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Brand Designer
Brand DesignerRenovo Financial • Chicago, IL, US
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Brand Designer

Brand Designer

Renovo Financial • Chicago, IL, US
30+ days ago
Job type
  • Full-time
Job description

Job Description

Who We Are

Renovo Financial is a dynamic and fast-growing private lender and mortgage servicer based in Chicago, dedicated to partnering with real estate investors who acquire and renovate single and multi-family residential properties. We take pride in delivering exceptional support to our clients, guiding them seamlessly from loan application to pay off with a commitment to unparalleled service. Our focus on reliability and a “win-win” approach has earned us an industry-leading repeat and referral rate, reflecting the strong relationships we build with our clients.

Position Summary

This role is responsible for leading the design and development of Renovo’s visual identity across print and digital channels. As an individual contributor, you’ll bring creative ideas to life through brand campaigns, marketing collateral, and digital assets that elevate Renovo’s brand presence and drive engagement. This role reports to the SVP of Marketing and plays an essential role within the Marketing team to produce creative assets and campaigns for corporate and Loan Officer use.

Responsibilities

Brand Storytelling & Print Design

  • Work with Design and Marketing Team to create a Renovo branded magazine
  • Work with Design and Marketing Team to create a Renovo branded coffee table book
  • Conceptualize and design a wide range of company swag and apparel that is consistent across all markets
  • Design emails, direct mail pieces, print materials, social media assets, and more in various formats (HTML, PSD, PDF, jpg, etc.) to support our brand and our loan officers
  • Make appropriate design decisions about line breaks, text size, alignment, etc.
  • Follow our rigorous QA processes to ensure flawless delivery of all assets
  • Ensure on-time and problem-free campaign launches by partnering closely with the SVP of Marketing to understand project deliverables and timelines

Digital Design & Content

  • Serve as Brand Designer and collaborate closely with upper management and Senior Graphic Designer to create and develop various campaigns with full responsibility for the design process, from concept to final execution, ensuring alignment with brand guidelines and campaign objectives
  • Utilize multiple APIs and custom integrations with other services to deliver and serve content to and from our various platforms (HubSpot, Salesforce, Google Analytics, Google Console, WordPress, and all social platforms)
  • Communicate design rationale to stakeholders across marketing, product, and leadership, explaining how creative choices support brand strategy
  • Provide expert guidance and mentorship to the Marketing Team, ensuring the successful execution of high-impact design projects and the continuous elevation of the brand's visual identity
  • Assist in the review and approval process for junior designers' work, providing additional feedback to ensure brand consistency and contribute to the overall excellence of design deliverables.
  • Visual Identity & Brand Systems

  • Design core visual elements like logos, brand marks, typography, and color schemes that represent the brand's personality and values
  • Maintain brand consistency across all marketing materials, platforms, and touchpoints
  • Monitor industry trends and new design techniques to ensure the brand's visual identity remains fresh and relevant
  • Create and maintain a document that outlines the brand's visual language for all designers and marketers to follow
  • Oversee the onboarding and professional growth of new designers, cultivating a collaborative environment that encourages creative innovation and skill advancement.
  • Be the Culture

  • Bring Renovo’s values to life through your actions, choices, and commitment to a shared purpose
  • What We Look For

  • Bachelor's degree in graphic design, visual communications, or related field
  • 3-5 years of professional hands-on experience in graphic design
  • Expertise in Adobe Creative Cloud and familiarity with digital publishing tools (e.g., Figma, Canva, HubSpot, WordPress)
  • Experience with social advertising (e.g. Facebook, LinkedIn, Instagram, Google Ads)
  • Email marketing experience in building, navigating and troubleshooting HTML / CSS email templates that work across all major email platforms
  • Understanding of marketing best practices with regards to contact strategies, data capture, deliverability, social media and CAN-SPAM compliance
  • Excellent written and verbal skills in English. Spanish is a plus
  • A shareable portfolio of previous design and / or writing work is preferred
  • Experience in the Real Estate or Financial industries is a major plus
  • At Renovo, we’re building a team that reflects a wide range of backgrounds, perspectives, and skills because we believe diverse voices make us stronger. We’re proud to be an equal opportunity employer and welcome applicants of all identities and experiences.

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