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Director, Product Marketing
Director, Product MarketingBCD TripTech • Columbia, SC, US
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Director, Product Marketing

Director, Product Marketing

BCD TripTech • Columbia, SC, US
20 days ago
Job type
  • Full-time
Job description

Director, Product Marketing

Start your journey with BCD : Grow, connect, collaborate and celebrate with our global team. Director, Product Marketing Remote Full time, United States

BCD Travel is redefining the corporate travel landscape with digital experiences that surprise and delight travelers and drive measurable results for our customers. We are seeking a visionary and highly creative product marketer to bring our award winning and ever-evolving TripSource experience to market in a dynamic and highly competitive travel landscape. The Director, Product Marketing, will leverage their experience in B2B2C product marketing to manage the strategic positioning of TripSource as the digital point-of-sale and service for BCD travelers and travel arrangers. Unlike new entrants to the market, TripSource has a proven track record of results, consistently adapting to meet the changing needs of our customers and the industry. You'll be marketing an established product managed the best and brightest minds in travel, an innovative and scalable tech stack, and a significant development budget that fuels continuous innovation.

This is your opportunity to champion a product that's not just built for todaybut designed to lead the future of digital travel.

As a Director, Product Marketing, you will :

  • Develop the next gen positioning for TripSource aligned to customer needs and a highly competitive landscape
  • Craft a simple, cohesive benefit-driven narrative that clearly differentiates TripSource from competitive solutions
  • Conduct brand research and make strategic recommendations to improve perception, awareness and adoption of the TripSource brand
  • Develop and maintain effective sales tools and education that drive strategic conversations and adoption
  • Monitor feedback from (non-user) client and commercial stakeholders on product perception and "if only" requests that could remove barriers to adoption

About you :

  • Proven track record in product marketing for B2B2C platform or product
  • Track record of building impactful and measurable digital marketing campaigns
  • Strong aptitude for understanding and explaining complex technologies in clear, digestible messaging
  • Comfortable presenting on camera to C-level audience
  • Proficiency in Microsoft 365 applications, Salesforce, and Google Analytics
  • Background in managed travel is a plus
  • About us : We're a market leader in travel management : We help people and companies travel smart and achieve more, and our clients include some of the world's best-known and most innovative business and consumer brands. We operate in more than 100 countries, and the majority of our 10,000+ people work virtually (because a 10-second commute usually makes awesome sense). We're committed to sustainability and to driving success for our customers, our business and ourselves.

    Your life at BCD : Working at BCD means connecting, collaborating and celebrating. You'll be part of a virtual, dynamic and flexible work environment that fosters a good work-life balance so you can focus on what makes you happy. But don't just take our word for it! Hear why people join BCD and more about the great perks of Life at BCD.

    You'll be offered :

  • Flexible working hours and work-from-home or remote opportunities
  • Opportunities to grow your skillset and career
  • Generous vacation days so you can rest and recharge
  • A compensation package that feels fair to you, including mental, physical, and financial wellbeing tools
  • Travel industry professional perks and discounts
  • An inclusive work environment where diversity is celebrated
  • At BCD Travel we value you, our culture and success is defined by you. We carefully consider a wide range of compensation factors, including your professional background and experience. The salary range for candidates in applicable jurisdictions in the US for the position of Director, Product Marketing is between $110,000 and $120,000. The actual pay depends on your skills, qualifications, experience and geographical location.

    Ready to join the journey? Apply now!

    We're dedicated to building a diverse, inclusive and authentic workplace. If you're excited about a role, but your experience doesn't align perfectly, we still encourage you to apply. We are committed to providing reasonable and necessary accommodations to ensure all employees can perform their roles effectively. For accommodation requests or further information, contact our Talent Acquisition department at careers@bcdtravel.com.

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    Director Product Marketing • Columbia, SC, US

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