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Digital Marketing & Reputation Manager

Digital Marketing & Reputation Manager

Chamberlin & AssociatesPhoenix, AZ, US
30+ days ago
Job type
  • Full-time
Job description

Job Description

Job Description

SUMMARY

We're looking for a Digital Marketing & Reputation Manager-equal parts strategic thinker and performance marketer-to lead paid digital campaigns, reputation management, and performance insights across our growing portfolio of multifamily properties.

Key Responsibilities :

Performance Marketing Strategy & Execution

  • Plan, launch, and optimize paid search campaigns across Google Ads, ensuring every dollar spent drives measurable ROI.
  • Manage services ads to drive traffic, lead generation, and brand visibility.
  • Collaborate closely with regional managers and property teams to align advertising campaigns with occupancy goals and leasing seasonality.

Online Reputation Management

  • Own the digital voice of our properties-monitor, respond to, and strategically manage reviews across platforms (Google, Yelp, Apartments.com, BBB, etc.).
  • Develop and implement proactive strategies to boost ORA, Google scores, Yelp scores and resident sentiment.
  • Train onsite teams on review best practices and reputation standards.

    • Marketing Analytics & Insights

  • Build and manage reports to track ad performance, lead quality, cost per lease, and reputation metrics.
  • Translate campaign performance into actionable insights to continuously improve our approach and results.
  • Complete market surveys to analyze trends and pricing across competitive sets to ensure positioning and campaign targeting remain aligned with market shifts.

    • Cross-Functional Collaboration

  • Work closely with our in-house design, social media, and leasing teams to ensure brand consistency and campaign cohesion.
  • Serve as the digital go-to for property onboarding, rebranding initiatives, and lease-up strategies.

    • QUALIFICATIONS :

  • Multifamily Real Estate Focus (Preferred)
  • 3+ years in digital marketing with direct experience managing Google Ads campaigns and reputation management in a multifamily or real estate setting.
  • Strong understanding of local SEO, PPC optimization, UTM tracking, and conversion funnels.
  • Data-obsessed with a track record of using performance metrics to make smart decisions.
  • Excellent communicator who thrives in a fast-paced, service-oriented environment.
  • Familiar with ORA scores, reputation platforms, and the unique dynamics of the multifamily industry.

    • Nice to Have :

  • Google Ads and Google Analytics certifications
  • Experience with platforms like Appfolio a plus
  • Graphic design or content creation experience is a bonus

    • Chamberlin + Associates provides our employees with a very competitive pay and benefits package, including :

  • Bonus potential based on property performance.
  • Life and medical insurance.
  • Dental and vision coverage.
  • 401K retirement plan.
  • Generous paid time off and sick days.
  • Birthday off and paid - we celebrate you!

    • Join our team today and take the next step in your career with Chamberlin + Associates. We value your expertise, dedication, and potential for growth. Apply now to seize this exciting opportunity!

    Our Core Values : People-oriented

    Our community is our strength. That's why we put people first - whether that means providing wrap-around support to our team or going the extra mile to make our clients feel at home.

    Passionate

    We are here to serve. But it's more than just what we do. Helping our clients achieve their goals is what's kept our family business running since 1991.

    Professional

    There's nothing that can make up for the decades of experience our team brings to the table. Not only does our years' work in the property management industry set us apart, it's the foundation of who we are.

    Proven

    We know every relationship is built on trust. That's why we're happy to share our past successes with our current and future clients. We know results speak for themselves.

    Chamberlin + Associates is an Equal Employment Opportunity / Affirmative Action employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law.

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