Demand Generation Manager, North America

About Sedex

Sedex is a trusted partner for over 95000 businesses worldwide helping them create socially and environmentally sustainable supply chains . Through our platforms powerful data insights and expert guidance we simplify the management assessment and reporting of sustainability performance.

Our Vision is to be a leader in making global supply chains more socially and environmentally sustainable. Our Mission is To provide data-driven insights accessible tools and exceptional services that support businesses in improving environmental social and governance (ESG) performance and outcomes.

The role

Sedex is looking for a skilled and strategic B2B marketer to join our team as Demand Generation Manager North America . This role will help us grow among enterprise this critical job youll have the chance to join a fun fast paced campaign team working closely with our wider Marketing and Sales teams to create engaging programmes that drive and capture demand and generate pipeline from our target accounts. This role is essential as we grow our reach and influence in the environmental partnerships compliance and reporting sectors. These sectors are key to our strategic growth as this role will be.

In this global fast-paced environment your ability to be resourceful detail-oriented and multitask will be key to your success. As a self-starter you will thrive in an environment where your proactive can-do approach and strategic mindset can drive impactful results. If youre excited by the prospect of developing comprehensive marketing campaigns that resonate with diverse audiences from enterprise segments this role is a perfect fit for you.

This role offers an exciting opportunity to significantly impact Sedexs growth trajectory by developing strategic marketing campaigns that enhance our presence and drive success in key markets. If you want to make a difference and have the skills and experience to lead big campaigns we want you to join our team.

PLEASE NOTE : Location Preference - Los Angeles California.

SALARY RANGE : 100-115k USD

Key responsibilities

Engage with Sales Marketing and Operations leaders to align on priorities and develop a go-to-market (GTM) strategy across Enterprise segments .

Create detailed marketing plans that match your business goals and target audiences.

Orchestrate Account-Based Marketing (ABM) programs that effectively engage target upmarket accounts and personas guiding them through the buyers journey.

Manage the entire campaign process across different channels including online social media email webinars events and direct mail. Make sure each initiative fits with our goals of growing in important areas.

Monitor campaign performance metrics analyze results and optimize campaigns based on performance data to ensure maximum impact and alignment with Sedexs growth strategies.

Work with different departments to create a process for choosing which accounts to work with. Use account data models to find the best ways to get involved and grow.

Ensure stakeholders are kept involved and understand whats happening with the program. Make sure campaigns are done on time and that the Sales team follows up on accounts / leads in a timely way.

Use data and industry best practices to provide in-depth analysis insights and interpretation optimizing programs and plays for target accounts to support our

expansion in environmental and regulatory sectors.

Be accountable for driving target account engagement pipeline and revenue goals contributing directly to Sedexs strategic growth objectives.

Knowledge Skills & Experience

4 years of experience in B2B Marketing .

Successfully created and implemented marketing programs that increase demand and build customer relationships. These programs include email digital direct mail events webinars and more .

Experience in marketing cloud / SaaS products and solutions particularly in sectors

related to environmental impact partnerships and regulatory compliance.

Comprehensive skills in HubSpot Salesforce 6Sense and marketing activation channels.

A deep understanding of pipeline and account engagement analytics with strong

commercial acumen.

Strong project management skills with the ability to manage multiple campaigns and stakeholders simultaneously.

Self-motivated able to work autonomously be creative efficient and productive.

Excellent written and oral communication skills.

Experience running competitive campaigns is a plus.

Our culture

At Sedex our approach to business and culture is firmly rooted in our core values which

guide everything we do :

Respect Each Other : We believe that a foundation of mutual respect is essential to

creating a positive and inclusive environment.

Customer-Driven : We are passionate about delivering exceptional value to our customers. By listening to their needs understanding their challenges and

continuously adapting our solutions we aim to empower them to achieve their

sustainability goals and drive positive change in their supply chains.

Thinking Creatively : Innovation is at the heart of our work. We encourage creative

problem-solving and embrace new ideas that challenge the status quo. This

mindset allows us to continuously improve our products and services offering fresh

and effective solutions to complex sustainability and ethical sourcing issues.

Take Ownership : We empower our team members to take responsibility for their

actions and outcomes. Every person at Sedex is encouraged to own their work

make decisions with confidence and contribute proactively to the success of the

team and the business.

Deliver Results : We are results-oriented and committed to delivering tangible

impactful outcomes for our customers our business and society at large.

Privacy Policy

Sedex is committed to protecting the privacy of its website users and members. Sedex uses any personal information you submit to us in accordance with this policy. The General Data Protection Regulation (GDPR) requires us to ensure that any personal information you provide us is processed fairly and lawfully. Sedex is the data controller in relation to any personal information you submit. Click here to view our privacy policy

Key Skills

Business Development,Company Policies,Customer Service,Financial Performance,Revenue Growth,Oversight,Regional Sales,Account Management,Project Management,Product Line,Ensure Compliance,Human Resources,Procedures,Sales Goals,Direct Reports

Employment Type : Full Time

Experience : years

Vacancy : 1