Director of Trade Sales

Massachusetts

US - 347 Congress St

Boston, MA 02210, USA

Grand Circle Corporation is expanding into the travel trade channel — leveraging partnerships with retail travel advisors, consortia, and host networks to drive growth and brand reach. The Director of Travel Agency Sales will lead the development and execution of this new sales channel from the ground up. This role is responsible for crafting GCC’s agency strategy, establishing partnerships, and building lasting relationships that align with our brand’s mission of meaningful, culturally immersive travel for Americans aged 50+.

Key Responsibilities

1. Channel Development & Strategy

• Design and execute GCC’s travel agency and consortia sales strategy , including partnership models, contracting, and go-to-market approach.
• Develop scalable frameworks for commission structures, incentives, and training programs that drive performance and loyalty.
• Identify high-potential agencies and consortia to establish preferred partnerships and long-term business growth.

2. Revenue Growth & Performance

3. Relationship Management

4. Trade Marketing & Enablement

5. Cross-Functional Leadership

Qualifications

Total Rewards

The base salary range for this role is $130,000 – $180,000 annually for employees based in Boston, MA. Final compensation may vary and will be determined based on factors such as relevant experience, skills, internal equity, and geographic location. In addition to base pay, this role is eligible for an annual incentive bonus, including commission with on target earnings nearing $90,000 and first-class benefits.

Equal Opportunity Employer

This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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