Talent.com
Brand Manager, Valentine's
Brand Manager, Valentine'sLINDT & SPRUNGLI • STRATHAM, NH, United States
Brand Manager, Valentine's

Brand Manager, Valentine's

LINDT & SPRUNGLI • STRATHAM, NH, United States
3 hours ago
Job type
  • Full-time
Job description

Who We Are

At Lindt, we are a global fast-growing consumer goods company, enchanting the world with premium chocolate. We are driven by our passion for excellence and go the extra mile ensuring that every Lindt experience is nothing short of exceptional. Our collective efforts are geared towards making a positive impact, not only in the world of premium chocolate but also in the lives of our employees, customers, and communities. Our company embraces a culture defined by the core values of Excellence, Innovation, Entrepreneurship, Responsibility, and Collaboration, fostering a dynamic and collaborative environment where these principles drive our success.

Position Purpose :

The Brand Manager will manage and grow the Valentine Brand segment. This position will be responsible for developing brand-building plans and executing projects and initiatives for assigned brand or brand segment, which support both the short and long-term marketing strategy.  The Brand Manager will collaborate cross-functionally (locally and with international colleagues) to create brand relevancy with consumers, drive profitable growth and, develop and execute activities that build and support the brand equity.  This person will also support in managing vendor and agency partners and all aspects of their projects.

This is a hybrid role that requires three days per week in our Stratham, NH corporate office.

Essential Job Functions & Responsibilities :

Marketing Strategy

  • Develop, present, and execute consumer-relevant, annual marketing plans for Valentines with clear measures for success that contribute to sales, profit and brand health.
  • Leverage working knowledge of consumer, category and brand and continually identify, develop, and execute business-building initiatives which deliver against the global brand strategy and the company's business and marketing objectives.
  • Thoroughly understand Lindt brand equity and respective sub-brand equities. Develop brand plans and initiatives, such as traditional media, digital support, promotions, packaging and creative, which fully align and strengthen positioning.

Research and Analytics

  • Lead and conduct routine analysis of the brand, key initiatives, competition, category, customer and consumer. Synthesize key findings and recommend actions to grow brand.
  • Lead and assist with insight gathering research that collects consumer and competitive knowledge that can be utilized to enhance and evolve the brand's recipe development, promotional acceptance and communication evolution, among others.
  • Thoroughly understand internal brand metrics, such as sales and profit, and actively contribute to sales projections and financial planning to drive the brand.
  • Product / Portfolio Management

  • Responsible for managing Holiday portfolio. Includes : SKU rationalization, mix strategies and profit optimization.
  • Responsible for meeting the full portfolio P&L.
  • Evaluate product portfolio and the marketplace and make recommendations for new product launches and product improvements to meet consumer needs.
  • Analyze market potential on an ongoing basis for existing and new products and develop competitive concepts to ensure the long-term, profitable growth of Lindt USA.
  • Analyze viability and profit / sales potential for new segments, markets, and consumers.
  • Develop and implement strategies and plans to maximize the profitability of assigned products / product categories while maintaining the high quality standard.
  • Drive the Product Lifecycle Management (PLM) process for assigned brand(s); Secure and engage cross functional support to meet required deliverables in a timely manner.
  • Brand / Customer Support

  • Develop and execute marketing communication plans via advertising and consumer promotions.
  • Communicate regularly with the Sales Directors, Field Sales Force, and Customer Marketing to ensure that marketing programs are properly implemented.
  • Proactively communicate and collaborate with Field Sales to ensure meaningful integration and alignment in meeting the needs of the customer and marketplace.
  • Qualifications & Requirements :

    Skills & Knowledge :

  • Marketing experience within a FMCPG
  • Experience in new product development
  • Previous experience with full P&L responsibility, a plus
  • Experience working in an international corporate environment, a plus
  • Research experience - consumer panels & Qualitative / Quantitative research methods
  • Education :

  • Bachelor's degree required
  • MBA preferred
  • Other Requirements :

  • Ability to travel up to 10%
  • Total Rewards :

    Compensation Range : $106,000.00 - 138,000.00

    To learn more about our benefits visit  https : / / jobs.lindtusa.com / total-rewards

    Lindt USA’s salary range reflects market rates based on our size, revenue, and location. Starting pay is determined using a wide range of factors including, but not limited to, job-related skills, knowledge, and experience as well as market conditions. A bonus and / or long-term incentive may be included as part of this compensation package.

    Lindt and Sprüngli is an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, national origin, religion, sex, disability, age, veteran status, or any other classification protected by state, local or federal law. Applicants for this position must successfully pass a background screening and may be required to pass drug screenings as well.

    If you are looking to join a winning team and fast-track your career, contact us!

    Join us on our journey of excellence, impact, and growth #LifeAtLindt

    Requirements

    Total Rewards :

    Compensation Range : $106,000.00 - 138,000.00

    To learn more about our benefits visit  https : / / jobs.lindtusa.com / total-rewards

    Lindt USA’s salary range reflects market rates based on our size, revenue, and location. Starting pay is determined using a wide range of factors including, but not limited to, job-related skills, knowledge, and experience as well as market conditions. A bonus and / or long-term incentive may be included as part of this compensation package.

    Lindt and Sprüngli is an equal opportunity employer and considers all qualified applicants for employment without regard to race, color, national origin, religion, sex, disability, age, veteran status, or any other classification protected by state, local or federal law. Applicants for this position must successfully pass a background screening and may be required to pass drug screenings as well.

    If you are looking to join a winning team and fast-track your career, contact us!

    Join us on our journey of excellence, impact, and growth #LifeAtLindt

    Create a job alert for this search

    Brand Manager • STRATHAM, NH, United States

    Related jobs
    Full Time Community Associate

    Full Time Community Associate

    DraftKings • Rochester, NH, US
    Full-time
    At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It's transforming how we enhance...Show more
    Last updated: 3 days ago • Promoted
    Brand Opinion Influencer (Hiring Immediately)

    Brand Opinion Influencer (Hiring Immediately)

    Earn Haus • Rochester, New Hampshire, US
    Full-time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Retail Store Specialist - (Customer Service / Merchandising) - Part Time (Nights and Weekend Availability)

    Retail Store Specialist - (Customer Service / Merchandising) - Part Time (Nights and Weekend Availability)

    Ocean State • Seabrook, NH, US
    Full-time +1
    Retail Store Specialist - (Customer Service / Merchandising).Join our team! All associates receive a 30% discount!.The pay range for this position is $14. Your Everyday Perks & Protection : .Associate D...Show more
    Last updated: 1 day ago • Promoted
    Assistant Manager

    Assistant Manager

    Snipes • Lawrence, MA, US
    Full-time
    We live sneakers, streetwear, and neighborhood culture! All Day! Every Day!.With more than 750 stores in Europe and the USA, SNIPES is one of the leading sneaker and streetwear retailers worldwide....Show more
    Last updated: 30+ days ago • Promoted
    Brand Manager, Valentine's (Hiring Immediately)

    Brand Manager, Valentine's (Hiring Immediately)

    LINDT & SPRUNGLI • STRATHAM, NH, US
    Full-time
    At Lindt, we are a global fast-growing consumer goods company, enchanting the world with premium chocolate.We are driven by our passion for excellence and go the extra mile ensuring that every Lind...Show more
    Last updated: 1 hour ago • Promoted • New!
    Assistant Manager-ANN

    Assistant Manager-ANN

    KnitWell Group • Lynnfield, MA, US
    Full-time
    LOFT creates modern, feminine, versatile clothing for women with one common style goal : to look and feel confident wherever the day takes them. We empower women to find their authentic self-expressi...Show more
    Last updated: 11 hours ago • Promoted • New!
    MANAGER IN TRAINING

    MANAGER IN TRAINING

    AutoZone • North Hampton, NH, US
    Full-time
    AutoZone’s Store Management team drives store performance, fosters a productive team, and ensures exceptional customer service. Managers and MITs play a key leadership role, expected to Live The Ple...Show more
    Last updated: 3 days ago • Promoted
    Side Hustle Project Lead

    Side Hustle Project Lead

    Finance Buzz • Lebanon, Maine, US
    Full-time +1
    We’re offering a role for someone who wants to lead their own side-income project in their spare time.You’ll explore various proven side hustles, select the ones that fit your lifestyle, and run th...Show more
    Last updated: 30+ days ago • Promoted
    Senior Business Development Manager - MedTech Industry

    Senior Business Development Manager - MedTech Industry

    UFP Technologies, Inc. • Dover, NH, United States
    Full-time
    Since 1985, Welch Fluorocarbon, a UFP Technologies company, has specialized in providing thermoformed and heat-sealed products to a variety of customers. We utilize the best, thin, high-performance ...Show more
    Last updated: 2 days ago • Promoted
    Property Manager II (The Truette)

    Property Manager II (The Truette)

    WinnCompanies • Dover, NH, US
    Full-time
    Property Manager II (The Truette).WinnCompanies is searching for a Property Manager II to join our team at The Truette, a 200-unit luxury commercial property community located in Dover, NH.In this ...Show more
    Last updated: 30+ days ago • Promoted
    Store Manager (Lynnfield)

    Store Manager (Lynnfield)

    gorjana • Lynnfield, MA, US
    Full-time
    As the store manager, you are responsible for the store's overall performance, talent initiatives, operational execution, visual standards, and customer experience. Ideal candidates are individuals ...Show more
    Last updated: 11 hours ago • Promoted • New!
    Store Manager

    Store Manager

    Dollar Tree • Seabrook, NH, US
    Full-time
    Your natural leadership skills and ability to inspire teams to deliver exceptional customer service make you the right person for our Store Manager in Training position. Join our team today and let&...Show more
    Last updated: 10 hours ago • Promoted • New!
    Retail Merchandiser & Display Installer

    Retail Merchandiser & Display Installer

    SAS Retail Services • Northwood, New Hampshire, United States
    Full-time
    We want you to help us shape the future of shopping experiences and deliver on our purpose of connecting people with the products and experiences that enrich their lives. Joining SAS Retail Services...Show more
    Last updated: 9 hours ago • Promoted • New!
    Endicott Bookstore Campus Retail Associate (Seasonal)

    Endicott Bookstore Campus Retail Associate (Seasonal)

    Barnes & Noble Education • Beverly, MA, US
    Full-time
    Our campus stores serve as a vibrant hub of college life and learning.We believe in creating retail and learning experiences that engage students, support faculty, and build alumni loyalty.Together...Show more
    Last updated: 11 hours ago • Promoted • New!
    Remote Brand Feedback Contributor (Hiring Immediately)

    Remote Brand Feedback Contributor (Hiring Immediately)

    Earn Haus • Somersworth, New Hampshire, US
    Remote
    Full-time +1
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Brand Manager (Lindor) (Hiring Immediately)

    Brand Manager (Lindor) (Hiring Immediately)

    Lindt & Sprüngli • Stratham, New Hampshire, US
    Permanent
    All potential candidates should read through the following details of this job with care before making an application.At Lindt, we are a global fast-growing consumer goods company, enchanting the w...Show more
    Last updated: 30+ days ago • Promoted
    Aerie - Brand Ambassador (Sales Associate)

    Aerie - Brand Ambassador (Sales Associate)

    American Eagle Outfitters • Lynnfield, MA, US
    Part-time
    As a part-time Brand Ambassador, you bring our brand to life every day! Your goal is to provide everyone who comes in the store with an amazing shopping experience, making their day better than bef...Show more
    Last updated: 30+ days ago • Promoted
    Anthropologie Assistant Department Manager

    Anthropologie Assistant Department Manager

    Urban Outfitters • Lynnfield, MA, US
    Full-time
    The Assistant Department Manager supports service, selling, and business operations to achieve an engaging and inspiring store environment. This includes fostering community amongst the team through...Show more
    Last updated: 30+ days ago • Promoted