Fathom is hiring : Senior Digital Marketing & SEO Strategist in Hartland

About Us :

Fathom is a leader in advanced manufacturing, offering prototyping to low-volume production with white-glove service and deep manufacturing expertise. We partner with engineers and product developers across industries like aerospace, medical, robotics, and defense.

Role Overview :

We're seeking a senior-level digital marketing and SEO strategist with deep technical expertise. You'll lead our digital lead generation strategy across SEO, PPC, ABM, analytics, and site performance. This role is ideal for someone highly skilled in optimizing for both Google and emerging AI-driven search platforms. You must be comfortable owning projects end-to-end, from strategy through execution and measurement.

Key Responsibilities :

SEO Strategy & Execution :

• Lead a forward-thinking SEO strategy, technically, on-page, off-page, and AI-specific optimization.
• Conduct audits and implement improvements to drive organic traffic and conversion.
• Ensure content and architecture are optimized for visibility across both traditional and AI-based platforms.
• Manage tools like Google Search Console, SEMrush, and GA4 to report on performance and refine strategy.

Technical Site Management & Compliance :

Digital Advertising & Demand Generation :

Analytics & Reporting :

Qualifications & Experience :

Google Tag Manager, Google Search Console, SEMrush, GA4, cookie compliance platforms, WP Engine

Why Join Us?

Be part of a fast-growing, innovative company at the forefront of the digital manufacturing revolution. Fathom is a leader in advanced manufacturing with multiple locations across the United States, serving some of the largest OEMs in industries such as aerospace, defense, medical, and consumer goods.

Join a small but agile marketing team that is always ready to try new strategies to stay ahead of the competition. As part of this team, you'll have the opportunity to make a direct impact, shaping the marketing landscape for a rapidly evolving industry.

Equal Opportunity Employer / Veterans / Disabled

This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9.