Lifecycle Marketing Specialist

Lifecycle Marketing Specialist

We are seeking an experienced professional to join our Lifecycle Marketing team, reporting to the Director of Lifecycle Marketing. The Lifecycle Marketing Specialist is responsible for day-to-day execution and optimization of email, push and SMS communications. The ideal candidate has experience building lifecycle marketing campaigns, strong email developer skills, Iterable experience, and a high degree of customer empathy. This is a great opportunity for someone who is seeking to grow in a fast-paced and dynamic environment, work on a fun team and directly impact customer experience at Prosper.

How You'll Make An Impact

• Build simple and complex multi-channel marketing campaigns in Iterable, including setting up experiments and conditional splits, using data in API event payloads and user profile attributes.
• QA campaign builds / journeys to ensure development output meets campaign requirements.
• Ensure all campaign business requirements are documented and translated into technical requirements.
• Collaborate directly with teams to gather campaign requirements, identify opportunities for optimization and deliver campaigns and journeys to meet provided business requirements.
• Code and QA emails within existing email templates, leveraging Iterable snippets and handlebar logic to ensure campaigns are future-proof and can be personalized.
• Post launch validation of campaign send counts and performance.
• Provide insights and subject matter expertise on campaign execution.

Skills That Will Help You Thrive

What We Offer

Interview Process

Compensation details : The salary for this position is $84,000 - $115,000 annually, plus bonus and generous benefits. In determining your salary, we will consider your location, experience, and other job-related factors.

Founded in 2005 as the first peer-to-peer marketplace lending platform in the U.S., Prosper was built on a simple idea : connect people who want to borrow money with those who want to invest. Since inception, Prosper has helped more than 2 million people gain access to affordable credit with over $27 billion in loans originated through its platform. Our mission is to help our customers advance their financial well-being through a variety of products including personal loans, credit, home equity lines of credit (HELOC), and our newest product, HELoan. Our diverse culture rewards accountability and cross functional teamwork because we believe this encourages innovative thinking and helps us deliver on our mission.

We're on a mission to hire the very best, and we are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere. It is important to us that every hire connects with our vision, mission, and core values. Join a leading fintech company that's democratizing finance for all!

Our Values :