Vice President of Marketing

Vice President of Marketing

About the Company

Fast-growing woman-owned philantrophic EdTech consulting firm

Industry

Philanthropy

Type

Privately Held

About the Role

The Company is in search of a Vice President of Marketing to join their team. The successful candidate will be responsible for developing and implementing a comprehensive marketing strategy to enhance the company's market position and achieve business goals. This role involves overseeing all marketing activities, including strategic planning, brand management, digital marketing, and customer acquisition. The VP of Marketing will lead and manage the marketing team, ensuring the execution of effective campaigns that align with business objectives. A deep understanding of the technology industry is essential, as the role requires driving growth and increasing market share through innovative marketing strategies.

Applicants for the VP of Marketing position at the company should have a Bachelor’s degree in marketing, business administration, or a related field, with a Master’s degree preferred. A minimum of 5 years' of experience in a leadership marketing role, particularly in the technology industry, is required. The ideal candidate will have a proven track record in developing and implementing successful marketing strategies, be proficient in SEO, Google AdWords, and other digital marketing tools, and have experience with SaaS products. Strong leadership, communication, and interpersonal skills are a must, as is the ability to manage a diverse team and build strong relationships with both internal and external partners. The role also demands a data-driven approach, with the ability to make informed decisions based on web analytics and other marketing metrics.

Travel Percent

Less than 10%

Functions

• Marketing