Sr. Dir. to Exec. Director, Marketing, MPN

Sr. Dir. To Exec. Director, Marketing, MPN

Incyte is a biopharmaceutical company focused on the discovery, development, and commercialization of novel medicines to meet serious unmet medical needs in oncology and inflammation and autoimmunity. Incyte is committed to the rigorous pursuit of research and development excellence to improve the lives of patients, make a difference in health care, and build sustainable value.

The Company strives to discover and develop first-in-class and best-in-class medicines-advancing a diverse portfolio of large and small molecules.

Job Summary (Primary Function) : This individual leads the development and execution of U.S. commercial strategy for Incyte's MPN portfolio. This leader is responsible for driving in-line brand performance, shaping launch readiness, and maximizing lifecycle opportunities across MPN indications. This role collaborates closely with cross-functional teams, including Sales, Access & Reimbursement, Medical Affairs, Market Insights, Regulatory, Development, and Legal, to deliver on commercial goals and ensure optimal patient and HCP engagement.

Essential Functions of the Job (Key Responsibilities) :

• Develop and execute comprehensive brand strategy, messaging, and tactical plans for current and future MPN indications.
• Lead all marketing activities for HCP and patient audiences including advertising, promotion, CRM, and non-personal promotion strategies.
• Collaborate with Sales leadership to align marketing and field execution and support sales enablement efforts.
• Drive brand performance by analyzing commercial insights and adjusting strategies to optimize impact.
• Shape lifecycle management plans and support new product planning in collaboration with global partners.
• Guide market forecasting, opportunity assessments, competitive intelligence, and target product profile development.
• Actively engage with external thought leaders and advocacy organizations to ensure diverse perspectives inform strategy.
• Partner cross-functionally to ensure regulatory-compliant marketing initiatives and coordinated launch execution.
• Lead, coach, and develop direct reports and cross-functional marketing contributors.
• Manage marketing budget and coordinate closely with Finance to optimize resource allocation.

Qualifications (Minimal Acceptable Level of Education, Work Experience, and Competency) :

Disclaimer : The above statements are intended to describe the general nature and level of work performed by employees assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications. Management reserves the right to change or modify such duties as required.

Incyte Corporation is committed to creating a diverse environment and is proud to be an equal opportunity employer.