Channel Marketing Director

The Channel Marketing Director will work with regional US retail energy sales teams in developing and executing marketing strategy across key U.S. power marketsERCOT PJM / MISO NEPOOL / NYISOsupporting both direct and broker-served business. In this Houston TX based role you will oversee a team of regional and channel-focused marketers. You will drive integrated demand generation brand positioning and sales enablement initiatives tailored to regional dynamics. As Director you will also coordinate national marketing efforts for direct B2B and broker channels ensuring alignment with ENGIEs green growth strategy and commercial priorities.

• Create Regional Marketing Strategy You will develop and execute tailored marketing plans for each power region aligned with local market dynamics regulatory trends and customer needs
• Manage Regional Marketing Team You will supervise regional marketing advisors and channel marketers fostering collaboration innovation and performance accountability
• Drive Demand Generation Youll launch integrated campaigns to generate qualified pipeline across direct and broker channels leveraging digital content and event-based tactics
• Support Broker Channel Growth You partner with sales and analytics to develop targeted programs that incentivize broker engagement and increase margin contribution
• Coordinate National Marketing Initiatives You oversee marketing efforts that span multiple regions including brand campaigns co-marketing partnerships and strategic sponsorships
• Ensure Regional Brand Consistency Youll maintain ENGIEs brand standards across all regional marketing outputs ensuring consistency and relevance
• Monitor Performance & ROI You will track campaign effectiveness pipeline contribution and regional marketing KPIs adjusting strategies to optimize impac

What Youll Bring

Additional Details

Compensation

Salary Range : $150600 $230920 USD annually

This represents the average expected pay range for a qualified candidate.

ENGIE complies with all federal state and local minimum wage laws. Actual salary offered may vary depending on geography experience education internal pay alignment or other bona fide factors.

In addition to base pay this position is eligible for a competitive bonus / incentive plan.

Your Talent Acquisition Partner can share more specific information regarding the benefits or the salary for the position based on the work location.

At ENGIE we take your well-being seriously. Our comprehensive benefits package includes options for medical dental vision life insurance employer-paid short-term and long-term disability insurance ESPP generous paid time off including wellness days holidays and leave programs. We also help you plan for retirement by offering a 401(k) Retirement Savings Plan with a company match. But thats not all were dedicated to the health and happiness of your entire family offering supplemental benefits for full time employees that enhance emotional and physical well-being through all stages of life from family forming to caregiver benefits. Explore our benefits package to see how we can support you. Learn more.

Why ENGIE

ENGIE North America isnt just participating in the Zero-Carbon Transition were leading it! Join us as we develop energy that is renewable efficient and accessible to everyone.

ENGIE is proud to be an equal opportunity workplace and we are firmly committed to creating an inclusive workplace for all employees. We are committed to providing employees with a work environment free of discrimination and harassment. All qualified applicants will receive consideration for employment without regard to race color sex sexual orientation gender identity religion national origin disability veteran status or other legally protected status.

If you need assistance with this application or a reasonable accommodation due to a disability you may contact us at This email address is reserved for individuals with disabilities in need of assistance and is not a means of inquiry regarding positions or application status

We are unable to sponsor or take over sponsorship of an employment visa for this role at any time

The safety of our employees is our number one priority. All employees at ENGIE have both a duty and the aut hority to STOP WORK if unsafe acts are observed.

Required Experience :

Director

Key Skills

Digital Marketing,B2B Sales,Marketing,Pardot,Marketing Automation,Customer Segmentation,HubSpot,Multichannel Marketing,Market Research,Affiliate Marketing,Social Media Management,Lead Generation

Employment Type : Full-Time

Experience : years

Vacancy : 1

Monthly Salary Salary : 150600 - 230920