Talent.com
Marketing Data Analyst
Marketing Data AnalystHighbridge Consulting LLC • Newark, NJ, United States
Marketing Data Analyst

Marketing Data Analyst

Highbridge Consulting LLC • Newark, NJ, United States
5 days ago
Job type
  • Full-time
Job description

Summary :

  • This role is responsible for supporting the efforts of client's Global Customer Service (CS) function and improving efficiency across CS Operations and CS' digital properties (Help Center, Contact Us) through analytics, reporting, and insights. You will be responsible for supporting a variety of initiatives, along with designing and leading analyses of website performance and applying creative approaches to measure the total business impact of site activity. In the process, you will forge strong relationships with key cross-functional partners while developing a deep knowledge of Customer Service and the client's business.

ABOUT YOU

  • You are Curious . You are highly inquisitive, possessing a natural desire to ask questions and test hypotheses, and you don't feel satisfied until you achieve a fundamental level of understanding. You embrace a "lifelong learner" mentality.
  • You are Bright . You excel at solving abstract problems with data. You grasp new concepts quickly and are eager to learn anything that will create value. You also easily navigate the people aspects of a complex, global organization. You readily communicate highly technical information to both technical and non-technical audiences.
  • You are Bold . You are a self-starter, taking initiative, embracing ownership, and driving progress with minimal direction. You are not afraid to challenge the status quo, finding Client solutions to problems. You thrive in a culture of empowerment, innovation, and rapid change.
  • You are Passionate . You are excited by everything data, and you play with data just for fun. You imbue a passion for excellence into everything you do, not only raising the bar, but also having fun along the way. You love using data to drive product, process, and technology improvements.
  • KEY RESPONSIBILITIES

  • Data analysis - Obtain, manipulate, and analyze data to answer specific or open-ended questions, utilizing statistical approaches as needed, and distill actionable insights. Understand Customer Care's business processes, identify root causes to business problems using data, and make recommendations.
  • Data visualization - Understand requirements, gather data from various data sources, conduct business analysis, and provide quantitative insights through presentations, reports, and dashboards
  • Project support - Support CS initiatives through the lifecycle of ideation, opportunity sizing, strategy and measurement definition, and reporting / impact assessment. Provide analytics team perspective in the setup of A / B tests and subsequent reporting of test results (pre and post-optimization analyses).
  • Digital SME - Act as a subject matter expert on best-in-class digital analytics and optimization. Client customer insights by profiling across a variety of attributes and creating / optimizing actionable segments. Implement a digital analytics roadmap developing processes around analytics collection, quality, governance, and standardization across Customer Care's digital properties.
  • Data Integration - Support onboarding and configuration of analytic tools and support connection of digital data to other reporting tools like Tableau and QuickSight.
  • BASIC QUALIFICATIONS

  • BA / BS in Engineering, Business Analytics, Information Systems, Statistics, or other quantitative field
  • 5+ years of related experience in analytical roles, including 1+ years in digital analytics
  • Excellent problem-solving skills, self-motivated, and able to manage multiple competing priorities
  • Solid understanding of data concepts (databases, schemas, warehousing, ETL, data quality, etc.)
  • Experience with complex data gathering and analysis (e.g. SQL, Python, Excel)
  • Experience creating dashboards for data storytelling with a data viz tool (e.g. Tableau, AWS QuickSight)
  • Deep knowledge and comfort with Adobe Analytics
  • Experience with A / B testing tools (Adobe Target preferred)
  • Experience applying statistical concepts (distributions, hypothesis testing, confidence intervals) to real-world applications
  • Proven ability to translate complex findings from qualitative and quantitative data into recommendations. Ability to summarize in-depth analyses into concise and actionable insights for senior managers and directors.
  • Strong interpersonal skills and the ability to build trust and partnerships with key stakeholders
  • PREFERRED QUALIFICATIONS

  • Experience working in an organization focused on customer experience, preferably Customer Service (Help Center, Contact Us)
  • Experience with the AWS technology stack (e.g. Redshift SQL, S3, DyanamoDB)
  • Experience implementing code to serve experiences within A / B testing and personalization tools such as Adobe Target, Optimizely, etc.
  • Experience with web front-end technologies such as HTML5, JavaScript, CSS3, and Git
  • Experience guiding and mentoring junior analysts
  • Flexible work from home options available.

    Compensation : $60.00 - $90.00 per hour

    Who We Are

    High Bridge is a bottom-up consulting firm with more than two decades of experience creating innovative solutions for the technology industry.

  • We connect thoughtfully curated talent with reputable employers in our field.
  • We partner with like-minded companies to bolster mutual success and understanding.
  • We deliver results through strategic planning and meticulous project management.
  • At High Bridge, we believe that success is a measure of results and process, product and person. We are proud to bring integrity and humanity to the work that we do each day. Whether we're interviewing prospective associates, brainstorming with partners, or troubleshooting with vendors, we pledge our commitment to honesty, transparency, and good humor at every junction.

    Careers

    Are you passionate about technology? Do you believe in no finish lines? Are people and process the heel in your stride? High Bridge Consulting may be the next journey for you.

    Here at High Bridge, our island is technology, but our village is human. We value a culture of authenticity, integrity, and creativity. We work smart, not hard, we look forward, not backward, and we love coming to work on Monday.

    If you aren't afraid of heights, join us on our bridge.

    Create a job alert for this search

    Marketing Data Analyst • Newark, NJ, United States

    Related jobs
    Flexible Online Opinion Analyst (Hiring Immediately)

    Flexible Online Opinion Analyst (Hiring Immediately)

    Earn Haus • Marlboro, New Jersey, US
    Full-time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Remote Market Research Contributor (Hiring Immediately)

    Remote Market Research Contributor (Hiring Immediately)

    Earn Haus • East Brunswick, New Jersey, US
    Remote
    Full-time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Flexible Online Market Research Contributor (Hiring Immediately)

    Flexible Online Market Research Contributor (Hiring Immediately)

    Earn Haus • Matawan, New Jersey, US
    Full-time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Hourly Data Analyst

    Hourly Data Analyst

    New Jersey Institute of Technology • Newark, NJ, United States
    Part-time
    The Hourly Data Analyst is a critical role responsible for executing high-impact research and analytical tasks across two distinct academic fields : educational technology and engineering.This posit...Show more
    Last updated: 30+ days ago • Promoted
    Senior Data Analyst-3

    Senior Data Analyst-3

    TIAA • Iselin, New Jersey, USA
    Full-time
    This is a Non-Employee Contingent Worker Role providing services for TIAAs family of companies and will be employed by TIAAs preferred 3rd Party Supplier. As a Non-Employee CW perform a variety of m...Show more
    Last updated: 15 days ago • Promoted
    MIM - Analyst - Investment Data and Reporting

    MIM - Analyst - Investment Data and Reporting

    MetLife • Whippany, NJ, United States
    Full-time
    Based in Whippany, New Jersey, MetLife Investment Management ("MIM") is one of the largest institutional investors and asset managers in the world, with approximately $600 billion in combined manag...Show more
    Last updated: 18 days ago • Promoted
    Freelance Market Research Contributor (Hiring Immediately)

    Freelance Market Research Contributor (Hiring Immediately)

    Earn Haus • Freehold, New Jersey, US
    Full-time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Specialist

    Marketing Specialist

    IBSA USA • Parsippany, NJ, United States
    Full-time
    HCPs) and patients, and support IBSA USA’s pharmaceutical portfolio.This role involves content creation, digital marketing, public relations, and ensuring messaging aligns with brand objectives and...Show more
    Last updated: 9 days ago • Promoted
    Billing Business Analyst

    Billing Business Analyst

    Macpower Digital Assets Edge • Somerset, NJ, United States
    Full-time
    Estimated duration is 12+ months with possible extensions.Work setting is 100% on-site at the client's location.No telecommuting or remote work is allowed. This requirement is non-negotiable.Must wo...Show more
    Last updated: 18 days ago • Promoted
    Digital Marketing Analyst, Full Time, Morristown

    Digital Marketing Analyst, Full Time, Morristown

    Atlantic Health System • Morristown, NJ, United States
    Full-time +1
    Own and maintain recurring dashboards and reports using Power BI and GA4.Respond to ad hoc data requests from marketing, product, and digital experience teams. Pull and analyze data using SQL from D...Show more
    Last updated: 11 days ago • Promoted
    Marketing and Data Analyst

    Marketing and Data Analyst

    Formosa Plastics Corporation, U.S.A. • Livingston, NJ, United States
    Full-time
    Company Overview for Formosa Plastics Corporation, U.Founded in 1978, Formosa Plastics Corporation, U.Formosa Plastics) is a growing, vertically-integrated supplier of plastic resins and petrochemi...Show more
    Last updated: 30+ days ago • Promoted
    Marketing & Proposal Coordinator

    Marketing & Proposal Coordinator

    DRG Architects • Somerset, NJ, US
    Full-time
    With over 60 years of experience, DRG Architects has built a solid reputation for providing expert architecture and design services across the PK-12 Education, Higher Education, Apartment & Mix...Show more
    Last updated: 30+ days ago • Promoted
    Contracts Data Analyst

    Contracts Data Analyst

    APN Consulting • Piscataway, NJ, United States
    Full-time
    IT staffing and services company offering innovative business solutions to improve client business outcomes.We focus on high impact technology solutions in ServiceNow, Fullstack, Cloud & Data, and ...Show more
    Last updated: 9 days ago • Promoted
    Marketing and Sales Intern

    Marketing and Sales Intern

    Paul Davis Restoration • New Brunswick, New Jersey, USA
    Part-time
    Are you a college or high school student looking to gain valuable experience.Paul Davis Restoration is offering an exciting paid marketing opportunity where youll develop real-world marketing and c...Show more
    Last updated: 30+ days ago • Promoted
    Product Analyst

    Product Analyst

    ASB Resources • New Brunswick, New Jersey, USA
    Full-time
    The IT Lead Product analyst Enterprise Performance Management (EPM) will work at the intersection of the finance team and technology to help define strategies that combine a deep understanding ...Show more
    Last updated: 9 days ago • Promoted
    Data Analyst

    Data Analyst

    New Jersey Institute of Technology • Newark, NJ, United States
    Part-time
    Dist Professor Bio-Medical Engineering.The candidate will process and analyze neuroimaging datasets.They will help build models to better understand brain activity. They will also help the PI in wri...Show more
    Last updated: 30+ days ago • Promoted
    Senior Technical Business Analyst Web Analyst NJ

    Senior Technical Business Analyst Web Analyst NJ

    Thorium Digital • East Brunswick, New Jersey, USA
    Full-time
    Thorium Digital is a growing digital agency that has provided services to clients from startups to Fortune 500 companies. We are comprised of self-motivated professionally sharp and team work orient...Show more
    Last updated: 16 days ago • Promoted
    Global Marketing Mgmt

    Global Marketing Mgmt

    MILLENNIUMSOFT • Franklin Lakes, NJ, United States
    Part-time
    Supporting the global marketing team in the Lab Specimen Management business, the Marketing Associate Global Compliance will convey the voices of patients, customers, and our commercial organizatio...Show more
    Last updated: 5 days ago • Promoted