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Engagement Manager - Marketing Data Science
Engagement Manager - Marketing Data ScienceInizio Partners • San Francisco, CA, United States
Engagement Manager - Marketing Data Science

Engagement Manager - Marketing Data Science

Inizio Partners • San Francisco, CA, United States
19 hours ago
Job type
  • Full-time
Job description

Marketing Data Science Engagement Manager

Base pay range

$160,000.00 / yr - $180,000.00 / yr

Additional compensation types

  • Annual Bonus

Location : San Francisco, CA (Hybrid : 2-3 days from office / week)

Compensation : $160k - $180k + 15% Bonus

Role and Responsibilities

As the Marketing Data Science Engagement Manager, you will lead analytics that power growth across the customer lifecycle owning product analytics, email & lifecycle analytics, instrumentation, and forecasting. You will serve as the clients primary analytics partner, translating business goals into measurable experiments, building reliable data foundations, and scaling models that improve acquisition, activation, engagement, and retention.

  • Serve as the main client contact, engaging with senior stakeholders across Product, Growth / Marketing, and Data.
  • Design and optimize product & email analytics (funnels, cohorts, retention, content tests) to drive clear business outcomes.
  • Define and implement tracking plans and event taxonomies; oversee instrumentation and data quality for accurate reporting.
  • Build and refine forecasting models (timeseries, causal) for demand, traffic, signups, MAU, revenue, and channel volumes.
  • Establish test and learn frameworks for campaigns and product features (A / B, incrementality, lift) with rigorous measurement.
  • Create executive ready dashboards / KPIs for campaign performance, product health, and growth levers; recommend actions.
  • Partner with engineering and MarTech teams to operationalize models and analytics (e.g., segmentation, triggers, journeys).
  • Lead analytical projects with on / offshore teams; ensure quality, timeliness, and smooth productionization of solutions.
  • Candidate Profile

  • 7+ years of experience in Marketing Data Science, along with in consulting, solution design and client management
  • Preferred experience in marketing analytics in banking industry in the following fields :
  • Working across and a solid grasp of various business functions (Marketing, Product, Engineering, Analytics, and Finance)
  • Previous experience in the Financial / FinTech industry is a plus
  • Technical proficiency in tools like SQL, Python
  • Demonstrable leadership ability, superior problem solving and people management skills
  • Seniority level

    Mid-Senior level

    Employment type

    Full-time

    Job function

    Consulting and Information Technology

    Industries : Banking and IT Services and IT Consulting

    Benefits

  • Medical insurance
  • Vision insurance
  • 401(k)
  • Paid paternity leave
  • Paid maternity leave
  • #J-18808-Ljbffr

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    Data Science Manager • San Francisco, CA, United States

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