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Director of Product Management, Marketing Vertical

Director of Product Management, Marketing Vertical

SmartcatBoston, MA, US
23 days ago
Job type
  • Full-time
Job description

About Smartcat

Smartcat is building the future of work, where human expertise meets digital teammates to drive 10x to 1000x productivity gains for the world's leading enterprises.

We're on the frontier of an entirely new category : Agentic AI. We enable enterprises to build high-performing hybrid workforces made up of both humans and AI agents. These AI agents aren't generic copilots. They're fully trained digital teammates that learn from your best people, your content, and your business strategy-ready to get to work from day one.

Our platform combines generative AI, human-in-the-loop workflows, and a living Enterprise Skill Graph that continuously learns and improves. Whether you're launching a product globally, onboarding new hires, translating learning content, or aligning legal teams across regions, Smartcat turns knowledge into action and action into scale.

Over 1,000 companies, including 20% of the Fortune 500, rely on Smartcat to bring their business to the world-instantly, accurately, and in every language. As a Series C company with 130% year-over-year growth, we're scaling fast and investing in people who want to shape the future of work with us.

Join us in unlocking global potential, one human and agent team at a time.

The Role

We are hiring a Director of Product Management to lead our Marketing Vertical . This is a market-facing and team-leading role focused on delivering global content solutions for marketing teams , built on top of Smartcat's Agentic Platform.

You will lead a cross-functional Marketing Product Group , managing a team of product managers and collaborating closely with AI, Engineering, UX, and GTM counterparts to drive outcomes. Your team's mission is to help global marketing organizations go from local briefs to multilingual execution in minutes-not months-by building AI-native workflows that deliver at scale.

This is a rare opportunity to define, build, and lead a high-performing team focused on a pivotal market segment in Smartcat's next growth phase.

What You'll Own & Deliver

Primary Outcomes

  • Own the Marketing Persona product strategy and roadmap , aligning with company goals and customer needs.
  • Build and lead a team of product managers focused on marketing use cases, driving alignment, execution, and performance.
  • Deliver next-gen agent-powered solutions across campaign localization, content repurposing, brand governance, and messaging alignment.
  • Drive adoption and retention among marketing teams within Fortune 500 and mid-market customers.
  • Champion collaboration across AI, UX, and Engineering to launch and scale marketing automations and workflows.
  • Partner with GTM teams to position Smartcat as the go-to platform for multilingual marketing execution .

In Your First 90 Days

  • Day 30 : Build strong relationships across Product, AI, GTM, and key customers. Audit the current roadmap and evaluate team capacity and skill distribution.
  • Day 60 : Define the future vision for marketing vertical use cases. Establish KPIs and align team structure around core priorities.
  • Day 90 : Launch the next high-impact use case with a cross-functional team, and create a scale plan with metrics tied to business value.

    • What You Bring

  • 7+ years of experience in B2B SaaS or vertical SaaS product roles; 3+ years in people management or leadership positions.
  • Proven ability to build, mentor, and scale high-performing product teams .
  • Experience delivering successful market-facing products in MarTech, content management, localization, or workflow automation.
  • Strong understanding of marketing personas and their end-to-end content execution needs.
  • Familiarity with AI-driven development or strong motivation to learn.
  • Track record of cross-functional leadership and driving results in fast-paced environments.
  • Clear, proactive communicator able to lead through influence across remote and global teams.

    • Why This Role Matters

    Marketing teams face growing pressure to do more, faster, and in more languages. They're stuck between manual workflows, fragmented tooling, and rigid vendor ecosystems. You'll lead the team that builds the future : a fully integrated, AI-augmented content system that scales with them.

    You won't just ship features-you'll build the team and platform that global marketing leaders rely on to go faster, smarter, and farther.

  • Lead a Strategic Vertical : Build and scale a high-impact product group tied directly to company growth.
  • Shape a New Category : Help define Agentic AI in a $100B+ multilingual content market.
  • Work With a World-Class Team : Join a fast-growing, globally distributed company already trusted by 20% of the Fortune 500.
  • Culture of Clarity and Ownership : We combine high standards, low ego, and a bias for action.

    • Why joining Smartcat might be your best move so far

  • Fully remote team

    • We are a global team of 200+ enthusiastic people spread across 30+ countries. We have been fully remote since 2020, with some locations populated with more Smartcaters than others, such as Boston, NYC, SF, the Bay Area, London, and Lisbon.

  • Innovating a $100 Billion industry

    • Smartcat's innovative approach towards multilingual content, taps into a $100B industry. Our platform enables enterprise end users to stop using traditional outsourcing methods, and start enjoying an easy-to-use, AI-powered SaaS, that delivers immediate high-quality results, at a fraction of the cost.

  • High impact role enabling innovation and inclusion in organizations

    • You will enjoy building with us. You will drive changes in how an old-fashioned global language industry operates while improving how hundreds of thousands of people work and millions of people exchange knowledge and ideas worldwide.

  • Join the rocketship to scale-up 10x and beyond together

    • We are looking for someone to become an integral part of our team and play a crucial role in the most exciting part of our journey : transitioning from a post-Series C startup to a company exceeding $100M in ARR and $1B in valuation. Our journey isn't for the faint of heart. We are growing at 130% YoY, thanks to our strong product-market fit and high-performing team, and plan to accelerate from here.

  • Smartcat Culture : Where Diversity Meets High Performance At Smartcat, we are committed to building a culture that highlights respect and appreciation for each individual's unique background and perspective, while maintaining a strong focus on results and clear, honest and direct communication. We believe in welcoming everyone and fostering an inclusive environment where team members can be their authentic selves at work. Our commitment to diversity and inclusion is steadfast, and we stand firmly against discrimination and harassment.
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    Director Of Product Management • Boston, MA, US