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Head of Commercial Marketing and Strategy- Abbott Heart Failure

Head of Commercial Marketing and Strategy- Abbott Heart Failure

AbbottAustin, TX, US
7 days ago
Job type
  • Full-time
Job description

Head Of Commercial Marketing And Sales Strategy

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries.

In Abbott's Heart Failure (HF) business, we're developing solutions to diagnose, monitor and manage heart failure, allowing people to restore their health and get on with their lives.

The Head of Commercial Marketing and Sales Strategy reports directly into the Divisional Vice President Commercial Heart Failure Americas and is part of the Heart Failure Americas Commercial Leadership team. The leader is responsible for setting the Division strategic direction and tactical implementation of activities, including development of marketing plans and activities that drive the flow of products to our customers in a manner that highlights differentiation and value. It will be a focal point for the Heart Failure Division regarding product and market knowledge, planning / execution, and achievement of business objectives. The individual is responsible for the product from identification of customer and market needs / wants, to concept and product development, product launch with a key emphasis on Market Development and driving access to therapy. The leader will also be responsible for the strategic direction of the field implementation services and integration of Abbott CardioMEMS (CMEMS), MCS, Chronic, and LVAD products into the clinical setting.

Reporting to this role will be a team of Group Product Managers and the National Director, Field Implementation Services with a group of Advanced Clinical Expert (ACE) team members.

What You'll Work On :

  • Marketing
  • Business Expansion
  • Competition and Positioning
  • Internal Communication
  • External Communication
  • Develop the Marketing Plan
  • Ensure Launch and Post-Launch Success
  • Hires, Develops and Retains Best in-Class Product Management Team
  • Field Sales
  • Increase Sales Versus Previous Year
  • Adhere to Standards, Guidelines, Regulations Associated with Ethics and Compliance
  • Prepare Business Plans and Implementation Forecasts
  • Execute on Regional and National
  • Develops Strategies Necessary to Deliver Superior Front-Line Customer Support
  • Develops and Directs the Execution of Practices, Processes, Projects, Programs, and Initiatives Designed to Maximize CMEMS Sensor Utilization

Required Qualifications :

  • Bachelor's degree in business, life sciences, engineering, or related technical discipline
  • Minimum 10 years of experience in strategic marketing, product management, field sales and people management
  • Preferred Qualifications :

  • MBA
  • The base pay for this position is $159,100.00 $293,900.00. In specific locations, the pay range may vary from the range posted.

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