionally required to : stand; walk; and lift or reach with hands and arms. Must be able to operate routine office equipment including computer terminals and keyboards, telephones, copiers, facsimiles, and calculators. Must be able to routinely perform work on computer for an average of 6-8 hours per day, when necessary. Must be able to work extended hours or travel off site whenever required or requested by management. Must be capable of regular, reliable and timely attendance. Must be capable of climbing / descending stairs in an emergency situation.
Specific lifting abilities required by this job include : Exerting up to 10 pounds of force occasionally and / or negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body. Sedentary work involves sitting most of the time. Jobs are sedentary if walking and standing are required only occasionally and all other sedentary criteria are met.
Specific vision abilities required by this job include : The worker is required to have close visual acuity to perform an activity such as : preparing and analyzing data and figures; transcribing; viewing a computer terminal; extensive reading; visual inspection involving small defects, small parts, and / or operation / inspection of machines and / or using measurement devices at distances close to the eyes.
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Product Marketing Specialist • Phoenix, AZ, United States