Talent.com
Go-to-Market (GTM) Engineer / Campaign Manager / Strategist
Go-to-Market (GTM) Engineer / Campaign Manager / StrategistLaborintos • Sacramento, California, .US
Go-to-Market (GTM) Engineer / Campaign Manager / Strategist

Go-to-Market (GTM) Engineer / Campaign Manager / Strategist

Laborintos • Sacramento, California, .US
7 days ago
Job type
  • Full-time
  • Quick Apply
Job description

Contamos con un equipo sólido y robusto de consultores especializados en búsqueda y selección de personal, así como en consultoría en diversos temas asociado al Talento Humano en múltiples sectores y países, garantizando de esta manera la prestación de un servicio oportuno y resolutivo a cada una de las empresas que nos confían la selección y / o el entrenamiento de sus profesionales.

Actualmente sumamos más de 10 años de experiencia en el manejo de procesos, tanto individuales como masivos, a nivel local y regional.

Position : Go-to-Market (GTM) Engineer / Campaign Manager / Strategist

Location : Remote (Location Flexible) - EAST working hours

We’re seeking a proactive and detail-oriented GTM Engineer to drive the technical execution of client campaigns. In this role, you’ll own targeting, copywriting, sequencing, deliverability, experimentation, and reporting—ensuring every campaign is optimized to deliver results.

You’ll work directly with clients through weekly calls and ongoing updates, serving as a subject-matter expert within a dedicated pod (1 CSM + 2 GTMs). While Relationship Managers focus on renewals, you’ll be responsible for campaign performance, client satisfaction, and day-to-day problem-solving.

Your Responsibilities Will Include :

Targeting & ICP Development

  • Translate client goals into a targeting matrix
  • Build, enrich, and maintain high-quality prospect lists.
  • Apply suppression rules to maintain clean, compliant targeting.

Cold Email Copy & Messaging

  • Write, test, and refine cold email copy (subject lines, openers, CTAs, bumps).
  • Develop multi-angle narratives : ROI-driven, compliance-driven, social proof,
  • competitive wedge, etc.

  • Implement personalization at scale (snippets, dynamic variables, micro-references).
  • Sequencing & Execution

  • Design multi-touch sequences with proper cadence, volume safeguards, and reply
  • handling paths.

  • Ensure smooth handoff to client SDR / AE teams for qualified replies.
  • Deliverability & Infrastructure

  • Configure and manage sending domains, DNS (SPF / DKIM / DMARC), mailboxes, and
  • warmups.

  • Proactively monitor bounce / spam rates and inbox placement.
  • Implement remediation strategies to keep deliverability green at all times.
  • Experimentation & Optimization

  • Run structured A / B / n tests across subject lines, hooks, CTAs, and timing.
  • Maintain an experiment backlog and roll proven winners into playbooks.
  • Document learnings to standardize outbound best practices.
  • Client Communication

  • Join weekly client meetings with Relationship Managers to present performance, tests,
  • and next steps.

  • Provide Slack + Intercom updates : key metrics, experiments, and recommendations.
  • Act as the technical POC for campaign-related client questions.
  • Analytics & Reporting

  • Track KPIs : opens, reply rates (positive / neutral / objection), meetings booked,
  • deliverability health.

  • Provide weekly performance reports inside HubSpot and client Slack.
  • Surface objection / reply trends and market insights to inform broader GTM strategy.
  • Pod & Cross-Functional Collaboration

  • Work within a pod structure (1 CSM + 2 GTMs, ~20–25 clients per pod).
  • Align campaigns with CSMs to support retention and renewal strategies.
  • Collaborate with Product / Leadership to feedback market insights.
  • Requirements

  • 2–5+ years running outbound / cold email campaigns or B2B growth ops.
  • Experience scaling campaigns to 10k- 100k + emails / month.
  • Proven ability to improve reply and meeting rates through copy + targeting iteration.
  • Hands-on with tools like Instantly, CLay, Apollo, HubSpot, salesforce, pipedrive
  • Strong grasp of deliverability (SPF / DKIM / DMARC, warmup, reputation).
  • Excellent copywriting & communication skills — able to explain campaign choices
  • clearly to clients.

  • Analytical, process-driven mindset : comfortable turning data into actionable
  • improvements.

  • Formal academic credentials are not required;
  • Location : Remote (Location Flexible) - EST working hours

    Hours : 8 a.m. to 5 p.m. EAST

    Contract type : Contractor

    Why Join Us

  • Be the engine behind outbound success for fast-growing B2B companies.
  • Competitive pay + career growth opportunities.
  • Work remotely with a global, high-performance team.
  • Shape and scale the outbound playbooks defining the future of sales automation.
  • Create a job alert for this search

    Campaign Manager • Sacramento, California, .US

    Related jobs
    Flexible Remote Work – Get Paid to Share Your Opinions on Top Brands

    Flexible Remote Work – Get Paid to Share Your Opinions on Top Brands

    OCPA • Lincoln Village, California, us
    Remote
    Part-time +1
    Product Testers are wanted to work from home nationwide in the US to fulfill upcoming contracts with national and international companies. We guarantee 15-25 hours per week with an hourly pay of bet...Show more
    Last updated: 30+ days ago • Promoted
    Market Research Contributor

    Market Research Contributor

    Prime Insights • Lincoln, CA, US
    Full-time
    Join thousands of members already earning with top-paying surveys and offers.Get started today and enjoy competitive rewards, fast payouts with no waiting periods, and the flexibility to participat...Show more
    Last updated: 25 days ago • Promoted
    Marketing - Earn Up to $37 / hr

    Marketing - Earn Up to $37 / hr

    TradeJobsWorkforce • 94283 Sacramento, CA, US
    Full-time
    Essential Duties and Responsibilities Collaborate with Finance, Sales and Operations departments to forecast product revenues Develop and implement marketing plans for new and existing products Ma...Show more
    Last updated: 30+ days ago • Promoted
    Travel Radiology Technologist in Lincoln, CA - $13432 / month

    Travel Radiology Technologist in Lincoln, CA - $13432 / month

    VETTED • Lincoln, CA, United States
    Temporary
    Job Opportunity : Radiology Technologist.Specialty : Radiology Technologist.Location : Roseville, California.Provides specialized healthcare services in a clinical setting. Works collaboratively with h...Show more
    Last updated: 5 days ago • Promoted
    Manager-Planning & Distribution (Electrical Engineering)

    Manager-Planning & Distribution (Electrical Engineering)

    Quantaleap • Saacramento, CA, US
    Full-time
    Quick Apply
    Manager-Planning & Distribution (Electrical Engineering) Location : Sacramento, CA (Hybrid) Duration : Full-Time Job Description : In support of our Clean Energy Vision, SMUD is s...Show more
    Last updated: 30+ days ago
    Remote Market Research Participant (Hiring Immediately)

    Remote Market Research Participant (Hiring Immediately)

    Earn Haus • Lincoln, California, US
    Remote
    Full-time +2
    We are urgently looking for people interested in taking online surveys for Fortune 500 brands.If you are a self-starter, looking for flexible hours throughout the week, this may be for you! Earn up...Show more
    Last updated: 30+ days ago • Promoted
    Travel Physical Therapist

    Travel Physical Therapist

    Medical Solutions Allied • Elk Grove, CA, US
    Full-time
    Medical Solutions Allied is seeking a travel Physical Therapist for a travel job in Elk Grove, California.Job Description & Requirements. We’re seeking talented healthcare professionals wh...Show more
    Last updated: 30+ days ago • Promoted
    Travel Physical Therapist - $2,412 per week

    Travel Physical Therapist - $2,412 per week

    Synergy Medical Staffing • Elk Grove, CA, United States
    Permanent
    Synergy Medical Staffing is seeking a travel Physical Therapist for a travel job in Elk Grove, California.Job Description & Requirements. Location : Elk Grove, California.Shift : 5x8 Days, 08 : 00 : 00-16...Show more
    Last updated: 5 days ago • Promoted
    Remote Sales Consultant

    Remote Sales Consultant

    Stratford Davis Staffing LLC • Elk Grove, CA, US
    Remote
    Full-time
    Quick Apply
    Join Our Fast-Growing Agency for an Exceptional Career Opportunity!.Are you an experienced agent seeking a standout opportunity in the industry?. Our rapidly expanding agency offers the best in the ...Show more
    Last updated: 1 day ago
    Releasing Train Engineer

    Releasing Train Engineer

    OMNI Consulting Solutions • Wheatland, CA, US
    Full-time
    Release Train Engineer (TEMPO).Location : On-site at Beale AFB, CA.OMNI is seeking a highly skilled Release Train Engineer to provide programmatic, execution, and administrative support to Governmen...Show more
    Last updated: 30+ days ago
    Share Your Thoughts, Pocket Some Cash : Join Opinion Outpost's Survey Opportunities!

    Share Your Thoughts, Pocket Some Cash : Join Opinion Outpost's Survey Opportunities!

    Dynata • Lincoln, CA, US
    Full-time
    Ready to turn your opinions into cash? Explore the world of remote paid online survey gigs with Opinion Outpost!.It's as simple as sharing your thoughts from the comfort of your own home and watchi...Show more
    Last updated: 25 days ago • Promoted
    Food Technologist

    Food Technologist

    First Search Inc. • Elk Grove, CA, US
    Full-time
    This role collaborates cross-functionally with operations, finance, sales, and marketing to drive new product development from concept through commercialization. The position requires extensive inte...Show more
    Last updated: 24 days ago • Promoted
    Shift Lead

    Shift Lead

    Jamba • Elk Grove, CA, US
    Part-time
    A Shift Lead is responsible for supporting the overall shift operations, sales performance, and execution of brand excellence in a store. Shift Leads typically support a staff of 1 to 8 team members...Show more
    Last updated: 30+ days ago • Promoted
    Senior Field Marketing Manager - NAE Corporate Events & NA - West Region

    Senior Field Marketing Manager - NAE Corporate Events & NA - West Region

    Menlo Security • Sacramento, CA, US
    Full-time
    COVID-19 has made our mission all the more real.We support customers across various enterprises including Fortune 500 companies, 9 / 10 of the largest global banks and the Department of Defense.The w...Show more
    Last updated: 25 days ago • Promoted
    Remote Corporate Development Associate - AI Trainer ($50-$60 / hour)

    Remote Corporate Development Associate - AI Trainer ($50-$60 / hour)

    Data Annotation • Lincoln, California
    Remote
    Full-time +1
    We are looking for a finance professional to join our team to train AI models.You will measure the progress of these AI chatbots, evaluate their logic, and solve problems to improve the quality of ...Show more
    Last updated: 18 days ago • Promoted
    Strategic Planner

    Strategic Planner

    TradeJobsWorkForce • 94205 Sacramento, CA, US
    Full-time
    Strategic Planner Job Duties : Assess the company's goals.Identify areas where improvements ca...Show more
    Last updated: 30+ days ago • Promoted
    Director of Marketing Strategy, Execution, Digital, and Growth

    Director of Marketing Strategy, Execution, Digital, and Growth

    Luxer One • Mcclellan, CA, us
    Full-time
    Quick Apply
    At Luxer One, we’re committed to making life simpler by automating package acceptance and providing solutions for asynchronous exchange of items. Whether it’s placing lockers in Libraries for conven...Show more
    Last updated: 17 days ago
    Travel - CT Technologist

    Travel - CT Technologist

    Titan Medical Group • Lincoln, CA, United States
    Full-time
    WHEN YOU WORK FOR US, WE WORK FOR YOU.With Titan Medical, you gain access to thousands of travel nursing and allied health jobs across the country. You also get unmatched service.From the moment you...Show more
    Last updated: 30+ days ago • Promoted