Product Director, Customer Experience & APP Marketing, IMAAVY

Product Director, Customer Experience & APP Marketing

Johnson and Johnson is recruiting for a Product Director, Customer Experience and APP Marketing, IMAAVY, to be located in Horsham, PA.

Our expertise in Innovative Medicine is informed and inspired by patients, whose insights fuel our science-based advancements. Visionaries like you work on teams that save lives by developing the medicines of tomorrow.

Our Immunology team leads in the development of transformational medicines for immunological disorders and illnesses. You can influence where medicine is going by restoring health to millions of people living with immune diseases.

Join us in developing treatments, finding cures, and pioneering the path from lab to life while championing patients every step of the way.

The Product Director, Customer Experience & APP Marketing is a core member of the brand team accountable for shaping and delivering patient media, APP, and patient care team strategies. They will be responsible for partnering with PECS, advocacy and the communications teams to drive our strategy and advance the patient experience, including in close partnership with our Autoantibody Clinical Educator (ACE) team. This position reports to the GPD of Customer Experience & Access Marketing.

Key Responsibilities

The PD will be directly responsible for patient care team experience and all aspects of patient media. They will also be the key brand point for PECS, communication, and advocacy.

• Develop and implement materials for patient care teams and ACE in-services
• Partner with Nurse Navigator and Caregiver PECS teams to ensure alignment with brand strategy across all materials and services and deliver nurse navigator and caregiver pull-through messaging, materials, and field direction / communications
• Serve as brand communications lead.
• Enhance and execute on patient CRM strategy
• Help to diagnose barriers within the patient care teams and drive urgency in partnership with ACEs, PECS, address them
• Lead development of APP tactics and pull through partnering with HCP team as needed
• Manage the agency of record and other specialty agencies to drive close collaboration and integration of strategies and tactics
• Patient NPP lead

Experience and Skills :

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson and Johnson is committed to providing an interview process that is inclusive of our applicants' needs. If you are an individual with a disability and would like to request an accommodation, please email the Employee Health Support Center or contact AskGS to be directed to your accommodation resource.