Talent.com
Senior Partner Marketing Manager
Senior Partner Marketing ManagerCustomer.io • Boise, ID, US
No longer accepting applications
Senior Partner Marketing Manager

Senior Partner Marketing Manager

Customer.io • Boise, ID, US
3 days ago
Job type
  • Full-time
Job description

Senior Partner Marketing Manager

Over 8,000 companies from scrappy startups to global brands use our platform to send billions of emails, push notifications, in-app messages, and SMS every day. Customer.io powers automated communication that people actually want to receive. We help teams send smarter, more relevant messages using real-time behavioral data.

We're looking for a strategic and hands-on partner marketing leader to help scale our growing partner ecosystem from technology integrations and agencies to marketplaces and regional programs. As our Senior Partner Marketing Manager, you'll build and lead go-to-market programs that drive real pipeline growth and revenue through collaboration with our partners.

You'll work closely with our VP of Demand Generation, VP of Global Partnerships, and cross-functional teams across sales, marketing, and product to design scalable programs that bring Customer.io's partner vision to life. This is an opportunity to shape how we grow with and through our partners, and eventually build a high-performing partner marketing team from the ground up.

What We Value

  • Collaboration over silos. You thrive on working across teams, building trust, and making partners feel like part of the crew.
  • Data with heart. You use analytics to tell stories and drive decisions not just to report numbers.
  • Bias for action. You're comfortable testing, iterating, and improving fast rather than waiting for perfect.
  • Clear communication. You simplify complexity and make everyone around you more effective.
  • Growth mindset. You see ambiguity as opportunity and are energized by building new things from scratch.

What You'll Do

Strategic Planning & Growth

  • Develop and lead our global partner marketing strategy, spanning technology, marketplace, agency, and regional partnerships (with a focus on EMEA).
  • Partner with the VP of Partnerships to identify high-impact opportunities and build go-to-market plans that drive mutual success.
  • Create quarterly roadmaps with clear KPIs, resource plans, and measurable outcomes.
  • Build scalable workflows to manage partner requests, campaigns, content, and events efficiently.
  • Campaign Development

  • Design and launch targeted partner recruitment campaigns from affiliate networks to marketplace integrations.
  • Develop clear, compelling "better together" stories that highlight the value of our joint solutions.
  • Manage multi-channel, multi-stakeholder campaigns that bring together internal teams, partners, and vendors.
  • Track and optimize partner-influenced pipeline using data-driven attribution and performance insights.
  • Marketing Operations & Analytics

  • Build reporting frameworks that surface partner performance, ROI, and roadmap progress.
  • Automate partner onboarding, nurturing, and activation workflows.
  • Create dashboards and predictive models to forecast partner pipeline and conversion.
  • Continuously refine processes for campaign launches, creative approvals, and partner marketing requests.
  • Collaboration & Communication

  • Act as the bridge between marketing, partnerships, and sales aligning programs that drive shared goals.
  • Partner with content, events, and brand teams to ensure consistent messaging and experience across all partner touchpoints.
  • Build strong relationships with key technology and agency partners to co-create campaigns and tell joint success stories.
  • Present results and strategy updates to executive leadership.
  • What Success Looks Like

  • Pipeline Impact : $4M+ in partner-sourced pipeline annually.
  • Partner Growth : 50+ new, high-quality partners each year.
  • Campaign Conversion : 25%+ conversion rate on partner recruitment campaigns.
  • Regional Expansion : Successful launch of localized EMEA partner marketing programs.
  • Efficiency : 50% reduction in partner request turnaround time.
  • About You

    We're open to candidates globally, but will be prioritizing applicants based in Ireland, the United Kingdom, or the United States. You're a data-driven marketer who thrives on building programs from scratch and seeing them scale. You know how to turn complex partner ecosystems into simple, impactful growth engines and you love collaborating across teams to make it happen.

    Experience

  • 5+ years of B2B SaaS partner marketing experience with a track record of driving measurable pipeline growth.
  • 3+ years in a senior or leadership role, managing projects or teams across marketing functions.
  • Based in EMEA, with deep understanding of regional market dynamics and partner landscapes.
  • Proven success designing and launching partner recruitment campaigns that convert.
  • Technical Know-How

  • Experienced with PRM tools (Partnerstack, Allbound, etc.) and marketing automation platforms (HubSpot, Marketo, or Pardot).
  • Strong with Salesforce and comfortable building custom dashboards and attribution models.
  • Familiar with affiliate / referral programs and major marketplaces like AWS, Google Cloud, HubSpot, or Salesforce.
  • Leadership & Mindset

  • Analytical and outcome-oriented you use data to guide decisions and optimize performance.
  • Collaborative leader who builds alignment across functions and influences without authority.
  • Growth mindset comfortable with ambiguity and energized by building from zero to one.
  • Confident communicator with presence at the executive and partner level.
  • Bonus Points If You Have

  • Relationships in the MarTech or customer engagement ecosystem.
  • Experience working with AI / ML or emerging tech partnerships.
  • Background in marketplace programs (AWS, Google Cloud, Salesforce AppExchange).
  • Experience scaling marketing teams in high-growth environments.
  • Compensation & Benefits

    We believe in transparency. Starting salary for this role is $145,000 (or equivalent in local currency) depending on experience and subject to market rate adjustment.

    We know our people are what make us great, and we're committed to taking great care of them. Our inclusive benefits package supports your well-being and growth, including 100% coverage of medical, dental, vision, mental health, and supplemental insurance premiums for you and your family. We also offer 16 weeks paid parental leave, unlimited PTO, stipends for remote work and wellness, a professional development budget, and more.

    See full benefits here ?

    Our Process

    No gotchas, no trick questions - just a clear, human process designed to help both of us make an informed decision.

  • 30 minutes with Recruiter
  • 45 minutes with Senior Demand Gen Manager
  • 45 minutes with two potential team members
  • 1 week to complete a take-home assignment followed by a 45-minute Review Call
  • All final candidates will be asked to complete a background check and employment verifications as part of our pre-employment process.

    Customer.io recognizes the stifling impact of systemic injustice on diverse communities. We commit to using our influence to increase inclusion and equity within the tech industry. We strive to build an inclusive team culture, implement bias-free hiring practices, and develop community partnerships to expand our global impact.

    Zoom is the only video conference platform that we use, virtual interviews will be conducted using the video capability (i.e., not via the chat), and offers will be extended in writing on official Customer.io letterhead. Please be vigilant in all of your job search activity, and if you have any questions please contact jobs@customer.io .

    Join Us!

    Check out our careers page for more information about why you should come work with us! We believe in empathy, transparency, responsibility, and, yes, a little awkwardness. If you're excited by what you read apply now.

    Create a job alert for this search

    Partner Marketing Manager • Boise, ID, US

    Related jobs
    Senior Manager, Business Development, Cell & Gene Therapies

    Senior Manager, Business Development, Cell & Gene Therapies

    Fresenius Kabi USA, LLC • Boise, ID, United States
    Full-time
    The Senior Manager, Business Development, will play a critical role in driving global sales and business development strategy for our cutting-edge Cell and Gene Therapies (CGT) Technologies divisio...Show more
    Last updated: 30+ days ago • Promoted
    Trust Portfolio Manager

    Trust Portfolio Manager

    Columbia Bank (WA, OR & ID) • Boise, ID, United States
    Full-time
    At Columbia, we create a great place to work by offering a unique brand of relationship banking and fostering a culture where associates thrive. We are dedicated to supporting our customers and comm...Show more
    Last updated: 30+ days ago • Promoted
    Travel Rad Tech - $2256.25 / Week

    Travel Rad Tech - $2256.25 / Week

    Host Healthcare • Emmett, ID, US
    Full-time
    Host Healthcare is seeking an experienced Rad Tech for an exciting Travel Allied job in Emmett, ID.Shift : Inquire Start Date : 12 / 15 / 2025 Duration : 13 weeks Pay : $2256. At Host Healthcare, we are ded...Show more
    Last updated: 13 days ago • Promoted
    Sr Principal Communication / Publication Strategy - Single Sponsor - CMPP Certified

    Sr Principal Communication / Publication Strategy - Single Sponsor - CMPP Certified

    Syneos Health / inVentiv Health Commercial LLC • Boise, ID, United States
    Full-time
    Sr Principal Communication / Publication Strategy - Single Sponsor - CMPP Certified.Syneos Health is a leading fully integrated biopharmaceutical solutions organization built to accelerate customer ...Show more
    Last updated: 21 days ago • Promoted
    Marketing Operations & Lifecycle Manager

    Marketing Operations & Lifecycle Manager

    InStride • Boise, ID, US
    Full-time
    Marketing Operations & Lifecycle Manager.At InStride, people are our purpose.We believe that investing in people is the most powerful way to drive successfor individuals and organizations alike.As ...Show more
    Last updated: 21 hours ago • Promoted • New!
    Senior Principal Data Center Delivery Project Manager

    Senior Principal Data Center Delivery Project Manager

    Idaho Staffing • Boise, ID, US
    Full-time
    Strategic Data Center Management.Strategically, you will be responsible for developing and implementing comprehensive plans that optimize efficiency, cost-effectiveness, and operational excellence ...Show more
    Last updated: 30+ days ago • Promoted
    Digital Marketing Specialist

    Digital Marketing Specialist

    Fresenius Kabi USA, LLC • Boise, ID, United States
    Full-time
    The Digital Marketing Specialist - Cell & Gene Therapy (CGT) Technologies leads the development and execution of integrated digital marketing strategies that drive audience engagement, brand equity...Show more
    Last updated: 30+ days ago • Promoted
    Senior Technical Account Manager

    Senior Technical Account Manager

    Relativity • Boise, ID, United States
    Full-time
    The Technical Account Management Team proactively supports our customers in meeting their goals and overcoming any technical challenges encountered using the Relativity suite of products.As a membe...Show more
    Last updated: 30+ days ago • Promoted
    Senior Manager, Business DevelopmentRemote - United States

    Senior Manager, Business DevelopmentRemote - United States

    Paxos • Boise, ID, US
    Full-time
    Join Paxos and build your career with us.We offer opportunities that are sent straight to your email if you create a job alert. We are committed to equal employment opportunity regardless of race, c...Show more
    Last updated: 28 days ago • Promoted
    Associate Partner Lead, Strategic Partnerships

    Associate Partner Lead, Strategic Partnerships

    Albertsons Company • Boise, ID, US
    Full-time
    Associate Partner Lead, Strategic Partnerships.At Albertsons Companies, we are looking for someone who's not just seeking a job, but someone who wants to make an impact. In this role, you'll have th...Show more
    Last updated: 9 hours ago • Promoted • New!
    Senior Manager, Base Ecosystem

    Senior Manager, Base Ecosystem

    Idaho Staffing • Boise, ID, US
    Full-time
    Join Base To Scale The Onchain Platform.Base is planning to bring a million developers and a billion users onchain.We need your help to make that happen. We believe that the onchain platform is the ...Show more
    Last updated: 30+ days ago • Promoted
    Product Marketing Manager - Oracle AI Database for Multicloud

    Product Marketing Manager - Oracle AI Database for Multicloud

    Idaho Staffing • Boise, ID, US
    Full-time
    Oracle AI Database Product Marketing Manager.The Oracle AI Database team is seeking an experienced Product Marketing Manager to shape and promote our industry-leading Oracle AI Database solutions i...Show more
    Last updated: 18 days ago • Promoted
    Senior Director, Industry Demand Generation

    Senior Director, Industry Demand Generation

    Circle • Boise, ID, United States
    Full-time
    Circle is a financial technology company at the epicenter of the emerging internet of money, where value can travel like other digital data — globally, nearly instantly and less expensively than le...Show more
    Last updated: 9 days ago • Promoted
    Senior Marketing Executive – Ready for Change | Remote-Based & Flexible

    Senior Marketing Executive – Ready for Change | Remote-Based & Flexible

    LiveHappy Initiative • Garden City, ID, us
    Remote
    Full-time
    Quick Apply
    Finally, a career that truly fits your life.If you’re a seasoned marketing professional ready for meaningful change, this Senior Marketing Executive role offers remote-based flexibility, purpose-dr...Show more
    Last updated: 17 days ago
    Senior Manager, IT Web Services

    Senior Manager, IT Web Services

    Sumitomo Pharma • Boise, ID, United States
    Full-time
    Japan with operations in the U.With several marketed products and a diverse pipeline of early- to late-stage investigational assets, we aim to accelerate discovery, research, and development to bri...Show more
    Last updated: 21 days ago • Promoted
    Senior Field Sales Manager

    Senior Field Sales Manager

    USA Jobs • Boise, ID, US
    Full-time
    As a Senior Field Sales Manager, you will elevate your role in driving our business success by representing our products and services with deeper customer understanding. You will be responsible for ...Show more
    Last updated: 9 hours ago • Promoted • New!
    Partner Director - EMEA

    Partner Director - EMEA

    Visier • Boise, ID, US
    Full-time
    Visier gives organizations a Workforce AI Edge : a set of AI-powered capabilities that help leaders understand the relationship between people and work, elevate the productivity of their employees, ...Show more
    Last updated: 2 days ago • Promoted
    Senior Transaction Manager

    Senior Transaction Manager

    Idaho Staffing • Boise, ID, US
    Full-time
    As a CBRE Transaction Management Sr.Manager, you will manage a team that provides ongoing management of real estate transaction activities for a complex or high-profile portfolio of properties on b...Show more
    Last updated: 30+ days ago • Promoted