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Product Marketing Lead-Employee Experience Marketing-Vice President
Product Marketing Lead-Employee Experience Marketing-Vice PresidentJPMorgan Chase • New York, NY, US
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Product Marketing Lead-Employee Experience Marketing-Vice President

Product Marketing Lead-Employee Experience Marketing-Vice President

JPMorgan Chase • New York, NY, US
3 days ago
Job type
  • Full-time
Job description

Marketing Strategy Product Lead

Put your passion for people and skill for marketing to work driving cohesive, frictionless, personalized experiences for the firm's most critical stakeholders : our employees. This role combines project management, marketing strategy, brand management, presentation skills, and strategic advice in support of our 310,000 employees.

As a Product Lead on the Employee Experience (EX) Marketing team, you will play a critical role on the team that shapes the experiences of our colleagues, drives perceptions of the firm, and changes behaviors by delivering compelling engagement campaigns and Purpose initiatives across the firm. You will support a variety of activities across the team. You will partner with key leaders across functions including Employee Experience, Human Resources, CAO and Technology. You will also support the delivery of employee marketing campaigns across digital, email, intranet, in-person events, virtual events, print, and other channels.

Job Responsibilities :

  • Act as a steward of the firm's brand guidelines, providing guidance that promotes consistency and integration across Employee Experience, Human Resources, Workplace, Technology, and other firmwide focus areas.
  • Drive adoption of employee-facing products and initiatives through 360-degree employee marketing campaigns; includes understanding employee needs and customer-centric product benefits
  • Strategically connect products with similar goals to create cohesive ecosystems, driving cross-product adoption and maximizing overall market impact
  • Liaise and build relationships with partners across Marketing, Brand, Communications, Corporate Functions, Change & Readiness, Controls and other business partners as appropriate
  • Lead the development and execution of key EX Marketing initiatives, including briefing, concept, development, and implementation of select employee marketing campaigns across digital and in-person channels.
  • Engage with stakeholders across various departments to gather insights, understand needs, and tailor marketing strategies that resonate with key employee segments.
  • Develop and support content including PowerPoint presentations, executive talking points, and briefing materials for socialization across stakeholder groups as needed.
  • Project manage a variety of workstreams across EX Marketing, keeping leadership informed of progress, following up on deliverables, and addressing issues for timely execution.

Required Qualifications, Capabilities and Skills :

  • 7+ years of experience managing projects in a marketing or communications setting
  • Ability to thrive in a fast-paced, matrixed environment with multiple assignments, stringent deadlines and changing priorities
  • Strong problem solving and planning skills; excellent time management and project management skills
  • Strong communications and integrated marketing skills
  • Strong relationship management skills, able to communicate effectively with peers and partners
  • Understanding of the product lifecycle management Team player with the ability to navigate a highly matrixed organization
  • Strong Microsoft Office Suite skills
  • Preferred Qualifications, Capabilities and Skills :

  • Bachelors degree in Marketing or Communications preferred
  • Consumer marketing or employee marketing experience
  • Corporate communications experience
  • Knowledge across internal communication channels including web, email, digital screens, video, print, merchandise, etc.
  • JPMorgan Chase, one of the oldest financial institutions, offers innovative financial solutions to millions of consumers, small businesses and many of the world's most prominent corporate, institutional and government clients under the J.P. Morgan and Chase brands. Our history spans over 200 years and today we are a leader in investment banking, consumer and small business banking, commercial banking, financial transaction processing and asset management.

    We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and / or discretionary incentive compensation, paid in the form of cash and / or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility. These benefits include comprehensive health care coverage, on-site health and wellness centers, a retirement savings plan, backup childcare, tuition reimbursement, mental health support, financial coaching and more. Additional details about total compensation and benefits will be provided during the hiring process.

    We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs.

    Our professionals in our Corporate Functions cover a diverse range of areas from finance and risk to human resources and marketing. Our corporate teams are an essential part of our company, ensuring that we're setting our businesses, clients, customers and employees up for success. Human Resources plays a critical role in driving the employee experience, shaping the firm's culture and building a diverse and inclusive workforce. We are a strategic partner to the business working with leaders across the firm to hire, develop and retain the best people and help meet business goals. Together, we foster a work environment in which our people are supported, feel like they belong and are able to make an impact through their work. We develop and deliver a suite of products and services that help make JPMorgan Chase an employer of choice and drive our business forward.

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