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Strategic Growth Marketing Specialist
Keller Executive SearchDenver, CO, US6 days ago
Job type
- Full-time
Job descriptionExecute omnichannel campaigns across email, paid social, display, affiliate, and retargeting channels Design automated nurture programs and account-based marketing (ABM) initiatives Implement lead generation programs using content marketing, webinars, landing pages, and digital events Utilize intent data and predictive analytics to qualify leads and optimize sales handoffs Track channel KPIs, attribution modeling, and cohort analysis for customer acquisition insights Develop executive dashboards and reporting frameworks for digital performance visibility Manage digital measurement infrastructure including GA4 implementation Oversee ambassador, influencer, and regional communication programs Guide content localization and adaptation for digital properties Plan and coordinate regional trade shows, customer events, webinars, and sponsorships Partner with regional sales teams to align marketing initiatives with pipeline goals Conduct market research and competitive analysis using digital tools Advise on pricing strategies, go-to-market readiness, and market positioning Collaborate with product, IT, and global marketing teams on campaign localization
Strategic Growth Marketing Specialist
Our client, a leading technology company with an international presence, is seeking a highly motivated and results-oriented Strategic Growth Marketing Specialist to assume full responsibility for marketing activities in the Americas region. This position is designed to significantly strengthen their U.S. market presence.
This role will be instrumental in driving measurable growth through e-commerce sales and lead generation while supporting the broader commercial strategy. The position requires a strategic thinker with strong operational proficiency, capable of executing integrated marketing programs that build pipeline, accelerate revenue, and enhance competitive positioning across the region.
As the Growth Marketing Specialist, you will have ownership of digital innovation, growth marketing, and e-commerce excellence. You'll work in an international team environment with visible partnership opportunities alongside sales, product, and executive leadership, directly influencing regional business strategy.
Key Responsibilities
E-Commerce & Digital Performance
- Drive e-commerce sales growth through SEO / SEM, Google Ads, programmatic advertising, and CRO tactics
- Optimize conversion funnels, conduct A / B testing, and maximize ROI and customer lifetime value
- Manage digital merchandising, product launches, and regional promotional strategies
Growth Marketing & Lead Generation
Analytics & Performance Tracking
Regional Marketing & Communications
Strategic Collaboration
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Marketing Specialist • Denver, CO, US
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