Demand Generation Manager, North America

About Sedex

Sedex is a trusted partner for over 95,000 businesses worldwide, helping them create  socially and environmentally sustainable supply chains . Through our platform's powerful data insights and expert guidance, we simplify the management, assessment, and reporting of sustainability performance.

Our Vision is to be a leader in making global supply chains more socially and environmentally sustainable. Our Mission is To provide data-driven insights, accessible tools, and exceptional services that support businesses in improving environmental, social, and governance (ESG) performance and outcomes.

The role

Sedex is looking for a skilled and strategic B2B marketer to join our team as  Demand Generation Manager, North America . This role will help us grow among enterprise companies. In this critical job, you’ll have the chance to join a fun, fast paced campaign team, working closely with our wider Marketing and Sales teams to create engaging programmes that drive and capture demand and generate pipeline from our target accounts. This role is essential as we grow our reach and influence in the environmental, partnerships, compliance, and reporting sectors. These sectors are key to our strategic growth, as this role will be.

In this global, fast-paced environment, your ability to be resourceful, detail-oriented, and multitask will be key to your success. As a self-starter, you will thrive in an environment where your proactive, ‘can-do’ approach and strategic mindset can drive impactful results. If you're excited by the prospect of developing comprehensive marketing campaigns that resonate with diverse audiences from enterprise segments, this role is a perfect fit for you.

This role offers an exciting opportunity to significantly impact Sedex's growth trajectory by developing strategic marketing campaigns that enhance our presence and drive success in key markets. If you want to make a difference and have the skills and experience to lead big campaigns, we want you to join our team.

PLEASE NOTE : Location Preference - Los Angeles, California.

SALARY RANGE : 100-115k USD

Key responsibilities

• Engage with Sales, Marketing and Operations leaders to align on priorities and develop a go-to-market (GTM) strategy across Enterprise segments .
• Create detailed marketing plans that match your business goals and target audiences.
• Orchestrate Account-Based Marketing (ABM) programs that effectively engage target upmarket accounts and personas, guiding them through the buyer’s journey.
• Manage the entire campaign process across different channels, including online, social media, email, webinars, events, and direct mail. Make sure each initiative fits with our goals of growing in important areas.
• Monitor campaign performance metrics , analyze results, and optimize campaigns based on performance data to ensure maximum impact and alignment with Sedex's growth strategies.
• Work with different departments to create a process for choosing which accounts to work with. Use account data models to find the best ways to get involved and grow.
• Ensure stakeholders are kept involved and understand what’s happening with the program. Make sure campaigns are done on time and that the Sales team follows up on accounts / leads in a timely way.
• Use data and industry best practices to provide in-depth analysis, insights, and interpretation , optimizing programs and plays for target accounts to support our

expansion in environmental and regulatory sectors.

Knowledge, Skills & Experience

related to environmental impact, partnerships, and regulatory compliance.

commercial acumen.

Our culture

At Sedex, our approach to business and culture is firmly rooted in our core values, which

guide everything we do :

creating a positive and inclusive environment.

continuously adapting our solutions, we aim to empower them to achieve their

sustainability goals and drive positive change in their supply chains.

problem-solving and embrace new ideas that challenge the status quo. This

mindset allows us to continuously improve our products and services, offering fresh

and effective solutions to complex sustainability and ethical sourcing issues.

actions and outcomes. Every person at Sedex is encouraged to own their work,

make decisions with confidence, and contribute proactively to the success of the

team and the business.

impactful outcomes for our customers, our business, and society at large.

Privacy Policy

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