Senior Manager, Paid Search

Senior Manager, Paid Search

Ollie was born with the mission of improving the lives of pets and pet parents nationwide. We make human-grade pet food, tailored for each dog's nutritional needs, and deliver directly to our customers' doors. Through Ollie's carefully crafted meals and health services for members, dogs can truly live their healthiest, happiest lives.

As a member of our growing team, you'll take part in a company culture that cares deeply about its work and its team members.

Ollie is seeking a Senior Manager, Paid Search to lead our paid search strategy, overseeing day-to-day campaigns and driving long-term growth initiatives. In this role, you'll work closely with the Director of Growth to align search marketing with broader business objectives, mentor and develop junior team members, and optimize campaigns to deliver measurable ROI. This position combines hands-on campaign management with strategic thinking to drive customer acquisition through paid search.

This role is based remotely in the U.S. and will report to our Director, Growth.

What You'll Do :

• Serve as Ollie's in-house Paid Search expert and leader for all paid search efforts, including Google Ads, Microsoft Ads, Youtube, PMAX, and other search platforms.
• Own end-to-end strategy and execution of Paid Search campaigns, including keyword strategy, audience targeting, bidding strategies, A / B testing, landing page strategy and pacing across platforms.
• Lead optimization of shopping campaigns and product feeds, ensuring accurate product data, proper categorization, and compliance with platform requirements.
• Continuously evaluate and maximize the Paid Search ecosystem to push the boundaries of our acquisition strategies.
• Develop and implement robust testing roadmaps to continuously improve ad performance and conversion rates.
• Analyze, refine, and forecast SEM performance using media mix modeling and incrementality testing.
• Provide senior leadership with performance insights, strategic recommendations, and forecasts to inform business decisions.
• Manage, mentor, and develop junior team members, fostering a culture of learning and high performance.
• Work cross-functionally with a wide range of partners, including Brand, Product, Technology, Operations, Customer Success, Data, and Finance.
• Stay ahead of industry trends, testing new channels, ad formats, and strategies to drive growth, including ad platform changes, AI integrations, and new demand gen formats.

Who You Are :

What You'll Get :

What We Value :

Keeping Dogs At The Heart

Our profound love for dogs unites us and drives and inspires every aspect of our business. We wholeheartedly believe dogs make us better in life and at work.

Being Courageous And Kind

We create a safe, inclusive space for everyone to show up as their authentic selves. We check our egos at the door and speak our minds. We embrace diverse backgrounds and perspectives as they bring new and different ideas and ways of working together.

Setting New Standards

We believe in continually raising the bar, never settling for less than our best as a team and individuals. We keep improving from the quality of our products to our customer experience to how we work.

Making Ollie The Best Chapter

We are building an impactful business while making memorable experiences with one another. We celebrate our successes, learn from our failures, and enjoy our collective journey. Our time at Ollie should be a milestone in our careers.

Ollie embraces diversity and equal opportunity. We're committed to building a team that represents a variety of backgrounds, perspectives, and skills. Ollie is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please include that in your application.