Product Marketing Manager

Product Marketing Manager

We are seeking a results-oriented and collaborative Product Marketing Manager to drive the marketing strategy and execution for our ONESOURCE Pagero and e-invoicing solutions. This role will be primarily responsible for driving growth in the US market close collaboration with the Europe counterparts will be critical. This role is critical in increasing product awareness, fostering adoption, and accelerating revenue growth by developing compelling value propositions, executing comprehensive go-to-market plans, owning key sales enablement initiatives, and managing critical product lifecycle activities for this specific portfolio.

Key responsibilities include :

• Product Positioning & Messaging : Develop and refine compelling value propositions, market-facing messaging, and core narratives that clearly articulate product benefits and competitive differentiation for the ONESOURCE Pagero portfolio. Ensure consistent messaging across all marketing channels and customer touchpoints.
• Go-to-Market (GTM) Strategy & Execution : Define, plan, and execute comprehensive GTM strategies for new product launches, major releases, and ongoing portfolio growth within the ONESOURCE IDT and / or ONESOURCE Pagero platform. Collaborate closely with Product Management, Sales, and broader Marketing teams to ensure successful launches and market penetration.
• Sales & Channel Enablement : Create and coordinate high-impact sales tools and training materials, including collateral updates and coordination of Advisor and Sales Playbook materials (e.g., battlecards, pitch decks, demo scripts). Empower sales and channel partners to effectively communicate product value, differentiate offerings, and overcome objections.
• Market & Customer Insights & Strategic Support : Conduct market research, competitive analysis, and customer interviews to identify opportunities and trends. Act as the Trust Tax Liaison for sales enablement and support / present at the Trust Tax Customer Advisory Board to gather insights. Provide support for special projects including Competitive Intelligence, Voice of Customer (VoC), Win / Loss analysis, Market Research, and Conference / Webinar Participation to the Director and Senior PMM.
• Product Marketing Programs & Content : Develop and execute product marketing programs, value propositions, and initiatives to generate product awareness, customer engagement, and lead generation. Collaborate on campaign messaging and asset creation, ensuring alignment with product value and target audience needs.
• Product Lifecycle Management : Coordinate and own customer migration and end-of-life (EOL) activities for the ONESOURCE Pagero solutions, ensuring smooth transitions and clear communication.
• Cross-functional Collaboration : Work seamlessly with Product Management, Sales, Sales Enablement, Marketing Strategy, and other internal / external stakeholders to ensure strategic alignment and successful, integrated execution of marketing initiatives.
• Performance Measurement & Optimization : Track and analyze the performance of product marketing initiatives for the ONESOURCE Pagero and Platform solutions, and make data-driven recommendations for optimization and future program refinements.

About you :

You are a proactive, data-driven, and highly organized product marketer with a proven ability to manage complex portfolios and collaborate effectively across teams. You are skilled at translating technical solutions into compelling business value.

Required experience & skills :

Education :

What's in it for you?

In the United States, Thomson Reuters offers a comprehensive benefits package to our employees. Our benefit package includes market competitive health, dental, vision, disability, and life insurance programs, as well as a competitive 401k plan with company match. In addition, Thomson Reuters offers market-leading work life benefits with competitive vacation, sick and safe paid time off, paid holidays (including two company mental health days off), parental leave, sabbatical leave. These benefits meet or exceed the requirements of paid time off in accordance with any applicable state or municipal laws. Finally, Thomson Reuters offers the following additional benefits : optional hospital, accident and sickness insurance paid 100% by the employee; optional life and AD&D insurance paid 100% by the employee; Flexible Spending and Health Savings Accounts; fitness reimbursement; access to Employee Assistance Program; Group Legal Identity Theft Protection benefit paid 100% by employee; access to 529 Plan; commuter benefits; Adoption & Surrogacy Assistance; Tuition Reimbursement; and access to Employee Stock Purchase Plan. Thomson Reuters complies with local laws that require upfront disclosure of the expected pay range for a position. The base compensation range varies across locations. Eligible office location(s) for this role include one or more of the following : New York City, San Francisco, Los Angeles, and / or Irvine, CA; McLean, VA; Washington, DC. The base compensation range for the role in any of those locations is $83,090 - $154,310. For any eligible US locations, unless otherwise noted, the base compensation range for this role is $72,100 - $133,900. This role may also be eligible for an Annual Bonus based on a combination of enterprise and individual performance. Base pay is positioned within the range based on several factors including an individual's knowledge, skills and experience