Digital Content & Social Media Specialist

Overview

Digital Content & Social Media Specialist

Location : Campus — Syracuse University is committed to delivering an exceptional student experience through vibrant, engaged campus communities. This position is based at the above campus location and requires regular in-person presence to support our students, collaborate with colleagues, and contribute to our thriving academic environment. Remote work arrangements are limited in accordance with University policy.

Details

Pay Range : $62,400

Pay ranges at Syracuse University are based on a combination of factors including job responsibilities, candidate education, training, work experience and key competencies; the university’s strategic priorities; internal peer equity; applicable laws; grant funding and contractual requisites; and external market analyses.

Staff Level : S4 • FLSA Status : Exempt

Hours : Standard University business hours

8 : 30am – 5 : 00pm (academic year)

8 : 00am – 4 : 30pm (summer). Hours may vary based on operational needs.

Job Type : Full-time • Unionized Position Code : Not Applicable

Job Description

The digital and social media specialist will support the day-to-day communication activities for the division’s units and initiatives, with a focus on social, web, video, e-newsletters, blogs and other digital channels. The position will serve as the lead in managing divisional digital channels, as well as provide guidance, consultation and execution support to units on digital and social media strategy, engagement and content planning. The position serves as the primary manager of the division’s social media channels, blog and newsletter, and website, providing support and management in the same scopes to individual divisional units. The role will execute established communication team workflow processes pertaining to the creation of project tasks, copyediting, and internal and external approval systems and University guidelines. This position will support the director of communications and marketing’s overarching strategies, with special attention to promotion of divisional distinct services, programs and events, and will support efforts within the Division of Marketing and Communications overarching strategies with emphasis on promoting student-focused services, programs and events. It will also support leading the internship team.

Education and Experience

Bachelor’s degree in communications, public relations, marketing, new media management or related field.

Two-to-four years’ experience managing social and digital media channels.

Proficiency in Microsoft Office, including Outlook, Word and PowerPoint; Adobe Creative Suite a plus.

Skills and Knowledge

Exceptional organization skills.

Exceptional communication skills (written, oral and visual).

Exceptional copyediting skills.

Commitment to and demonstration of promoting an inclusive environment.

Demonstrated ability to work independently and collaboratively, make decisions and balance multiple deadlines.

Ability to build relationships and work collaboratively with colleagues across levels at the institution, including students.

Responsibilities

Collaborate with Student Experience Division departments and divisional communications staff on student-centered communications projects involving social, e-newsletters, blogs and digital tactics; execute on tactics.

Solicit student and staff submissions, curate content and compile distribution of the divisional blogs and e-newsletters; develop and execute promotional plans for blogs, e-newsletters, calendar events and other digital channels, including The Peel, The Peel What’s happening this week, SE News in addition to divisional needs as established.

Create and maintain content calendar and engagement activities for all centralized social channels as established, including the Barnes Center at The Arch (@BeWellSU); provide social media consultation and strategy support to departments in alignment with the University’s Marketing and Communications overarching strategy and policies.

Support website management and maintenance across the Student Experience Divisional website and departmental sites.

Provide assistance in creating and deploying student-centered, accessible video content for appropriate channels, including Kaltura.

Physical Requirements

Not Applicable

Tools / Equipment

Not Applicable

Application Instructions

In addition to completing an online application, please attach a resume and cover letter.

About Syracuse University

Syracuse University is a private, international research university with distinctive academics, diversely unique offerings, and an undeniable spirit. Located in the geographic heart of New York State, with a global footprint, and over 150 years of history, Syracuse University offers a quintessential college experience.

EEO Statement

Syracuse University is an equal-opportunity institution. The University prohibits discrimination and harassment based on race, color, creed, religion, sex, gender, national origin, citizenship, ethnicity, marital status, age, disability, sexual orientation, gender identity and gender expression, veteran status, or any other status protected by applicable law to the extent prohibited by law. This nondiscrimination policy covers admissions, employment, and access to and treatment in University programs, services, and activities.

Required Fields

• How did you first find out about this position?

sujobopps.com (Syracuse University Online Employment website)

Syracuse University HR Recruiter

Virtual Career Fair (via NYS Department of Labor)

SUNY EOC (Equal Opportunity Center)

Women’s Opportunity Center

Jubilee Homes

Syracuse Northeast Community Center

Interfaith Works

JobPlus

Syracuse.com

Chronicle of Higher Education

HigherEdJobs.com

HERC (HERC Higher Ed Recruitment Consortium)

InsideHigherEd.com

DiverseEducation.com (Diverse Issues in Higher Education website)

LinkedIn Job Posting

Facebook

Job Fair

Search Firm

Referred by an SU Employee

Other

If "other", please describe how you first found out about this position. (Open Ended Question)

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