Talent.com
Marketing and Social Media Manager
Marketing and Social Media ManagerHeadlight • Salt Lake City, UT, US
Marketing and Social Media Manager

Marketing and Social Media Manager

Headlight • Salt Lake City, UT, US
11 days ago
Job type
  • Full-time
Job description

Marketing And Social Media Manager

Join a team that's transforming mental healthcare. Headlight is more than a company : it's a movement. A movement that exists on the front lines of the mental health crisis, transforming the way people access care and the way clinicians deliver it. In order to help people in their time of need and ensure that every person who comes to us has options, we are transparent about our capabilities, treatments, and coverage, we champion innovation, and we leverage our rich data to continuously implement better ways of delivering care. Our mission is simple but powerful : Improving lives, one session at a time.

Our highly skilled and principled clinical team enjoys autonomy and institutional support so they can put their focus where it should be : on improving patient outcomes. Our clinicians want to do more than help individual clients, so they work to affect the system as a whole, elevating standards of care so that their efforts reverberate far beyond what they could do in private practice. As the most trusted behavioral health partner in the Western U.S., we've established deep relationships that give us unparalleled access, interoperability, and first-priority referrals. This exclusivity, combined with our best-in-class coordinated care and feedback loops, results in superior outcomes and cost savings. Our services are convenient, accessible, and expert, combining personalized client engagement with advanced technology to enhance, not replace, human connection. Indeed, we hold that human-to-human relationships are indispensable, so from the match to the session to the time between sessions, we provide whole person care so nobody falls through the cracks and there is a brighter path forward for all.

As the Marketing And Social Media Manager at Headlight Health, you will have the opportunity to guide marketing efforts to a variety of audiences, across the internal, consumer and partnership pillars. This is an evolving role, and you will have a hand in crafting the responsibilities over time that best align with your strengths and career goals, with the ultimate goal to grow with the business. At present, the role places an emphasis on social media, where roughly a third of your time will be devoted to developing and implementing a social media strategy, including building relationships with clinicians involved in content creation. In addition, you will work closely with the marketing team to create and deliver strong content materials and support partnership marketing endeavors, with the aim of developing our brand's trust and authority in-market and delivering demand growth and quality. As the Marketing And Social Media Manager, you will oversee strategy and execution of facilitating growth across a set of designated channels. You will have ownership of these channels and enjoy significant autonomy, defining success metrics and communication structures for your channels and communicating them to a wider audience across the Headlight team on a regular cadence.

Our Pillars

  • Make things easier.
  • Forge genuine connections.
  • Elevate the standard.

Key Responsibilities

  • Share valuable content, analysis, expert opinions, or tutorials related to mental health, providing actionable insights and practical advice that users can apply, and backing up claims with data, research, and credible sources
  • Engage in a meaningful way by responding thoughtfully to comments and questions, initiating conversations and acknowledging or appreciating user feedback
  • Showcase our expertise and collaborate with established mental health experts
  • Analyze our engagement metrics to understand what resonates with our audience
  • Test and iterate continuously on how to best reach and activate our audience
  • Build and manage relationships with clinicians and employees involved in content
  • Deliver high-quality content sourced from internal and external sources
  • Dovetail our social media efforts with our general marketing strategy
  • Additional Key Responsibilities

  • Develop, schedule and publish engaging content across various platforms (text, images, videos, and stories) to drive engagement and build brand awareness
  • Monitor marketing channels for trends, audience engagement, and feedback with the goal of facilitating growth
  • Collaborate with the marketing team to ensure brand consistency and aligning your efforts with broader marketing campaigns
  • Assist in tracking and analyzing performance metrics using tools like Google Analytics or other relevant platforms
  • Assist in the development of marketing campaigns
  • Stay up-to-date on marketing trends, AI tools, algorithm changes, and best practices
  • Skills And Qualifications

  • Bachelor's degree in marketing, communications, PR or a related field.
  • 2+ years work experience as a social media manager.
  • Communication : Excellent written, verbal, and interpersonal skills are essential for creating content and interacting with audiences.
  • Content Creation : The ability to create engaging text, image, and video content is critical.
  • Strategic Thinking : Experience developing and executing social media strategies and campaigns.
  • Analytics : Strong analytical skills to track, interpret, and report on key performance indicators (KPIs) using tools like Google Analytics.
  • Platform Knowledge : Deep understanding of various social media platforms and their unique features and audiences.
  • Proficiency with social media management tools.
  • Basic familiarity with design software.
  • Basic knowledge of SEO and web design.
  • Strong organizational and time-management skills to handle multiple projects and deadlines.
  • Other skills : Crisis management, problem-solving, and a willingness to learn new tools and trends.
  • Portfolio showcasing successful campaigns is a plus.
  • A candidate able to work a hybrid schedule in Salt Lake City is a plus.
  • Benefits

  • W2 role with competitive compensation
  • Medical, Dental and Vision on the first of the month after employment
  • Paid Vacation, Sick, and Holiday time
  • Employee Assistance Program (EAP) provides confidential counseling services, resources, and support to help you navigate personal or professional challenges.
  • 401(k) plan with company contribution
  • Opportunity to work in a cutting-edge healthcare technology environment
  • Professional development opportunities and training
  • Collaborative and supportive work culture
  • Impactful role contributing to the enhancement of patient care and healthcare processes
  • $52,000 - $62,000 a year

    If you need any accommodations for your interview please email HR@headlight.health prior to scheduling. Not meeting all the requirements? Research indicates that women, communities of color, and historically underrepresented individuals are often hesitant to apply for jobs unless they meet every qualification. We are committed to cultivating a diverse, inclusive, and genuine workplace. If you're enthusiastic about this position but your previous experience doesn't precisely match every qualification listed, we enthusiastically encourage you to submit your application. You could be the ideal candidate for this role or others! Headlight is committed to the principles of diversity, equity, and inclusiveness and seeks to create a working environment reflective of this commitment. We seek to provide a diverse clinician base to support the diversity of our clients. Headlight supports and respects diversity of people, culture, and ideas throughout our organization. Headlight thrives to be a welcoming, diverse and discrimination- and harassment-free workplace. By applying for this position, you consent to receive future communications from Headlight via email or text regarding this application and related employment opportunities. You may opt-out at anytime by contacting us directly. Job Postings on Indeed and other job boards may post with total compensation (base + bonus). For the exact base salary range please check our website or our job-site.

    We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

    Create a job alert for this search

    Social Media Marketing Manager • Salt Lake City, UT, US

    Related jobs
    Lifecycle Marketing Manager

    Lifecycle Marketing Manager

    Earnest • Salt Lake City, UT, US
    Full-time
    Our mission is to make higher education accessible and affordable for everyone.We empower students with financial support and supercharge their ability to pay down their debt, so they can get on th...Show more
    Last updated: 30+ days ago • Promoted
    Channel Marketing

    Channel Marketing

    Utah Staffing • Salt Lake City, UT, US
    Full-time
    Channel Marketing Professional.Rubrik is seeking an experienced Channel Marketing professional to support the implementation of marketing activities across some of our most strategic channel partne...Show more
    Last updated: 13 days ago • Promoted
    Community Sales Manager

    Community Sales Manager

    Century Communities • Lehi, UT, US
    Full-time
    The Community Sales Manager generates new home sales, manages closings for the Century Communities division, and manages traffic conversion to buyers of new homes. Generate new traffic to our sales ...Show more
    Last updated: 30+ days ago • Promoted
    General Manager

    General Manager

    FatCats • Clearfield, UT, US
    Full-time +1
    Starting Pay Range : $80,000 / year + GM Bonus Plan.Full-Time / Part-Time : Full-Time, Salary.Schedule : Expect a 50+ hour workweek with varied shifts, including nights, weekends, and holidays.Peak busine...Show more
    Last updated: 3 days ago • Promoted
    Product Marketing Manager - AI Networking

    Product Marketing Manager - AI Networking

    USA Jobs • Salt Lake City, UT, US
    Full-time
    Join a high-velocity, engineering-aligned product marketing organization that sits at the intersection of AI infrastructure and data center networking. Our team collaborates deeply across product, e...Show more
    Last updated: 1 day ago • Promoted
    Digital Marketing Manager (Lehi)

    Digital Marketing Manager (Lehi)

    R1 Roofing & Exteriors • Lehi, Utah, US
    Full-time +1
    R1 Roofing & Exteriors is a Utah-based, fully licensed and insured roofing company committed to the highest standards of workmanship, professionalism, and integrity. Our team comprises highly qu...Show more
    Last updated: 12 hours ago • Promoted • New!
    Marketing Manager

    Marketing Manager

    Andersen • Salt Lake City, UT, US
    Full-time
    Associate Event And Retail Marketing Manager.Renewal by Andersen is a pioneer in the window and door industry, and innovation is a huge part of who we are. Renewal by Andersen Signature Service comb...Show more
    Last updated: 19 days ago • Promoted
    Growth Marketing Intern

    Growth Marketing Intern

    Workstream • Lehi, UT, US
    Full-time
    Workstream is a mission-driven company building the all-in-one HR, payroll, and hiring platform for managing the hourly workforce. Workstream has been purpose-built for the hourly workforce from day...Show more
    Last updated: 29 days ago • Promoted
    Marketing and Communications Manager

    Marketing and Communications Manager

    The Weir Group PLC • West Valley City, UT, United States
    Full-time
    Marketing & Communications Manager.Business Need / Purpose of Role : .Weir Minerals is seeking a visionary and results-driven. Marketing & Communications Manager.North America from our regional hub in...Show more
    Last updated: 4 days ago • Promoted
    Lifecycle Marketing Manager

    Lifecycle Marketing Manager

    Navient • Salt Lake City, UT, United States
    Full-time
    Our mission is to make higher education accessible and affordable for everyone.We empower students with financial support and supercharge their ability to pay down their debt, so they can get on th...Show more
    Last updated: 30+ days ago • Promoted
    Brand Communications Manager

    Brand Communications Manager

    Motivosity • Lehi, UT, United States
    Full-time
    Motivosity is the people-first employee recognition and rewards solution for today's workforce.Located in the heart of Utah's Silicon Slopes, we're on a mission to transform workplace happiness and...Show more
    Last updated: 6 days ago • Promoted
    Store Manager

    Store Manager

    Natural Grocers • Bountiful, UT, US
    Full-time
    The Store Manager is responsible for the successful operation and profitability of the store which includes training, directing and monitoring all department staff. Applications are accepted until 1...Show more
    Last updated: 9 days ago • Promoted
    Social Media Intern

    Social Media Intern

    TradeJobsWorkforce • 84045 Saratoga Springs, UT, US
    Full-time
    Social Media Intern Job Duties : Manages the company's social media accounts and posts content.Moni...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Manager

    Marketing Manager

    Samprasoft • Salt Lake City, UT, US
    Full-time
    This is five days on site a month- in the same week then the remainder of the month is working from home.They can fly / drive into the office as well.Show more
    Last updated: 30+ days ago • Promoted
    Digital Performance Marketing Manager

    Digital Performance Marketing Manager

    Studio McGee • Draper, UT, United States
    Full-time
    Hybrid onsite at the HQ Office located in Draper, Utah (preferred).Reports To : Director of Web Operations.The Digital Performance Manager is a key member of our marketing team and is responsible fo...Show more
    Last updated: 4 days ago • Promoted
    Assistant Manager

    Assistant Manager

    Firehouse Subs • North Salt Lake, UT, US
    Full-time
    Firehouse Subs Restaurant Manager.This position is fully accountable for the profitable operation of a Firehouse Subs Restaurant while adhering to all company guidelines and regulations.Ensure the ...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Operations Manager

    Marketing Operations Manager

    SchoolAI • Lehi, UT, United States
    Full-time
    We make school awesome everyday for students and the people supporting them by finding out what they need and making it happen. We want everyone at SchoolAI to make a competitive wage, have fun, and...Show more
    Last updated: 30+ days ago • Promoted
    PR and Communications Manager

    PR and Communications Manager

    Western Governors University • Salt Lake City, UT, United States
    Full-time +1
    If you're passionate about building a better future for individuals, communities, and our country-and you're committed to working hard to play your part in building that future-consider WGU as the ...Show more
    Last updated: 10 days ago • Promoted