UGC & Influencer Content Lead (Remote in USA)

UGC & Influencer Content Lead

Location : Remote (US-based)

Compensation : $55,000–$75,000 + Bonus

Benefits : Health, Dental, Vision, Disability, Life, 401k, 20 PTO Days

About PetLab Co.

We’re PetLabCo.—the #1 DTC pet supplement brand in the U.S. with 9-figure revenues, millions of happy customers, and no signs of slowing down. We move fast, think faster, and care deeply—about pets, people, and performance. We're on a mission to help dogs live longer, healthier lives, and we do it by creating breakthrough products and breakthrough content.

About the Role

We’re looking for a UGC & Influencer Content Lead—a sharp, resourceful, and relentless operator who knows how to find the right face, right story, and right vibe to drive performance.

You’ll be building, nurturing, and scaling a powerful creator network—think pet parents, TikTokers, Instagram stars, vet techs, behaviorists, and board-certified veterinarians. You’ll guide them from first message to media release, coaching them to deliver killer footage that converts.

This role is part creative producer, part talent agent, part content strategist. You’ll be our go-to for sourcing high-impact UGC, executing ad scripts with talent, and scaling what works.

Your Mission

• Own the creator pipeline : Manage up to 100+ creators and customers at a time—recruiting, briefing, and shepherding content from pitch to publish.
• Sign serious talent : You’ve got a roster. We want in. Vets, vet techs, nurses, trainers, content creators—you already work with them or know how to get them.
• Craft killer content : You know what makes content click—be it a raw testimonial, an educational vet breakdown, or a scroll-stopping 15s TikTok.
• Scale with speed : We test fast, learn fast, and scale fast. You’ll spot the wins, double down, and constantly optimize based on feedback and data.
• Think like a producer : From script execution to feedback rounds, you know how to get the best out of talent, every time.

You’ll Thrive Here If You…

What You’ll Get

How to Stand Out

Requirements

You’ll Thrive Here If You…

What You’ll Get

How to Stand Out

Benefits

Petlab Co is an equal opportunity employer that is committed to diversity and inclusion. We encourage all applications irrespective of gender, race, sexual orientation, religion, age, nationality, marital status, and disability. We believe that diversity is at the heart of innovation and we welcome passionate candidates from all backgrounds. Come join the family and see for yourself!