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Creative Strategist
Creative StrategistVirtualVocations • Alexandria, Virginia, United States
Creative Strategist

Creative Strategist

VirtualVocations • Alexandria, Virginia, United States
30+ days ago
Job type
  • Full-time
Job description

A company is looking for an Associate Director of Creative, Acquisition.

Key Responsibilities

Lead creative strategy for full-funnel ad programs, focusing on platforms like Meta and TikTok

Deliver expert advice and concepts for short-form video advertising

Collaborate with Designers and Editors to create various ad assets and monitor performance data for iterative improvements

Required Qualifications

3+ years of experience in creative strategy for performance ad programs, particularly in short-form video and static ads

Digital portfolio showcasing performance ad work with evidence of impact on key metrics

Hands-on experience in design tools such as Figma, Photoshop, and Illustrator

Familiarity with performance metrics like thumb-stop rate and CTR, and ability to use them for decision-making

Experience using AI tools to enhance creative output

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Creative Strategist • Alexandria, Virginia, United States

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