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Content Marketing Lead
Content Marketing LeadAlma • San Francisco, California, United States
Content Marketing Lead

Content Marketing Lead

Alma • San Francisco, California, United States
1 day ago
Job type
  • Full-time
Job description

Hi there! We’re Alma

We’re on a mission to make immigration more accessible, transparent, and human through cutting‑edge technology and thoughtful legal support.

We’re backed by top‑tier investors (Bling, Forerunner, Village Global, NFX, NEA, MVP, Conviction, and Silkroad innovation), and our team combines decades of experience across immigration law, product, operations, and high‑growth startups.

We’re hiring a

full‑stack Content Marketer

to help shape how Alma tells its story to the world. Someone who treats writing as craft, cares deeply about clarity and narrative, and knows how to turn complex ideas into clean, memorable stories that resonate.

You’ll own content strategy, creation, and distribution. You’ll partner closely with leaders across legal, product, and GTM—drawing out their expertise and transforming it into content that is sharp, strategic, and unmistakably Alma.

You’ll have extraordinary ownership and creative surface area. If you enjoy building systems, experimenting relentlessly, and writing with precision—and you want to help define the voice of a fast‑growing company that's redefining an archaic industry we would love to chat with you.

What You’ll Do

Create exceptional content end-to-end

Turn customer stories and internal expertise into crisp, high‑leverage content across formats (LinkedIn, X, newsletters, video scripts, guides, blog posts).

Uphold Alma’s voice : smart, modern, transparent, precise, and unmistakably human

Use AI as an accelerant—final judgment, narrative quality, and editorial bar sit with you.

Be comfortable producing light design / video edits (with access to creative freelancers when helpful).

Own multi‑channel distribution

Publish consistently across LinkedIn, X, Newsletter, YouTube, Reddit, etc., ensuring the right stories reach the right audiences with speed and precision

Build the distribution playbook : hooks, formats, cadence, analytics, and repurposing systems.

Track performance, analyze patterns, and refine what you produce based on what resonates.

Maintain editorial excellence & accuracy

Ensure every piece of content is extremely useful or never created. Hold a high bar for clarity, structure, and narrative quality.

Simplify and break down complex topics for different personas we serve (businesses and individuals)

Partner with our marketing attorney to ensure legal accuracy where needed

Build scalable systems for Alma’s long‑term content engine

Create templates, playbooks, and processes that scale as marketing grows

Set up content pipelines, repurposing systems, and workflows that reduce SME load

Help shape Alma’s content strategy, experimentation roadmap, and creative direction

You Should Apply If

You have 2–6 years of experience in content marketing, editorial, or storytelling for a high‑growth startup

You treat writing and editing as a craft and can turn abstract expertise into crisp, engaging narratives

You have a strong POV, think independently, and prioritize the highest‑value content.

You are collaborative, curious, and enjoy interviewing / extracting insights from others

You can create basic assets, make simple video edits, and collaborate with creative freelancers.

You hold a VERY high bar for quality, but can move quickly without hand‑holding.

You Should NOT Apply If

You prefer a narrow writing‑only role (this role owns writing and distribution and systems).

You aren’t comfortable balancing speed with precision.

You don’t enjoy interviewing SMEs or extracting insights from others.

You want a large, structured team— we’re early, fast‑moving, and collaborative.

You’re not excited to experiment with new formats, tools, and distribution channels.

What It’s Like to Work at Alma

We’re a small, mission‑driven team reimagining immigration from the ground up. That means we value thoughtfulness, cross‑functional collaboration, and building systems that scale with care. We move fast, work across disciplines, and are always learning from our clients and from each other.

We're low‑ego and genuinely care about creating better outcomes for immigrants and their families.

Benefits & Perks

Hyper‑competitive base salary range based on experience

100% Health coverage + Vision + Dental

20 days PTO + 10 Federal Holidays

$250 per month in wellness allowance

A front‑row seat to startup growth, with mentorship from legal, tech, and business leaders

Opportunities to shape internal systems, lead on strategy, and build something new

A Quick Note

We know the “perfect” candidate doesn’t exist. If this role excites you but you don’t meet every qualification, we’d still love to hear from you. Immigration is complex. So are people. That’s what makes this work so meaningful.

#J-18808-Ljbffr

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Content Marketing Lead • San Francisco, California, United States

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