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Digital Marketing Manager

Digital Marketing Manager

VirtualVocationsHartford, Connecticut, United States
30+ days ago
Job type
  • Full-time
Job description

A company is looking for a Senior Digital Marketing Specialist. Key Responsibilities Plan, execute, and optimize omni-channel campaigns to meet digital pipeline generation and revenue goals Develop content tailored to customer segments to drive cross-sell, upsell, and retention opportunities Track, measure, and report on the performance of digital marketing efforts, providing actionable insights Required Qualifications Bachelor's degree in marketing, business, or a related field 3-5 years of experience in a B2B marketing environment Strong understanding of Digital Marketing, ABM, retargeting, and automation best practices Proficient with modern B2B MarTech stack including WordPress, Marketo, and Google Analytics Self-starter with a bias towards action and results

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Digital Marketing Manager • Hartford, Connecticut, United States